HCSO_NCIRD Health Communications and Strategy

The Department of Health and Human Services Centers for Disease Control and Prevention (CDC) is forecasting a recompete for the HCSO_NCIRD Health Communications and Strategy contract, estimated to be awarded on September 1, 2025. The procurement will focus on strategic communications, public relations, marketing, and outreach services supporting public health initiatives for the National Center for Immunization and Respiratory Diseases (NCIRD). Key objectives include delivering comprehensive health communication strategies across various public health programs.

While specific award value details are not explicitly stated in the forecast, the previous contract's total value exceeded $1.3 billion, suggesting a substantial potential budget range. The contract will likely be a Blanket Purchase Agreement (BPA) with multiple award possibilities, potentially performed in locations such as New York and Atlanta. The primary point of contact is Cynthia Jorgensen from NCIRD, who can be reached at cxj4@cdc.gov for additional information.

The incumbent contractor is IPG Dxtra, Inc.'s Weber Shandwick division, which currently holds contract HHSD2002015M88164B, a multiple-award BPA originally issued on September 29, 2015. The existing contract covers a wide range of communications services, including focus group research, vector-borne disease communications, multimedia production, earned media activities, and communications support for programs addressing viral hepatitis, immunizations, and latent tuberculosis infection. The current contract's ultimate completion date is September 28, 2025, aligning with the forecasted recompete timing.

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