8-ITB-26-00381 Attachment C - Hillsborough County Brand Guidelines.pdf

Title1.0

Hillsborough County Brand Guidelines July 2017

Brand Guidelines

Communications & Digital Media

(813) 272-5314

HCFLGov.net

July 2017

Table of Contents

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 3

Official Hillsborough County Board of County

4. Glossary 76

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 4

1 Hillsborough County Brand Elements

1.1 The Hillsborough County Logo 5

1.20 Hillsborough County Typography 25

1.21 Hillsborough County Color Overview 31

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 5

1.1 The Hillsborough County logo

The Hillsborough County logo acts as a unifying image for the County and its departments, creating a cohesive brand experience for Hillsborough County employees and residents.

The Hillsborough County logo must be used to identify Hillsborough County government on all communications. This includes external, and third-party communications, which are provided upon request.

It is the logo’s function to make Hillsborough County visible and recognizable statewide, nationwide, and around the world, and act as an interconnecting element for the various County departments and their activities.

Hillsborough County Logo Elements1.1

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 6

The Hillsborough County logo must be used to identify Hillsborough County Government on all communications, including external, internal and third-party communications as requested. The integrity of the logo must be respected at all times. Never reproduce or modify it in any way. Always use the approved electronic file, which can be obtained by contacting the Communications & Digital Media department.

LOGO ELEMENTS

The Hillsborough County logo consists of two parts.

• The main wordmark. “Hillsborough County Florida” is typeset using the Soleto Bold typeface.

• The icon with the old Hillsborough County Courthouse dome can be used as a design element as long as the complete and proper logo is present elsewhere in the same communication. “EST. 1834” is typeset in Museo Slab 500.

HILLSBOROUGH COUNTY WORDMARK

BRANDMARK

HILLSBOROUGH COUNTY LOGO

The Hillsborough County Servicemark1.2

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 7

The Hillsborough County logo is a registered service mark with the Florida Department of State.

A service mark is a trademark used to identify a service rather than a product.

THE HISTORY BEHIND THE LOGO

Created in 1834 by the U.S. Legislative Council of the Territory of Florida, Hillsborough County has a long, rich history. Our new logo captures this past

– and embraces the exciting present.

The vivid Sky Orange and Deep Sea Blue colors symbolize our wonderful weather and waters, anchors of a thriving economy that also combine to provide a lush playground for residents and visitors.

The distinctive silhouette showcases one of the County’s most iconic images:

the silver dome that graced the top of the County Courthouse from 1892 until 1953, and is memorialized in Joe Chillura Courthouse Square. The image captures Hillsborough’s role as a strong leader in Florida’s economy, politics, tourism and agriculture for more than 180 years, and illustrates that the sky is the limit.

Take a trip with us inside this logo to relive the County’s history, and to dream big for its future.

Service Mark

Logo Size, Proportions, and Buffer Zones1.3

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 8

BUFFER ZONE

Always maintain the minimum protective space around the Hillsborough County logo to maintain visual clarity and to provide maximum impact. The minimum protective space is X, where X is equal to the height of ‘Hillsborough’ in the wordmark. This space is required around all sides of the logo. This applies to positioning around other printed elements, as well as from background field edges, trim and rules.

MINIMUM SIZE

Minimum size refers to the smallest size at which the logo may be reproduced to ensure its legibility.

HORIZONTAL LOGO - MINIMUM SIZE

.3125 inch

X

XX

X X

HORIZONTAL LOGO - BUFFER ZONE

The clear space minimum is equivalent to the vertical height of the Hillsborough in the wordmark (shown here as x), regardless of the size at which the logo is reproduced.

Logo Color Variations & Backgrounds1.4

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 9

HORIZONTAL LOGO - COLOR

HORIZONTAL LOGO - BLACK HORIZONTAL LOGO - SKY ORANGE

HORIZONTAL LOGO - GRAYSCALE

HORIZONTAL LOGO - DEEP SEA BLUE HORIZONTAL LOGO - DARK BACKGROUND

HORIZONTAL LOGO - REVERSE BLACK

To the right are several illustrations of the approved ways to showcase the Hillsborough County logo. These include approved one-color variations when the signature appears on a white background, as well as approved color backgrounds on which the logo may be featured.

These color variations are examples taken from the primary palette, and provide contrast and legibility for the Hillsborough County logo.

Variations and possible exceptions should be coordinated with the Visual & Brand Identity Manager:

Michalis Galanis

(813) 272-5896 GalanisM@HCFLGov.net

Note:

These lock-up logos should never appear on a website, four-colour brochure or any other application where a full-color brandmark is usable. The one-color signatures may not reproduced in any color other than black, white, Deep Sea Blue, or Sky Orange.

Improper Use of Hillsborough County Logo1.5

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 10

To the right are several examples of how you should NOT represent the Hillsborough County brand mark. This is by no means a complete list of examples.

These examples represent the ‘‘dont’s’’ most commonly used when guidelines are violated.

Never attempt to redraw or rescale the elements of the brandmark with a tagline or other graphic elements in its presentation.

POSITION

Do not adjust or alter the position of the government or ministry title from the approved location.

SIZE RELATIONSHIPS

The size relationships between the brand mark elements should remain constant. If any elements of the brand mark should increase or decrease, all other elements should change proportionately.

SCALING

The horizontal and vertical scale should always change proportionately. Never stretch or condense the brand mark.

pet r es o u r c e c en t er

H il l s bo r o u g h Co u n t y Fl o r id a pet resource center

COMBINATIONS

The brand mark cannot be used as an element in the creation of a logo.

SIZE

Do not adjust or alter the size of the wordmark independent from the icon. If any elements of the brand mark should increase or decrease, all other elements should change proportionately.

FRAMING

Do not position the brand mark within rules or frames.

DROP SHADOWS

The brand mark should not appear with drop shadows.

COMBINATIONS

Do not mix elements from other logos with the brand mark.

COLOR

Do not use the brand mark in any one color other than solid black; unless on a solid background where it may appear as white.

Best in the Bay!

COMBINATIONS

Do not add elements to the brand mark to create logos.

OVER PRINTING

To ensure clarity when printing on an image, the brand mark should always be reversed out of a dark or busy image. If the background has a low contrast or is a light tone, the brand mark should appear in all black.

KEYLINES

Never create an outline around the brand mark.

Hillsborough County Florida

TYPEFACE

Do not recreate the brand mark using any other typeface.

SCREENS

The brand mark should not appear as a screen.

CONTRAST

Do not position the brand mark on backgrounds with insufficient contrast. Use a logo version that contrasts well with the background color.

AXIS OF THE SIGNATURE

The axis of the brand mark should never be skewed other than a full 90 degrees.

Hillsborough County Stacked Logo1.6

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 11

If space does not allow for a horizontal version of the logo, then a secondary or stacked version of the logo may be used with approval from Communications & Digital Media.

The stacked brand signature has been carefully spaced and sized to create a unit. Don’t alter the spacing or size.

Always maintain the prescribed clear space around the logo.

BRANDMARK

HILLSBOROUGH COUNTY WORDMARK

BUFFER ZONE

Always maintain the minimum clear space around the Hillsborough County brand mark to maintain visual clarity and to provide maximum impact. The minimum protective space is X, where X is equal to the height of ‘Hillsborough’ in the wordmark. This space is required around all sides of the logo. This applies to positioning around other printed elements, as well as from background field edges, trim and rules.

MINIMUM SIZE

Minimum size refers to the smallest size at which the logo may be reproduced to ensure its legibility.

STACKED LOGO - MINIMUM SIZE

0.625”

STACKED LOGO - BUFFER ZONE

The clearspace minimum is equivalent to the vertical height of the Hillsborough in the wordmark

(shown here as x), regardless of the size at which the logo is reproduced.

X

X

X

X

Hillsborough County Stacked Logo Color Variations1.7

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 12

STACKED LOGO - COLOR STACKED LOGO - SKY ORANGESTACKED LOGO - BLACK

STACKED LOGO - DEEP SEA BLUE STACKED LOGO - REVERSE BLACKSTACKED LOGO - DARK BACKGROUND

STACKED LOGO - GRAYSCALE

To the right are several illustrations of the approved ways to showcase the Hillsborough County stacked logo. These include approved one-color variations when the brand mark appears on a white background, as well as approved color backgrounds on which the logo may be featured.

These color variations are examples taken from the primary palette, and provide contrast and legibility for the Hillsborough County stacked logo.

Variations and possible exceptions should be coordinated with the Visual & Brand Identity Manager:

Michalis Galanis

(813) 272-5896 GalanisM@HCFLGov.net

Note:

These lock-up vertical logos should never appear on a website, brochure or any other application where a full-color horizontal logo is usable. The one-color stacked logo may not reproduced in any color other than black, white, Deep Sea Blue, or Sky Orange.

Hillsborough County Wordmark1.8

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 13

The Hillsborough County logo is restricted to County departments only. Third-party use of the logo by outside organizations, should use the Hillsborough County wordmark.

Usage for the County wordmark must be approved by the Communications & Digital Media department.

BUFFER ZONE

Always maintain the minimum protective space around the Hillsborough County wordmark to maintain visual clarity and to provide maximum impact. The minimum protective space is X, where X is equal to the height of ‘Hillsborough’ in the wordmark. This space is required around all sides of the logo. This applies to positioning around other printed elements, as well as from background field edges, trim and rules.

MINIMUM SIZE

Minimum size refers to the smallest size at which the logo may be reproduced to ensure its legibility.

Variations and possible exceptions should be coordinated with the Visual & Brand Identity Manager:

Michalis Galanis

(813) 272-5896 GalanisM@HCFLGov.net

STACKED WORDMARK - BUFFER ZONE

The clearspace minimum is equivalent to the vertical height of the Hillsborough in the wordmark (shown here as x), regardless of the size at which the logo is reproduced.

STACKED WORDMARK - MINIMUM SIZE

0.25”

XX

XX

Hillsborough County Wordmark Color Variations1.9

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 14

To the right are several illustrations of the approved ways to showcase the Hillsborough County wordmark. These include approved one-color variations when the wordmark appears on a white background, as well as approved color backgrounds on which the wordmark may be featured.

These color variations are examples taken from the primary palette, and provide contrast and legibility for the Hillsborough County Florida wordmark.

STACKED WORDMARK - GRAYSCALE STACKED WORDMARK - REVERSE BLACKSTACKED WORDMARK - BLACK

STACKED WORDMARK - COLOR STACKED WORDMARK - SKY ORANGESTACKED WORDMARK - DEEP SEA BLUE

1.10

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 15

The Hillsborough County Board of County Commissiners logo is used for the materials of the Hillsborough County Board of County Commissioners such as documents and agendas, formal invitations, and ceremonial documents.

It is not downloadable and may not be used as a graphic element without permission from the Communications & Digital Media department.

BUFFER ZONE

Always maintain the minimum protective space around the Hillsborough County Board of Commissioners logo to maintain visual clarity and to provide maximum impact. The minimum protective space is X, where X is equal to the height of the the columns of the dome. This space is required around all sides of the logo. This applies to positioning around other printed elements, as well as from background field edges, trim, and rules.

MINIMUM SIZE

Minimum size refers to the smallest size at which the logo may be reproduced to ensure its legibility.

X

Logo - BUFFER ZONE The clearspace minimum is equivalent to the vertical height of the columns in the logo (shown here as x), regardless of the size at which the logo is reproduced.

X

X

X

X

LOGO - MINIMUM SIZE

0.75 ”

Hillsborough County Board of County Commissioners Logo Usage, Proportions, & Buffer Zones

Logo Color Variations & Backgrounds

1.11

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 16

BOCC LOGO - COLOR BOCC LOGO - SKY ORANGEBOCC LOGO - BLACK

BOCC LOGO - DEEP SEA BLUE BOCC LOGO - REVERSE BLACKBOCC LOGO - DARK BACKGROUND

BOCC LOGO - GRAYSCALE

To the right are several illustrations of the approved ways to showcase the Hillsborough County Florida Board of County Commissioners logo. These include approved one-color variations when the logo appears on a white background, as well as approved color backgrounds on which the logo may be featured.

These color variations are examples taken from the primary palette, and provide contrast and legibility for the Hillsborough County Board of County Commissioners logo.

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 17

County Commissioners’ Individual Logo1.12

BOCC LOGO - COLOR BOCC LOGO - BLACK BOCC LOGO - DEEP SEA BLUE

Hillsborough County Commissioners can use a customized version of the BOCC logo for their personal District communications. To the right are several illustrations of the approved ways to showcase the Commissioner’s logo for their personal use.

X

BOCC LOGO - BUFFER ZONE

The clearspace minimum is equivalent to the vertical height of the columns in the logo (shown here as x), regardless of the size at which the logo is reproduced.

X

X

X

X

BOCC LOGO - MINIMUM SIZE

0.75 ”

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 18

Seal (for official use only)

1.13

The Hillsborough County Board of County Commissioners seal can be used only by the County Clerk and the Board of County Commissioners.

The Hillsborough County Clerk is the custodian of the seal. The seal is used to authenticate official records of Hillsborough County. In the center of the Hillsborough County seal is the Great Seal of the State of Florida.

The State of Florida seal features a Seminole woman is spreading flowers on a shoreline. Two Sabal palms (Florida’s state tree) are growing. In the background a steamboat sails before the sun breaking the horizon, with rays of sunlight extending into the sky. The seal is encircled with the words “Great Seal of the State of Florida” and “In God We Trust” (the state’s motto).

Only the clerk shall have custody of the seal and affix the same to any paper or instrument as required by law.* History.—RS 1392; GS 1836;

RGS 3081; CGL 4864; s. 3, ch. 70-134;

s. 158, ch. 95-147.

* The 2017 Florida Statutes: Chapter 28.12

BO

AR

D O F C

OUNTY COMMISSIONERS

HILLSBOROUGH COUNTY

Hillsborough County Board of County Commissioners Seal (not an accurate reproduction)

Hillsborough County Website Wordmark1.14

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 19

To promote Hillsborough County’s website and its services on various outlets and material, the website address is branded with Hillsborough County’s colors. The website wordmark can be used on County letterhead, flyers, vehicle decals, etc. Please contact the Communications & Digital Media department for further information.

BUFFER ZONE

Always maintain the minimum protective space around the Hillsborough County website wordmark to maintain visual clarity and to provide maximum impact.

The minimum protective space is X, where X is equal to the height of ‘NET’ in the wordmark. This space is required around all sides of the logo. This applies to positioning around other printed elements, as well as from background field edges, trim and rules.

MINIMUM SIZE

Minimum size refers to the smallest size at which the logo may be reproduced to ensure its legibility.

HORIZONTAL WORDMARK - MINIMUM SIZE

HORIZONTAL WORDMARK - BUFFER ZONE

The clearspace minimum is equivalent to the vertical height of the “NET” in the wordmark (shown here as x), regardless of the size at which the logo is reproduced.

X

X X

X X

0.1324 inch

Hillsborough County Website Wordmark Color Variations

1.15

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 20

HORIZONTAL WORDMARK - COLOR

HORIZONTAL WORDMARK - BLACK HORIZONTAL WORDMARK - SKY ORANGE

HORIZONTAL WORDMARK - GRAYSCALE

HORIZONTAL WORDMARK - DEEP SEA BLUE HORIZONTAL WORDMARK - DARK BACKGROUND

HORIZONTAL WORDMARK - REVERSE BLACK

To the right are several illustrations of the approved ways to showcase the Hillsborough County Florida website wordmark. These include approved one-color variations when the wordmark appears on a white background, as well as approved color backgrounds on which the mark may be featured.

These color variations are examples taken from the primary palette, and provide contrast and legibility for the Hillsborough County Florida website wordmark.

Hillsborough County Website Icon Combo1.16

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 21

In certain instances, when the official Hillsborough County signature is not visible, you can combine the Hillsborough County icon with the HCFLGov.net wordmark.

BUFFER ZONE

Always maintain the minimum protective space around the Hillsborough County website logo to maintain visual clarity and to provide maximum impact. The minimum protective space is X, where X is equal to the height of ‘NET’ in the wordmark. This space is required around all sides of the logo. This applies to positioning around other printed elements, as well as from background field edges, trim and rules.

MINIMUM SIZE

Minimum size refers to the smallest size at which the logo may be reproduced to ensure its legibility.

HORIZONTAL LOGO - MINIMUM SIZE

0.3125 inch

X

HORIZONTAL LOGO - BUFFER ZONE

The clearspace minimum is equivalent to the vertical height of the “NET” in the wordmark (shown here as x), regardless of the size at which the logo is reproduced.

Hillsborough County Website Icon Combo

1.17

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 22

HORIZONTAL LOGO - COLOR

HORIZONTAL LOGO - BLACK HORIZONTAL LOGO - SKY ORANGE

HORIZONTAL LOGO - GRAYSCALE

HORIZONTAL LOGO - DEEP SEA BLUE HORIZONTAL LOGO - DARK BACKGROUND

HORIZONTAL LOGO - REVERSE BLACK

To the right are several illustrations of the approved ways to showcase the Hillsborough County website logo. These include approved one-color variations when the logo appears on a white background, as well as approved color backgrounds on which the logo may be featured.

These color variations are examples taken from the primary palette, and provide contrast and legibility for the Hillsborough County website logo.

Hillsborough County Television (HTV) Graphic Element1.18

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 23

Hillsborough County’s television facilities are a major resource for the dissemination of information about County services, current events, and matters facing local government. The station greatly enhances the County’s ability to communicate with residents in a timely and effective manner.

The graphic element can be used only by HTV staff for production and promotion.

BUFFER ZONE

Always maintain the minimum protective space around the Hillsborough Television graphic element to maintain visual clarity and to provide maximum impact.

The minimum protective space is X, where X is equal to the height of the ‘HTV’. This space is required around all its sides. This applies to positioning around other printed or digital elements, as well as from background field edges, trim and rules.

MINIMUM SIZE

Minimum size refers to the smallest size at which the graphic element may be reproduced to ensure its legibility.

X

LOGO - BUFFER ZONE

The clearspace minimum is equivalent to the vertical height of the ‘HTV’ in the logo (shown here as x), regardless of the size at which the logo is reproduced.

X

X

X

X

LOGO - MINIMUM SIZE

0.75 ”

Hillsborough County Television (HTV) Graphic Element

1.19

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 24

LOGO - COLOR LOGO - DEEP SEA BLUELOGO - SKY ORANGE

LOGO - DARK BACKGROUND LOGO - REVERSE BLACK

LOGO - BLACK

To the right are several illustrations of the approved ways to showcase the Hillsborough Television graphic element.

These include approved one-color variations when the it appears on a white background, as well as approved color backgrounds on which the element may be featured.

These color variations are examples taken from the primary palette, and provide contrast and legibility for the Hillsborough Television graphic element.

1.20 Hillsborough County Typography

Font selection is a key component in the creation of successful communications. Typography should work in concert with the overall design, photography, and editorial writing to help describe and define the Hillsborough County brand. Since our intention is to depict the County as a 21st century place that is modern, diverse, and a fun place to work, live and play, choosing the right style of type is critical.

There are many fonts available, but generally we recommend that you:

a DO use clean and classic faces, and sans-serif fonts only a DO avoid condensing, excessive tracking, or horizontal scaling a DO use italicized styles sparingly r DON’T use fonts that are overly stylized r DON’T use type with drop shadows r DON’T use outline type

Hillsborough County Primary Typeface1.20.1

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 26

Typography is a strong extension of the HIllsborough County brand character, and plays a major role in creating a distinctive and consistent look for all communications and promotional materials.

Soleto is a contemporary sans serif font family with a quietly confident character.

It works well for big areas of text, creating an even rhythm and texture, but can also make a statement at larger sizes, such as on banners and signage.

This font has been selected for its versatility and legibility for body copy.

It offers many weights and styles, which provide a broad degree of design flexibility for all graphic communications.

Soleto Regular abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Soleto Bold abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Soleto Light abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Soleto XBold abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Soleto Medium abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Soleto XBold abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Soleto Thin

Hillsborough County Secondary Typeface1.20.2

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 27

Museo Sans may be used for BODY COPY

ONLY.

Museo Sans is an extensive contemporary, topical, and fashionable font family. The arched terminals also provide Museo with a technological appearance that further enhances the County’s vision for progress.

The generous x-height make Museo substantial and accessible and ensure that it is legible even in small font sizes.

Museo Sans 100

Museo Sans Cond 100 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Museo Sans Cond 300 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Museo Sans Cond 500 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Museo Sans Cond 700

Museo Sans 300 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Museo Sans 500 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Museo Sans 700 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Museo Sans 700 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Museo Sans Cond 700

Hillsborough County Substitute Typeface1.20.3

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 28

When the primary typeface SOLETO is unavailable, use Calibri in its place.

Calibri is readily available within word processing, spreadsheets, and presentation programs and will be used for all internally produced documents as well as for correspondence.

Common usage includes: letters, labels, memos, PowerPoint, invoices, forms, and binders.

Not all versions of Calibri shown here may be available on all computers.

Calibri Regular abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Calibri Bold abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Calibri Light

Hillsborough County Web Typeface1.20.4

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 29

Freight Sans Pro may be used for WEB, SOCIAL MEDIA, and DIGITAL COPY ONLY.

For more information on email signatures, please see section 3.1 Freight

Sans Pro Book abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Freight Sans Pro Bold

Hillsborough County Email Signature Typeface1.20.5

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 30

Segoe UI may be used for EMAIL SIGNATURE COPY ONLY. Segoe UI

Regular abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Segoe UI Semilight abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Segoe UI Bold abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Segoe UI Light abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Segoe UI Semibold

Segoe UI Semilight abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

1.21 Hillsborough County Color Overview

The Hillsborough County color palette reinforces a sense of strength and energy for all communications. The palette is flexible and made of bold, bright colors that create dynamic, expressive communications. By developing one enterprise-wide color palette, we present a more unified brand to our audiences. Each color was carefully selected to express the personality of the Hillsborough County Brand.

Generally we recommend that you:

a Control use of color a Use colors that compliment photographs or backgrounds r DON’T use colors for type without high contrast against the background

Hillsborough County Primary Color Palette1.21.1

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 32

The Hillsborough County primary color palette is intended to be inspiring, dynamic, and authentic. The consistent use of the core colors helps define and reinforce our distinctive brand character, and should be used on all communications and promotional materials.

We have enlisted the standards of the Pantone Matching System (PMS), which is a universally recognized color matching system based on lithography printing inks. Process match breakdowns (CMYK) for printing applications with limited budgets. Please note that these numbers may differ due to the way inks appear on different stocks. Please work with Communications & Digital Media to ensure correct use. Also included are RGB equivalents for use in word processing and presentation software, as well as hexadecimal equivalents for emitted light and web applications.

They are optimized for the majority of computer monitors, operating systems and browsers. Adhering to the Pantone matching system will allow for color to be reproduced and displayed in the most unified and consistent manner possible.

Color Tints The tints shown here can be created by specifying a percentage of the neutral palette of colors in a graphics program.

DEEP SEA BLUE

SKY ORANGE

CMYK 0/51/55/0

RGB 255/111/91

HEX #FF6F5B

PANTONE

1635 CP

CMYK 100/81/29/15

RGB 5/65/115

HEX #054173

PANTONE

541 C

Hillsborough County Secondary Color Pallette1.21.2

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 33

The Secondary Color Palette is designed to support and complement the Primary Color Palette. These colors enable flexibility and variety in design systems and browsers. Adhering to the Pantone matching system will allow for color to be reproduced and displayed in the most unified and consistent manner possible.

When working in your software application, always create the color by entering the values for the Pantone colors supplied here for either CMYK, RGB, or Hex.

Color Tints The tints shown here can be created by specifying a percentage of the neutral palette of colors in a graphics program.

SECONDARY PALETTE

ACCENT PALETTE

CMYK 83/12/87/1

RGB 16/157/89

HEX #109D59

Pantone 347 C

CMYK 1/15/100/0

RGB 255/211/0

HEX #FFD300

Pantone 109 C

CMYK 0/52/100/0

RGB 255/144/10

HEX #FF9009

Pantone 144 C

CMYK 43/0/96/0

RGB 155/214/60

HEX #9BD63C

Pantone 375 C

CMYK 76/3/47/0

RGB 0/178/160

HEX #00B2A0

Pantone 4765 C

CMYK 78/28/13/0

RGB 29/148/191

HEX #1D93BF

Pantone 7689 C

CMYK 86/100/10/2

RGB 79/45/132

HEX #4F2D84

Pantone 268 C

CMYK 46/76/0/0

RGB 154/89/181

HEX #9B59B6

Pantone 2583 C

Pantone 7424 C

CMYK 5/85/19/0

RGB 228/76/113

HEX #E34C84

CMYK 24/95/86/19

RGB 162/42/46

HEX #A2292E

CMYK 69/63/62/58

RGB 51/51/51

HEX #333333

CMYK 50/1/19/0

RGB 121/204/210

HEX #79CCD2

Pantone 704 C

Pantone Black 7 C

Pantone 3242 C

CMYK 54/0/6/0

RGB 89/203/232

HEX #59CBE8

Pantone 305 C

Hillsborough County Sub-brand Logotype Usage1.22

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 34

Logotypes brand the individual departments while demonstrating a connection to the County. Use logotypes as complements to the master logo or in signatures on department brochures or letterheads.

On the right you can see the most common variations for the Hillsborough County department logos with one-line, two-line, and three-line department names. The department name must occupy a minimum of one line and a maximum of three lines.

The department name is typeset in the Calibri font using a the Deep Blue PMS color.

Hillsborough County Graphic Elements Exceptions1.23

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 35

HCFL

Alert

Hillsborough County

HCFL ALERT - EMERGENCY NOTIFICATION SYSTEM

SM

PET RESOURCE CENTER

HILLSBOROUGH COUNTY YOUTH LEADERSHIP

COUNCIL

CODE ENFORCEMENT

HILLSBOROUGH COUNTY PUBLIC LIBRARY COOPERATIVE

SUNSHINE LINE

ENTREPRENUER COLLABORATIVE CENTER

HILLSBOROUGH COUNTY FIRE RESCUE (HCFR)

These guidelines firmly establish that there will be no new graphic elements created or deployed beyond the Hillsborough County brand mark and the legacy graphic elements specifically listed here as exceptions.

SUB-BRAND EXCEPTIONSGRAPHIC ELEMENT EXCEPTIONS

(MUST BE PRESENTED WITH THE HILLSBOROUGH COUNTY LOGO)

Note:

The graphic elements must always be deliberately and consistently tied to the Hillsborough County logo to reinforce the master brand, since they directly support and further the County’s mission and positioning.

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Brand Elements� 36

BOCC Appointed Committees1.24

Citizen participation in government is strongly encouraged. Whether created by the Board of County Commissioners or by Florida statutes, each advisory group promotes good government and the effective and efficient delivery of services.

BOCC Appointed Committees can only use the Hillsborough County wordmark, shown to the right. The name of the committee should appear in plain type using the Calibri font. The name of the Committee should never be locked up with the Hillsborough County wordmark.

Size and placement on the page can vary based on different layouts. Sample executions can be seen to the right.

Please refer to chapter 1.8 for the wordmark guidelines.

LEGACY EXCEPTIONS

The lockup illustrated on the right is the only exception. It will strictly follow the Hillsborough County brand guidelines.

BOCC policy - Section #: 01.21.00.00 requires that all boards, councils, and committees created by the Board of County Commissioners follow duly adopted Board of County Commissioners policies unless such policies exclusively apply to the Board of County Commissioners.

LEGACY WORDMARK LOCKUP EXCEPTIONS

Note:

These guidelines establish that there will be no new logos created or deployed beyond the Hillsborough County brand mark. All wordmark placements must be approved by Communications & Digital Media, to ensure proper guidelines are followed.

BOCC Appointed Committee Name

BOCC Appointed Committee Name

Hillsborough County Wordmark

Name of Committee

2.0 Photography

Great photography tells the Hillsborough County story, conveys the spirit of our culture and compels others to look more closely. A photo is the first thing we see on a page. It can draw us in and fuel our imagination.

People connecting with our brand should see themselves reflected in our programs and services. This makes photography an essential element of our brand style. Photos should represent the breadth of our community and our employees while reinforcing our brand personality traits.

Photographic Themes2.1

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Photography� 38

Hillsborough County photography is built upon four themes of expression:

lifestyle, nature, innovation, and diverse working environment. Photographs from each of these themes work together to tell a story. As a flexible system, each theme can be rescaled relative to the others, shifting the focus of the story to fit the intended audience.

2. NATURE1. LIFESTYLE

Photographic Themes

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Photography� 39

3. INNOVATION 4. DIVERSE WORKING ENVIRONMENT

2.1.2

Photographic Style

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Photography� 40

2.2

Style Subjects should either be directly engaged with the camera and by extension our intended audience, or engaged with another person or activity when it makes sense. Subjects should always be portrayed as asset-rich, demonstrating our positive contribution to their quality of life.

Environment Residents and employees should be featured in the places they engage with Hillsborough County’s unique culture and environments that makes us a great place to live, work, and play.

Stock Photography Whenever possible, using original Hillsborough County imagery will add authenticity to our story and develop the visual strength of our brand.

In the event that original photography does not exist or cannot be used or created to tell a specific story, stock photography can be used to augment our existing photo library. When selecting emotion-based stock imagery follow the same criteria as original Hillsborough County photography. Make sure it feels authentic, genuine and focuses on a moment. When selecting stock imagery, it is important that it can co-exist seamlessly with original Hillsborough County photography.

AUTHENTICITY & NATURAL LIGHT DEPTH OF FIELD & SELECTIVE FOCUS

Whenever possible, capture people with genuine expressions.

Authenticity is also important and can be achieved by using as much natural light as possible. In dark environments where artificial light is necessary, try to mimic natural light by bouncing light indirectly. When capturing someone at work, shadow the subject and capture authentic moments that feel real.

Balanced compositions with symmetrical qualities allow different types of photography to work and complement one another.

Avoid extreme angles when possible. A concentrated depth of field that focuses on the subject and not the surroundings is also important to consider.

Photographic Techniques2.3

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Photography� 41

GET CLOSER: Make the viewer feel like they are part of the scene. Never pinch the screen to zoom, just move closer.

PHOTOGRAPHING PEOPLE: Do not crop at the joints, ankles, knees, wrists. Crop at a mid-point.

LIGHT: Watch for distracting shadows. They can weaken the impact of a photo, especially if they run across the subjects face. Do not shoot with the subject between you and the a direct light source such as, the sun.

MOVE: Don’t stand still, move around your subject. Look for interesting angles.

OBJECTS: Watch for objects sticking out from behind the subjects head such as trees, streetlights, and flagpoles.

Look for EMOTION/ACTION.

CANDID IMAGES: If the main subject of a photograph is a person or multiple people, the photo should have a photojournalistic, candid feel: natural smiles, real interactions and movements. Avoid overly staged photography, whenever possible.

Types of basic photos to shoot at each event:

SCENE SETTER: Give the viewer the big picture, where is this action taking place?

DETAIL SHOTS: Take images of any props or awards being presented. Close-up of patches or medals being worn by firefighter/police officers, decorations, food, etc.

PORTRAIT: Try to get a tight headshot of key speakers.

CROWD SHOT: Show the crowd. Not many onlookers? Shoot tight.

CROP PHOTOS

COLOR CORRECT PHOTOS

AVOID GROUP PHOTOS THAT DO NOT FOCUS ON A SINGLE SUBJECT

For a greater impact, crop your photos to highlight the subject you want your audience to focus on.

Use Photoshop’s auto settings to perform basic color corrections.

When taking a photograph of a group, select an individual for your audience to focus on.

Things to Avoid in Photos2.4

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Photography� 42

Do not use cliché metaphorical imagery with props.

Avoid awkward points of view.

Do not use or take overly posed photos, without any context.

Deliver your message without using somber or overly serious images. Instead try to focus on the positive effects of your campaign.

Do not use clip art - especially stick figures.

Avoid using images with special effects.

How to avoid cliché stock imagery or techniques Avoiding clichés in design may be difficult especially when clients want a particular image. The best way around it is to ask why do you want that particular image used? Is there another way to portray that without cliché stock images? Always ask yourself what you are trying to communicate and then work from that.

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 43

3 Applications of Brand Elements

3.1 Email Signatures 45

3.2 Hillsborough County Stationary 49

3.3 BOCC Stationery 54

3.4 Powerpoint 58

3.5 County Apparel 61

3.6 Signage 63

3.7 Hillsborough County Vehicles 71

3 Applications of Brand Elements

The Hillsborough County brand comes to life when we apply the visual system – our logos, colors, typography, editorial expression, photography, and graphic expression – to everyday applications. When used together, the individual elements create visual expressions that are both engaging and memorable.

The Hillsborough County brand is expressed across a range of applications including, Hillsborough County website, COIN (coming soon), print collateral, and social media channels. The following section provides an overview of how to implement the County’s visual system for each application to create consistency and build a strong connection with departments, employees and ultimately our residents.

Hillsborough County Email Signatures3.1

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES Applications of Brand Elements� 45

First Last Job Title Department or Division Name

P: (888) 888-8888 M: (999) 999-9999 E: email@HCFLGov.net W: HCFLGov.net

Hillsborough County 601 E. Kennedy Blvd., Tampa, FL 33602

Facebook | Twitter | YouTube | LinkedIn | HCFL Stay Safe

Please note: all correspondence to or from this office is subject to Florida’s Public Records laws.

Facebook | Twitter | YouTube | LinkedIn | HCFL Stay Safe

Email signatures play an important role in government correspondence. It identifies the sender as a government employee and provides contact information that the recipient may need.

PLACEMENT

Email signatures are to be placed flush left following the contents of the email.

TYPOGRAPHY AND COLOR

Since the recipient of the email will most likely not have Freight Sans Pro, the email information will be rendered in Segoe UI. See size and weight guidelines to the right.

Email signatures should not have decorative typefaces, non-approved colors, or personal slogans, or phrases.

Background colors or images should be avoided.

Visit COIN for instructions and a downloadable template for the email signature.

Segoe UI Bold 11pt

Segoe UI Bold 10 pt

Segoe UI Bold 10 pt

Segoe UI Regular 10 pt

Segoe UI Regular 10 ptPHYSICAL ADDRESS

Segoe UI Regular 8 ptSOCIAL MEDIA

Segoe UI Regular 9 pt

3 pt Stroke - 0.9271 Width

.5 pt Stroke - 0.3.0417 Width

.5 pt Stroke - 0.3.0417 Width

Segoe UI Regular 10 ptOFFICE NUMBER Segoe UI Regular 10 ptCELL NUMBER Segoe UI Regular 10 ptEMAIL ADDRESS Segoe UI Regular 10 ptCOUNTY WEBSITE linkedin.com/company/hillsborough-county hcflgov.net/residents/public-safety/emergency-management/stay-safe youtube.com/user/HillsboroughCounty twitter.com/hillsboroughfl facebook.com/HillsboroughFL

Hillsborough County Attorney’s Office Email Signatures3.1.1

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 46

First Last Job Title Attorney’s Office

P: (888) 888-8888 M: (999) 999-9999 E: email@HCFLGov.net W: HCFLGov.net

Hillsborough County 601 E. Kennedy Blvd., 27th Floor, Tampa, FL 33602

Facebook | Twitter | YouTube | LinkedIn | HCFL Stay Safe

Please note: all correspondence to or from this office is subject to Florida’s Public Records laws.

Facebook | Twitter | YouTube | LinkedIn | HCFL Stay Safe

Segoe UI Bold 11pt

Segoe UI Bold 10 pt

Segoe UI Bold 10 pt

Segoe UI Regular 10 pt

Segoe UI Regular 10 pt

Segoe UI Regular 8 pt

Segoe UI Regular 9 pt 60% Black linkedin.com/company/hillsborough-county youtube.com/user/HillsboroughCounty twitter.com/hillsboroughfl facebook.com/HillsboroughFL

3 pt Stroke - 0.9271” Width

.5 pt Stroke - 3.0417” Width

.5 pt Stroke - 3.0417” Width RGB 5/65/115

RGB 5/65/115

RGB 5/65/115

RGB 5/65/115

Black

Black | Blue (hyperlinks)

Black

Black

Black

Segoe UI Regular 10 pt (hyperlinks) Blue

(hyperlinks) Blue

Black

Exceptions apply to the Hillsborough County Attorney’s Office email signature shown to the right, by using only the Deep Sea Blue as the main color.

Visit COIN for instructions and a downloadable template for the email signature.

Applications of Brand Elements hcflgov.net/residents/public-safety/emergency-management/stay-safe

Hillsborough County Public Library Cooperative Email Signatures

3.1.2

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 47

First Last, Job Title Tampa-Hillsborough County Public Library Office: (888) 888-8888 | Cell: (999) 999-9999 Email: email@HCFLGov.net

Please note: all correspondence to or from this office is subject to Florida’s Public Records laws.

Segoe UI Bold 10 pt

Segoe UI Bold 10 pt

Segoe UI Regular 10 pt

Segoe UI Regular 9 pt 60% Black

HCPLC Logo 2016 official.png

Segoe UI Regular 10 ptBlack | Blue (hyperlinks)

RGB 5/65/115

Black

Black

Exceptions apply to the Hillsborough County Public Library Cooperative email signature shown to the right. It is the only email signature that uses a logo and it does not include Hillsborough County social media links.

Visit COIN for instructions and a downloadable template for the email signature.

Email Signatures

3.1.3

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 48

First Last Job Title and District Commissioner Office

P: (888) 888-8888 M: (999) 999-9999 E: email@HCFLGov.net W: HCFLGov.net

Facebook | Twitter | YouTube | LinkedIn | HCFL Stay Safe

Please note: all correspondence to or from this office is subject to Florida’s Public Records laws.

Only the email signature for the Hillsborough County Board of County Commissioners is allowed to use the Hillsborough County logo. The same styling rules apply as with the generic Hillsborough County email signature.

For the template and the instructions of the Hillsborough County BOCC email signature please contact the Communications & Digital Media department.

Segoe UI Bold 11pt

Segoe UI Bold 10 pt

Segoe UI Bold 10 pt

Segoe UI Regular 10 pt

Segoe UI Regular 10 ptPHYSICAL ADDRESS

Segoe UI Regular 8 ptSOCIAL MEDIA

Segoe UI Regular 9 pt

3 pt Stroke - 0.9271 Width

.5 pt Stroke - 0.3.0417 Width

.5 pt Stroke - 0.3.0417 Width

Segoe UI Regular 10 ptOFFICE NUMBER Segoe UI Regular 10 ptCELL NUMBER Segoe UI Regular 10 ptEMAIL ADDRESS Segoe UI Regular 10 ptCOUNTY WEBSITE

Hillsborough County Stationery3.2

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 49

Hillsborough County stationery is a formal representation of the brand used for both internal and external audiences. Each component supports the impression of a coherent visual identity for the County. Consistent use demonstrates that each department and division values its affiliation with the Hillsborough County brand.

All stationery pieces in the system incorporate the main signature in the primary Deep Sea Blue and Sky Orange colors.

COMMUNICATIONS & DIGITAL MEDIA

PO Box 1110 Tampa, FL 33601-1110

HCFLGOV.NET

BOARD OF COUNTY

COMMISSIONERS

Victor D. Crist Ken Hagan

Al Higginbotham Pat Kemp

Lesley "Les" Miller, Jr.

Sandra L. Murman

Stacy R. White

COUNTY ADMINISTRATOR

Michael S. Merrill

COUNTY ATTORNEY

Chip Fletcher

INTERNAL AUDITOR

Peggy Caskey

CHIEF COMMUNICATIONS

ADMINISTRATOR

Liana Lopez

John Doe Title 1 title 2

601 E. Kennedy Blvd., 26th Floor Tampa, Florida 33602

HCFLGov.netDepartment additional line

(813) 555-5555 DoeJ@HCFLGov.net

(813) 555-5555

601 E. KENNEDY BLVD., 21ST FL.

TAMPA, FLORIDA 33601-1110

Communications & Digital Media

HCFLGov.net/AtYourService

HCFLGov.net/AtYourService

John Doe Title 1 title 2

601 E. Kennedy Blvd., 26th Floor Tampa, Florida 33602

HCFLGov.netDepartment additional line

(813) 555-5555 DoeJ@HCFLGov.net

(813) 555-5555

Hillsborough County Business Cards3.2.1

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 50

All County business cards should follow the format shown here. In order to maintain a cohesive brand image the approved format cannot be modified.

The standard Hillsborough County business card is 3.5 inches by 2 inches in a horizontal orientation. The individual name and related information will be printed in the County’s PMS Colors.

If you need assistance with this, contact the Communications & Digital Media department.

The layout allows two (2) lines for titles and departments. Address and contact information is laid out in the right column, followed by the address, which allows up to three lines. Users can add a cellphone or a FAX number.

Business cards can be ordered by using the online ordering system through our online vendor, or through COIN.

If you want to place an order through our online vendor, the order can placed only through assigned Administrative Assistants from each department, or their designee.

0.125”

0.25”

0.125”

0.125”

0.125”

0.25” 0.25”

2”

3.5”

Hillsborough County Letterhead3.2.2

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 51

You can access the new letterhead via the Letterhead Generator application in

COIN.

The official County letterhead has a new format, and is customizable by administrator or department.

Use this version of the letterhead only for electronic duplication and follow AD-07 for print orders. If you have any questions about the use of the letterhead, contact the Communications & Digital Media department.

The only approved typeface for the letterhead body is Calibri. Never use other typefaces when composing any County communications on letterhead.

The only approved type size for letterhead body copy is 11 point, which is a requirement of the Americans with Disabilities Act.

COMMUNICATIONS & DIGITAL MEDIA

PO Box 1110 Tampa, FL 33601-1110

HCFLGOV.NET

BOARD OF COUNTY

COMMISSIONERS

Victor D. Crist Ken Hagan

Al Higginbotham Pat Kemp

Lesley "Les" Miller, Jr.

Sandra L. Murman

Stacy R. White

COUNTY ADMINISTRATOR

Michael S. Merrill

COUNTY ATTORNEY

Chip Fletcher

INTERNAL AUDITOR

Peggy Caskey

CHIEF COMMUNICATIONS

ADMINISTRATOR

Liana Lopez

Hillsborough County Envelope3.2.3

HILLSBOROUGH COUNTY, FL | BRAND GUIDELINES � 52

Envelopes are designed with the master brand signature printed in the upper left corner to maintain the formal connection that each department has to the organization. The department name will be placed below the Hillsborough County wordmark, and the the return address will print in bold next to the brand signature.

Departments may do one-color prints.

The options for these will be Deep Sea Blue or Black colors. Please contact the Communications & Digital Media department for options.

Envelopes can be…