Base YR basic advertising services
Ended Awarded Last action
- Contract number
- N0018921FZ884
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Naval Supply Systems Command
Department of the Navy, Department of Defense
- Obligated
- $3,583,581
Award facts
- Opportunity
-
- Request For Information regarding Navys Marketing and Advertising Program Support Special Notice · N0018920RZ020 · Posted Dec 2, 2019
- Contract value 100% obligated
- $3,583,580.52 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Navy Recruiting Command Department of the Navy, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
Award details come from SAM.gov/FPDS.
About this award
This is a federal contract award to Young & Rubicam LLC, operating through its VMLY&R division, to provide base year basic advertising services to the U.S. Navy Recruiting Command. The contract has a ceiling value of $3,583,580.52 and was awarded on October 20, 2021, with a completion date of January 19, 2022. The contract is a delivery order under a Firm Fixed Price pricing type. This award is not designated as a set-aside contract. VMLY&R has extensive experience providing integrated marketing, advertising, and communications services to federal government customers, including supporting the Navy's recruitment efforts through previous contract awards. The company holds two significant federal contract Indefinite Delivery Vehicles (IDVs): a $3 million Federal Supply Schedule (FSS) contract with the General Services Administration and a $550 million single-award Indefinite Delivery Indefinite Quantity (IDIQ) contract with the Navy Recruiting Command, which enable federal agencies to acquire a wide range of marketing services from VMLY&R.
Quick answers
Who was awarded contract N0018921FZ884?
N0018921FZ884 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on October 20, 2021.
How much is contract N0018921FZ884 worth?
The government has obligated $3,583,581 on N0018921FZ884.
Which agency awarded contract N0018921FZ884?
Naval Supply Systems Command (Department of the Navy) awarded N0018921FZ884, with funding from Navy Recruiting Command (Department of the Navy).
Is contract N0018921FZ884 an order under another contract?
Yes. N0018921FZ884 is a delivery order under N0018921DZ024, an indefinite delivery contract.
Was contract N0018921FZ884 competed?
The extent of competition for N0018921FZ884 was full and open competition.
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