FY 19 sight sound and motion in support of afrs advertising and recruiting goals

Ended Awarded Last action

Contract number
FA300219FA058
Awardee
Awarding agency
Obligated
$43,651,819

Award facts

Contract value 100% obligated
$43,651,819.20 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Cost Plus Fixed Fee
Place of performance
Randolph AFB, TX 78150, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Other Administrative Action P00004 · Afrs marketing and advertising requirements contract to 16 for sight, sound and motion. $0
Supplemental Agreement for work within scope P00003 · FY19 sight sound and motion modification $0
Funding Only Action P00002 · FY19 SSM afrs digital media $2,300,000
Funding Only Action P00001 · Afrs digital advertising $22,455,254
Original award $18,896,565

About this award

This is a cost-plus-fixed-fee delivery order contract awarded by the U.S. Air Education and Training Command (AETC) to Gsd&M LLC, a for-profit limited liability company based in Austin, Texas. The contract, valued at $43,651,819.20, is for the provision of sight, sound, and motion content in support of AETC's advertising and recruiting goals for the U.S. Air Force. The contract does not include a small business set-aside designation, indicating that Gsd&M LLC has the capacity to handle large-scale federal projects. Gsd&M LLC has a long history of providing comprehensive marketing and advertising solutions to the U.S. Air Force, including national marketing campaigns, advertising development, public engagement initiatives, digital engagement strategies, website development and maintenance, video production, mobile tour operations, leads management, and strategic planning and analysis.

Quick answers

Who was awarded contract FA300219FA058?

FA300219FA058 was awarded to Gsd&M LLC by Air Education and Training Command (Air Force) on March 11, 2019.

How much is contract FA300219FA058 worth?

The government has obligated $43,651,819 on FA300219FA058.

Is contract FA300219FA058 an order under another contract?

Yes. FA300219FA058 is a delivery order under FA300218D0008, an indefinite delivery contract.

Was contract FA300219FA058 competed?

The extent of competition for FA300219FA058 was full and open competition.

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