Navy recruiting marketing and advertising program, option III field events marketing (clin 3005)
Ended Awarded Last action
- Contract number
- N6671525F0006
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $322,800
Award facts
- Contract value 100% obligated
- $322,800.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10007, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Change Order | $0 | |
| Original award | $322,800 |
About this award
This is a firm fixed-price delivery order contract awarded by the U.S. Navy Recruiting Command to Young & Rubicam LLC, doing business as VMLY&R, for the Navy Recruiting Marketing and Advertising Program, Option III Field Events Marketing (CLIN 3005). The $322,800.00 contract has an ultimate completion date of March 7, 2025 and was awarded on November 27, 2024. VMLY&R is a global marketing and advertising agency that has extensive experience providing integrated marketing, communications, and advertising services to federal government agencies, particularly in support of military recruitment and outreach efforts. This contract award is not set aside for any specific business types, indicating VMLY&R competes for these federal contracts on an open, competitive basis. VMLY&R currently holds a $3 million Federal Supply Schedule contract with the General Services Administration and a $550 million single-award Indefinite Delivery Indefinite Quantity contract with the Navy Recruiting Command, which serve as the primary vehicles for delivering comprehensive marketing and advertising support tailored to naval recruitment.
Quick answers
Who was awarded contract N6671525F0006?
N6671525F0006 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on November 27, 2024.
How much is contract N6671525F0006 worth?
The government has obligated $322,800 on N6671525F0006.
Is contract N6671525F0006 an order under another contract?
Yes. N6671525F0006 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N6671525F0006 competed?
The extent of competition for N6671525F0006 was full and open competition.
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