Option III field events marketing, navy recruiting marketing and advertising
Ended Awarded Last action
- Contract number
- N6671525F0002
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $2,221,126
Award facts
- Contract value 100% obligated
- $2,221,216.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10007, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | $2,221,126 | |
| Original award | $0 |
About this award
This federal contract award, valued at $2,221,216.00, was issued by the Navy Recruiting Command to Young & Rubicam LLC, operating through its VMLY&R division, for "OPTION III FIELD EVENTS MARKETING, NAVY RECRUITING MARKETING AND ADVERTISING" services. The contract is a Firm Fixed Price Delivery Order with a completion date of December 19, 2024. VMLY&R, a global marketing and advertising agency, has extensive experience providing integrated marketing, advertising, and communications services to federal government customers, particularly supporting the U.S. Department of the Navy's recruitment efforts. This award is associated with VMLY&R's $550 million single-award Indefinite Delivery Indefinite Quantity (IDIQ) contract with the Navy Recruiting Command, as well as the company's $3 million Federal Supply Schedule (FSS) contract with the General Services Administration. The contract does not have a set-aside designation, indicating VMLY&R competed for the award on an open, competitive basis.
Quick answers
Who was awarded contract N6671525F0002?
N6671525F0002 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on October 1, 2024.
How much is contract N6671525F0002 worth?
The government has obligated $2,221,126 on N6671525F0002. Its current value, with exercised options, is $2,221,216.
Is contract N6671525F0002 an order under another contract?
Yes. N6671525F0002 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N6671525F0002 competed?
The extent of competition for N6671525F0002 was full and open competition.
On GovTribe
See this award's full record
- Every transaction and funding action
- The awardee's other awards and teaming partners
- Similar awards and recompete opportunities
- Ask GovTribe AI about this award