Army marketing and advertising program transition task order
Ended Awarded Last action
- Contract number
- W9124D19F2024
- Awardee
-
Mccann-Erickson Usa, Inc. UEI KK7FF2M8GN14
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $2,987,112
Award facts
- Opportunity
-
- W9124D10R0033 Solicitation number
- U. S. Army Marketing and Advertising Program Award Notice · Posted Jul 27, 2010
- Contract value 100% obligated
- $2,987,111.70 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | -$2,000 | |
| Close Out | -$46,587 | |
| Supplemental Agreement for work within scope | $2,000 | |
| Supplemental Agreement for work within scope | $0 | |
| Other Administrative Action | $0 | |
| Supplemental Agreement for work within scope | $29,458 | |
| Supplemental Agreement for work within scope | $2,918,334 | |
| Original award | $85,907 |
About this award
The Department of the Army Headquarters Office of the Secretary awarded a Firm Fixed Price Delivery Order to McCann-Erickson USA, Inc., a for-profit organization, for the Army Marketing and Advertising Program Transition Task Order. The contract, which did not have a set-aside designation, has a potential value of $2,987,111.70 and a completion date of December 31, 2019. McCann-Erickson USA, Inc. has received multiple prime federal contract awards from the Department of the Army Headquarters Office of the Secretary between 2018-2019 to support Army recruiting and outreach efforts, with a total potential value exceeding $24 million. The services provided under this contract include creative development, media planning/buying, market research, event management, and digital marketing.
Quick answers
Who was awarded contract W9124D19F2024?
W9124D19F2024 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on February 1, 2018.
How much is contract W9124D19F2024 worth?
The government has obligated $2,987,112 on W9124D19F2024.
Which agency awarded contract W9124D19F2024?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D19F2024, with funding from Office of the Secretary (Headquarters).
Is contract W9124D19F2024 an order under another contract?
Yes. W9124D19F2024 is a delivery order under W9124D11D0036, an indefinite delivery contract.
Was contract W9124D19F2024 competed?
The extent of competition for W9124D19F2024 was full and open competition.
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