OPT III additional commercials videos

Ended Awarded Last action

Contract number
N6671524FA003
Awardee
Awarding agency
Obligated
$3,977,480

Award facts

Contract value 100% obligated
$3,977,480.00 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
NAICS code
541810 Advertising Agencies
PSC
R701 Support- Management: Advertising
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10007, USA

Award details come from SAM.gov/FPDS.

About this award

This federal contract award is for the "OPT III ADDITIONAL COMMERCIALS VIDEOS" requirement, with a ceiling value of $3,977,480.00. The prime contractor is Young & Rubicam LLC, operating through its VMLY&R division, a global marketing and advertising agency. The contract was awarded by the Department of the Navy Recruiting Command, a defense agency, with a period of performance through January 19, 2025. This is a Firm Fixed Price Delivery Order contract, and there is no set-aside designation indicated.

VMLY&R has extensive experience supporting the Navy's recruitment efforts, including developing and executing national outreach campaigns, media planning and buying, digital services, web development, event marketing, and creative consulting. This contract award is associated with a larger $550 million Indefinite Delivery Indefinite Quantity (IDIQ) contract (N0018921DZ024) with the Department of the Navy Recruiting Command, which enables the Navy to issue task orders for a comprehensive range of integrated advertising, marketing, and recruitment support services.

Quick answers

Who was awarded contract N6671524FA003?

N6671524FA003 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on August 20, 2024.

How much is contract N6671524FA003 worth?

The government has obligated $3,977,480 on N6671524FA003.

Is contract N6671524FA003 an order under another contract?

Yes. N6671524FA003 is a delivery order under N0018921DZ024, an indefinite delivery contract.

Was contract N6671524FA003 competed?

The extent of competition for N6671524FA003 was full and open competition.

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