Revised Attachment A, Scope of Work.pdf

82101800-24-STC Page 1 of 13 Public Relations, Advertising, Marketing, and Multimedia Services

Revised Attachment A Scope of Work

1. Purpose To provide Customers with Public Relations, Advertising, Marketing, and Multimedia Services on a statewide basis, pursuant to the terms set forth in this Scope of Work.

2. Definitions Definitions contained in section 287.012, Florida Statutes (F.S.); Rule 60A-1.001, Florida Administrative Code (F.A.C.); Attachment G, Special Contract Conditions; and the PUR 1001, General Instructions to Respondents (10/06), are incorporated by reference. In the event of a conflict, the definitions listed in this section supersede the incorporated definitions for the purposes of this Scope of Work. All definitions apply in both their singular and plural sense.

Advertising Services – Services to promote the Customer and its products or services through various paid channels.

Business Day – Monday through Friday, inclusive, except for those holidays specified in section 110.117, F.S., from 8:00 a.m. to 5:00 p.m. at the Customer’s location.

Commodity Code – The State’s numeric code for classifying commodities and contractual services which meet specific requirements, specifications, terms, and conditions herein. Florida has adopted the United Nations Standard Products and Services Code (UNSPSC) for classifying commodities and services.

Confidential Information – Information that is trade secret or otherwise confidential or exempt from disclosure under Florida or federal law.

Contract – The written agreement between the Department and the Contractor.

Contract Manager – The representative designated by the Department who will oversee all aspects of the Contract, monitor performance expectations, and serve as the primary point of contact for the Contractor.

Contractor – A Vendor that enters into a Contract with the Department.

Customer – A State agency or Eligible User.

Customer-specific Scope of Work (Customer SOW) – Tasks, deliverables, term, budget, specific positions, preferences, and terms and conditions for the requested Public Relations, Advertising, Marketing, or Multimedia Services established by the Customer.

Department – The Department of Management Services (DMS), a State Agency.

Eligible User – As defined in Rule 60A-1.001, F.A.C.

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Marketing Services – Services that encompass a broad range of activities and strategies that create action, instructions, and processes for creating communication, delivering, and exchanging offerings aimed at promoting products, services, or brands to target audiences or target markets with the goal of generating interest and building long-term customer relationships that have value for customers, clients, and partners, and society at large.

Media Buy – Strategic process of selecting placement and purchasing advertising space or airtime in various media channels such as television, magazine, radio, print, online, or social media platforms to reach the target audience or target market.

Multimedia Services – Services that encompass a wide range of applications, including streaming, interactive presentations, and communication tools that integrate different media types such as text, image, audio, animation, and video, for a richer user experience aimed at interacting with the target audience or target market.

Order – Written agreement between the Customer and Contractor which establishes the services agreed upon by the Customer and Contractor and may be used interchangeably with purchase order.

Public Relations Services – Communication management services that make use of publicity and other forms of promotion to educate and influence the feelings, opinions, and beliefs about the Customer, its products or services, or about the value of the product or service or the activities of the Customer to buyers, prospects, or other stakeholders.

Service Categories – The four categories of services contemplated within this Contract: Public Relations Services, Advertising Services, Marketing Services, and Multimedia Services.

State – The State of Florida.

3. Scope of Work

3.1 Purpose and Service Categories

The Contractor will provide Public Relations, Advertising, Marketing, or Multimedia Services pursuant to the terms of this Contract. Services will be provided on an as-needed basis with no guaranteed or minimum spend under a new Contract. The Customer-specific Scope of Work (CSOW or Customer SOW) will be determined and agreed upon by the Customer and the selected Contractor as set forth in the Customer Contract or order. Services are provided on an as-needed basis, with no guaranteed or minimum spend.

3.2 Service Categories

A Contractor may offer services in an awarded Service Category as set forth below.

3.2.1 Service Category 1: Public Relations Services – Communication management services that use publicity and other forms of promotion to educate and influence the feelings, opinions, and beliefs about the Customer, its products or services, or about the value of the product or service or the activities of the Customer to buyers, prospects, or other stakeholders.

Awarded Contractor(s) may provide services related but not limited to strategic development and execution of public relations campaigns, media relations, and

82101800-24-STC Page 3 of 13 community relations and outreach; maintain contact databases; create public meeting awareness; event planning; manage communications with media, stakeholders, and the public; create content for branding, media advisories, speeches, press releases, press kits, articles, briefings, scripts, and Public Service Announcements (PSAs); and other related Public Relations Services to reach a defined target audience or target market.

Public Relations Services Tasks:

Tasks that are permissible under this Contract include, but are not limited to:

• Plan, create, and implement public relations strategies and campaigns to reach a target audience or target market

• Develop educational outreach campaigns for diverse community groups, business interests, elected officials, other interested stakeholders, and the public

• Write speeches, press releases, articles, PSAs, blog posts, newsletters, scripts, agendas, and related materials for presentations and events

• Arrange interviews and press conferences

• Establish partnerships with governmental entities or communities for Public

Relations purposes

• Generate local, state, and national public interest

• Monitor media coverage, respond to inquiries, or address community concerns

• Monitor and engage with online communities

• Plan and execute email campaigns and analyze performance

• Respond and filter interactive conversational engagement

• Plan, create, and implement, and monitor social media campaigns

• Monitor social media ad performance and adjust campaigns as needed

• Manage digital platforms and analyze campaign performance metrics

• Develop crisis management communication plans or teams

• Provide consistent messaging in alignment with organizational strategies and branding

• Develop reports at set intervals before, during, and after projects

Public Relations Services Deliverables:

Deliverables that are permissible under this Contract include, but are not limited to:

• Press releases, media advisories, speeches, public addresses, briefings, scripts, PSAs, or ad copy

• Agendas or presentations

• Letters of notification, plans, or reports

• Targeted contact databases

• Media coverage

• Key Performance Indicators (KPIs), digital marketing metrics, return on investment (ROI), analytics, etc.

• Strategic branding plans

• All raw materials, such as photographs, recorded media, video, templates, software design templates, Adobe files, etc.

• Social media mentions, reach and impressions, website traffic and

82101800-24-STC Page 4 of 13 engagement, conversation metrics, etc.

• Periodic reports or meetings

• Project reports, including post-project reports

• Crisis communication plans, messaging, media monitoring, daily reporting

• Copies, prints, or recordings of public relations content

• Meeting room event space, venue, equipment sourcing, speakers, set-up and take-down

3.2.2 Service Category 2: Advertising Services – Promotion of the Customer and its products or services through various paid media channels.

Awarded Contractor(s) may provide services related but not limited to creative design, production, and development of copyrighted materials, media, recruiting advertisements, educational materials, brochures, flyers, and content; advertising campaigns; indoor and outdoor advertisements; billboards and transit signage;

broadcast media such as television, radio, newspapers, and magazines; and other related Advertising Services to reach a defined target audience or target market.

Advertising Services Tasks:

• Plan, create, and implement advertising strategies and campaigns to reach a target audience or target market

• Provide advertisement and media relations planning and advisory services

• Build relationships with media representatives and journalists

• Create branding materials including logo, name, slogan, or colors and oversee creative direction of the Customer’s vision and identity

• Develop and produce advertising content such as ad copy, radio spots, television commercials, creative storylines, print and broadcast notices, digital, indoor and outdoor advertisements, billboards, transit signage, and additional content to communicate and promote the Customer’s message

• Manage brand design, copy, art, and digital technologies

• Oversee visual aspects of media content including campaigns, magazines, online publications, videos, and print

• Provide artistic direction to designers, photographers, and other content developers

• Establish partnerships with governmental entities or communities for

Advertising Services purposes

• Plan, execute, and manage, promotional events and activities

• Plan, create, and implement, and monitor social media campaigns

• Provide consistent messaging in alignment with the Customer’s strategies

• Media mix planning

Advertising Services Deliverables:

• Strategic advertising campaign performance reports

• Advertisement content, such as ad copy, radio spots, print and broadcast notices, video, audio, displays, photographs, etc.

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• Unaided and aided brand awareness metrics

• Media and production plan or schedule

• Special event metrics, such as event feed posts, registrations, polls, actual attendance, surveys, or speaker engagement

• Branding materials, such as copy, art, and digital

• All raw materials, such as photographs, recorded media, video, templates, software design templates, and Adobe files, etc.

• Social media mentions, reach and impressions, website traffic and engagement, conversion metrics, etc.

• KPIs, digital marketing metrics, ROI, analytics, etc.

• Media coverage reports

• Project reports, including post-project reports

3.2.3 Service Category 3: Marketing Services – Encompasses a broad range of activities and strategies that create action, instructions, and processes for creating communication, delivering and exchanging offerings aimed at promoting products, services, or brands to target audiences or target markets with the goal of generating interest and building long-term customer relationships that create value for Customers, partners, and society at large.

Awarded Contractor(s) may provide services related but not limited to marketing advisory, market research and analysis, identifying target audiences or markets, focus groups, online research, surveys, and polling; cost analysis and effectiveness; creating plans, project objectives, and campaigns; developing and executing strategic marketing plans for special events; increase brand awareness;

community awareness and outreach campaigns; public communication logistics and programs, including social media, internet, multimedia and other related Marketing Services to reach a defined target audience or target market.

Marketing Services Tasks:

• Plan, create, and implement marketing strategies and campaigns to reach target audience or target market

• Provide marketing advisory services, situational analysis, or performance monitoring

• Establish partnerships with governmental entities or communities for Marketing Services purposes

• Implement and oversee advertising, multimedia, digital, communications, and other components of marketing to reach target audience or target market

• Understand customer objectives and communicate them to stakeholders

• Execute focus groups, market research, interviews, or surveys

• Analyze brand tracking, market trends, and consumer needs

• Develop media mix messaging in alignment with Customer strategies

• Optimize content for Search Engine Optimization (SEO) and other digital strategies

• Promote, coordinate, and execute event planning strategies and activities and assist with event coordination

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• Plan, create, and implement, and monitor social media campaigns

• Oversee visual aspects of media content, including campaigns, magazines, online publications, videos, and print

Marketing Services Deliverables:

• Strategic marketing campaign performance reports

• Special event metrics, such as event feed posts, registrations, polls, actual attendance, surveys, or speaker engagement

• Media mix messaging in alignment with Customer strategies

• KPIs, digital marketing metrics, ROI, analytics, etc.

• Social media mentions, reach and impressions, website traffic and engagement, conversation metrics, etc.

• Media coverage reports

• All raw materials, such as photographs, recorded media, video, templates, software design templates, Adobe files, etc.

• Periodic reports or meetings

• Project reports, including post-project reports

• Meeting room event space, venue, equipment sourcing, speakers, set-up and take-down

3.2.4 Service Category 4: Multimedia Services – Encompasses a wide range of applications, including streaming, interactive presentations, and communication tools that integrate different media types such as text, image, audio, animation, and video, for a richer user experience aimed at interacting with the target audience or target market.

Awarded Contractor(s) may provide services related but not limited to video and motion picture production; photography; specialty motion or video capture recording; audio development recordings and production; sound and music production; graphic design production; multimedia editing and post-production services; digital media production; audio-video animation production; social media content design and production; media translation; and mobile software application and digital services.

Multimedia Services Tasks:

• Provide multimedia advisory, distribution, and promotion services

• Oversee visual aspects of media content, including magazines, online publications, videos, and print

• Develop, produce, and optimize creative content and digital media

• Video and motion picture production, photography, motion, or video capture recording

• Determine media mix messaging in alignment with Customer strategies

• Optimize content for Search Engine Optimization (SEO) and other digital strategies

• Establish partnerships with governmental entities or communities for

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Multimedia Services purposes

Multimedia Services Deliverables:

• Multimedia performance reports

• Creative or digital content

• Production plans and schedules

• Outlines and scripts

• Media conversion and desktop publishing services

• Responses to emails, texts, telephone calls or conversation messaging

• Screenshots of social media posts

• All raw materials, such as photographs, recorded media, video, templates, software design templates, Adobe files, etc.

• Project reports, including post-project reports

3.3 Customer-specific Scope of Work

Customers shall develop a Customer SOW which establishes tasks, deliverables, specific positions, and preferences for the requested Public Relations, Advertising, Marketing, or Multimedia Services. The Customers shall include the Customer SOW in the Request for Quote issued to the Contractors, and the Customer SOW shall be incorporated into any order issued by the Customer. Customers are permitted to request terms and conditions which supplement those contained in this Contract. The Customer SOW may include, but is not limited to the following information:

• Customer-specific deliverables

• KPIs or Customer’s criteria for completion related to tasks, project duties, and deliverables

• Customer’s target audience(s) and target market(s)

• Preferred qualifications and experience of the individuals assigned to the Customer’s project

• Monitoring requirements

• Customer-specific payment terms

• Customer-specific financial consequences for non-performance

• Customer-specific terms and conditions

• Statement of Purpose

• Anticipated timeline

• Contractor responsibilities

• Customer-specific financial consequences for non-performance

• Any Media Buys shall be contemplated in the Customer SOW. The method of payment and pricing structure of Media Buys is at the discretion of the Customer at the time of purchase.

• Any media raw files or copyrightable works shall be contemplated in the Customer SOW.

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3.4 Customer and Account Management

The Contractor shall provide updates to the Customer at regular intervals through project completion. The Contractor shall ensure the timelines and budgets are monitored and updates are communicated to the Customer. The Contractor shall communicate and oversee the services to the Customer to ensure:

• Challenges and issues are communicated proactively

• Status updates are delivered in a timely manner

• Ongoing monitoring and compliance to the Customer’s timelines

• Management of costs, services, and materials are within the Customer’s budget and order

• Coordination and completion of tasks and deliverables

3.5 Media Buy Requirements

Media Buys may be applicable to all Service Categories.

3.5.1 When required by the Customer, the Contractor shall negotiate the price and execute all agreements with third parties for Media Buys on behalf of the Customer. The Customer must provide the Contractor with prior written approval for all negotiated media purchases and costs. The Customer reserves the right to make all determinations regarding Media Buys.

3.5.2 The Contractor shall purchase and place all Media Buys. The Contractor shall enter into all Customer-specific Media Buy agreements as an independent contractor and not as an agent of the State. Any Media Buys shall be identified in the Customer SOW. The method of payment and pricing structure of Media Buys is at the discretion of the Customer at the time of purchase. The Customer shall retain the right to audit the Contractor’s records to verify that the Customer is receiving all net prices, discounts, and savings.

3.5.3 The Contractor shall perform target audience or target market research and studies and submit a media plan to the Customer. The media plan shall explain how the target audience or target market is reached through the proposed media. The Contractor shall evaluate all available media and offer details of the media mix, the specific media vehicles, and the media schedule. The plan shall also include the following:

• Identification of the target audience or target market

• Specific media to be used

• Timing, frequency, penetration, and length of placement

• Allocation of placement dollars within the selected media

• Justification for each element of the plan as part of an integrated campaign designed for maximum impact, cost effectiveness, and return on investment

• Complete itemization of media costs

3.5.4 Media Buy costs are not inclusive of creative services and content creation. Any requested creative services or content creation must be done under Public Relations, Advertising, Marketing, or Multimedia Services.

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3.6 Customer Preferences

The following are non-exhaustive examples of Customer preferences which may be required by the Contractor and its personnel. Any Customer preferences will be listed in the Customer SOW or Request for Quotes.

• Knowledge of government business practices, which is inclusive of Federal and State of Florida practices.

• Experience providing Public Relations, Advertising, Marketing, and Multimedia support, including campaigns, community relations, press releases, digital content, and printed content to Federal or State of Florida entities.

• Knowledge of Florida’s resources, industry, economy, and sectors.

• Knowledge of Federal and state grant requirements, including laws, rules, and regulations.

3.7 Compliance and Compatibility

It is the Contractor’s responsibility to ensure that the Public Relations, Advertising, Marketing, and Multimedia Services provided are compliant with the Contract requirements, specifications, terms, and conditions. The Contractor’s acceptance of the Customer’s order shall indicate that the Contractor agrees to provide Public Relations, Advertising, Marketing, or Multimedia Services that are fully compliant and compatible with the Customer’s SOW requirements, specifications, terms, and conditions.

3.8 Request for Quote (RFQ) Requirements

Customers needing to purchase Public Relations, Advertising, Marketing, or Multimedia Services will issue a Request for Quote (RFQ) to at least 25 Contractors in the awarded Service Category per section 287.056, F.S. If a Customer issues a Request for Quote for contractual services for any Contract with 25 approved vendors or fewer, the Customer must issue a request for quote to all Contractors approved to provide such contractual services.

The terms of the Customer’s order shall not conflict with the terms and conditions established by this Contract. In accepting a Customer’s order, the Contractor recognizes its responsibility for all tasks and deliverables contained therein, warrants that it has fully informed itself of all relevant factors affecting accomplishment of the tasks and deliverables and agrees to be fully accountable for the performance thereof.

3.9 Pricing

Attachment C, Cost Proposal shall include the Contractors maximum hourly rates for each Service Category. The Customer and Contractor may negotiate a lower hourly rate based on the Customer’s SOW. The maximum hourly rate shall include all applicable costs for providing Public Relations, Advertising, Marketing or Multimedia Services. Hourly rates submitted by the Contractor shall be in compliance with all federal, state, and local labor laws.

The Contractor shall not begin work on any services that will exceed the Customer’s specified budget or order without written approval from the Customer.

3.10 Price Adjustments

The Contractor shall provide initial and renewal term hourly rate pricing as provided to the Department in Attachment C, Cost Proposal. The Department will not allow for price increases throughout the life of the Contract unless specified in the renewal pricing submitted by the Contractor. Price decreases are allowable.

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3.11 Project Based Pricing

Customers may request project-based pricing to accomplish tasks and deliverables that include more complex requirements. Customers shall use maximum hourly rates or project-based pricing, but not both. The project-based pricing is intended to provide predictability and a discount to Customers relative to the maximum hourly rates. Under no circumstances shall a project-based price be permitted to be greater than the hourly rates.

Customers who choose to use a project-based pricing model are not exempt from the requirements listed in the Request for Quote Requirement section, and must negotiate all pricing, fees and related expenses associated with the completion of each task and deliverable with the selected Contractor. Project-based pricing should be fully detailed in the Customer

SOW.

3.12 Punchout Catalog and Electronic Invoicing

The Contractor is encouraged to provide an MFMP punchout catalog.

The punchout catalog provides an alternative mechanism for suppliers to offer the State access to Products awarded under the Contract. The punchout catalog also allows for direct communication between the MFMP eProcurement System and a supplier’s Enterprise Resource Planning (ERP) system, which can reflect real-time Product inventory/availability information.

The punchout catalog enables, Florida buyer to “punch out” to a supplier’s website. Using the search tools on the supplier’s Florida punchout catalog site, the user selects the desired Products. When complete, the user exits the supplier’s punchout catalog site and the shopping cart (full of Products) is “brought back” to MFMP. No orders are sent to a supplier when the user exits the supplier’s punchout catalog site. Instead, the chosen Products are “brought back” to MFMP as line items in a purchase order. The user can then proceed through the normal workflow steps, which may include adding, deleting, and editing Products (i.e., line items) in the purchase order. An order is not submitted to a supplier until the user approves and submits the purchase order, at which point the supplier receives an email with the order details.

The Contractor may supply electronic invoices in lieu of paper-based invoices for those transactions processed through MFMP. Electronic invoices may be submitted to the agency through one of the mechanisms as listed below:

1) EDI (Electronic Data Interchange) This standard establishes the data contents of the Invoice Transaction Set (EDI 810) for use within the context of an Electronic Data Interchange (EDI) environment. This transaction set can be used for invoicing via the Business Network (formerly known as Ariba Network) for catalog and non-catalog goods and services.

2) PO Flip via BN This online process allows Contractors to submit invoices via the BN for catalog and non-catalog goods and services. Contractors are able to create an invoice directly from their inbox in their BN account by simply "flipping" the PO into an invoice. This option does not require any special software or technical capabilities.

The Contractor warrants and represents that it is authorized and empowered to and hereby grants the State and the third-party provider of MFMP, a State contractor, the right and license to use, reproduce, transmit, distribute, and publicly display within MFMP. In addition, the Contractor warrants and represents that it is authorized and empowered to and hereby grants

82101800-24-STC Page 11 of 13 the State and the third-party provider the right and license to reproduce and display within MFMP the Contractor's trademarks, system marks, logos, trade dress, or other branding designation that identifies the products made available by the Contractor under the Contract.

3.13 MFMP Transaction Fee Report

The Contractor is required to submit complete monthly MFMP Transaction Fee Reports to the Department. Reports are due 15 calendar days after the end of each month. Information on how to submit MFMP Transaction Fee Reports online can be located at Transaction Fee and Reporting / MFMP Vendors / MyFloridaMarketPlace / State Purchasing / Business Operations / Florida Department of Management Services - DMS. Assistance with transaction fee reporting is also available by email at feeprocessing@myfloridamarketplace.com or telephone at 866-FLA- EPRO (866-352-3776) from 8:00 a.m. to 6:00 p.m. Eastern Time.

3.14 Quarterly Sales Reports

Contract Quarterly Sales Reports. The Contractor shall submit Quarterly Sales Reports in the manner and format required by the Department within 30 calendar days after the close of each State fiscal quarter (the State’s fiscal quarters close on September 30, December 31, March 31, and June 30).

The Quarterly Sales Report template can be found here: Quarterly Sales Report Format / Vendor Resources / State Purchasing / Business Operations / Florida Department of Management Services - DMS (myflorida.com). Initiation and submission of the most recent version of the Quarterly Sales Report posted on the DMS website is the responsibility of the Contractor without prompting or notification from the Department. Sales will be reviewed on a quarterly basis. If no sales are recorded in two consecutive quarters, the Contractor may be placed on probationary status, or the Department may terminate the Contract. Failure to provide the Quarterly Sales Report, or other reports requested by the Department, will result in the imposition of financial consequences and may result in the Contractor being found in default and the termination of the Contract.

Quarter 1 – (July-September) – due 30 calendar days after the close of the period.

Quarter 2 – (October-December) – due 30 calendar days after the close of the period.

Quarter 3 – (January-March) – due 30 calendar days after the close of the period.

Quarter 4 – (April-June) – due 30 calendar days after the close of the period.

3.15 Certified and Minority Business Enterprises Reports

Upon Customer request, the Contractor shall report to each Customer, spend with certified and other minority business enterprises in the provision of commodities or services related to the Customer Purchase Order(s). These reports shall include the period covered, the name, minority code, and Federal Employer Identification Number of each minority business utilized during the period; commodities and services provided by the minority business enterprise, and the amount paid to each minority business enterprise on behalf of the Customer.

3.16 Ad Hoc Reports

The Department may require additional Contract sales information such as copies of Purchase Orders or ad hoc sales reports. The Contractor shall submit these documents and reports in the form acceptable to the Department within the timeframe specified by the Department.

3.17 Financial Consequences

The Department reserves the right to impose financial consequences when the Contractor fails to comply with the requirements of the Contract. The following financial consequences will apply for https://www.dms.myflorida.com/business_operations/state_purchasing/myfloridamarketplace/mfmp_vendors/transaction_fee_and_reporting https://www.dms.myflorida.com/business_operations/state_purchasing/myfloridamarketplace/mfmp_vendors/transaction_fee_and_reporting https://www.dms.myflorida.com/business_operations/state_purchasing/myfloridamarketplace/mfmp_vendors/transaction_fee_and_reporting mailto:feeprocessing@myfloridamarketplace.com https://www.dms.myflorida.com/business_operations/state_purchasing/vendor_resources/quarterly_sales_report_format https://www.dms.myflorida.com/business_operations/state_purchasing/vendor_resources/quarterly_sales_report_format https://www.dms.myflorida.com/business_operations/state_purchasing/vendor_resources/quarterly_sales_report_format

82101800-24-STC Page 12 of 13 the Contractor’s non-performance under the Contract. The Customer and the Contractor may agree to add additional Financial Consequences on an as-needed basis beyond those stated herein to apply to that Customer’s resultant contract or Purchase Order. The State of Florida reserves the right to withhold payment or implement other appropriate remedies, such as Contract termination or nonrenewal, when the Contractor has failed to comply with the provisions of the Contract. The Contractor and the Department agree that financial consequences for non-performance are an estimate of damages which are difficult to ascertain and are not penalties.

The financial consequences below will be paid and received by the Department of Management Services within 30 calendar days from the due date specified by the Department. These financial consequences below are individually assessed for failures over each target period beginning with the first full month or quarter of the Contract performance and every month or quarter, respectively, thereafter.

Failure to timely provide Quarterly Sales Reports, transaction fee reports, or other reports as required will result in the imposition of financial consequences and repeated failures or non- payment of financial consequences owed under this Contract may result in the Contractor being found in default and the termination of the Contract.

No favorable action will be considered when Contractor has outstanding Contract Quarterly Sales Reports, MFMP Transaction Fee Reports, or any other documentation owed to the Department or Customer, to include fees / monies, that is required under this Contract.

3.18 Business Review Meetings

Both the Department and Customer reserve the right to schedule business review meetings, which Contractor shall attend either virtually or in person. The Department or Customer may specify the format or agenda for the meeting. At a minimum, the Business Review Meeting may include the following topics:

Deliverable Performance Metric Performance Due Date

Financial Consequence for Non-Performance

Contractor will timely submit complete Quarterly Sales Reports

All Quarterly Sales Reports will be submitted timely with the required information

Completed reports are due on or before the 30th calendar day after the close of each State fiscal quarter

$250 per day late

Contractor will timely submit complete MFMP Transaction Fee Reports

All MFMP Transaction Fee Reports will be submitted timely with the required information

Completed reports are due on or before the 15th calendar day after the close of each month

$100 per day late

Untimely report(s) or deliverable(s)

Submit report(s) or deliverable(s) to Customer

Each report or deliverable $1,500 per day late

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a. Contract compliance.

b. Contract savings (in dollar amount and cost avoidance)

c. Spend reports by Customer

d. Recommendations for improved compliance and performance