Army marketing and advertising program rfto 17-795 usarec local media usarec local funding - media (FY17)
Ended Awarded Last action
- Contract number
- 0574
- Awardee
-
Mccann-Erickson Usa, Inc. UEI KK7FF2M8GN14
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $1,491,105
Award facts
- Opportunity
-
- W9124D10R0033 Solicitation number
- U. S. Army Marketing and Advertising Program Award Notice · Posted Jul 27, 2010
- Contract value 100% obligated
- $1,491,105.15 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Close Out | -$8,895 | |
| Other Administrative Action | $0 | |
| Original award | $1,500,000 |
About this award
This federal contract award was issued by the Department of the Army Headquarters Office of the Secretary to the prime contractor, Mccann-Erickson Usa, Inc., a for-profit corporate entity that provides marketing, advertising, and media services. The contract, valued at $1,491,105.15, is a Delivery Order for the Army Marketing and Advertising Program RFTO 17-795 USAREC Local Media USAREC Local Funding - Media (FY17). The contract does not have a set-aside designation. Based on the prime contractor's history of federal contract awards, the services provided under this contract likely include creative development, media planning/buying, market research, event management, and digital marketing to support Army recruiting and outreach efforts.
Quick answers
Who was awarded contract 0574?
0574 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on July 24, 2017.
How much is contract 0574 worth?
The government has obligated $1,491,105 on 0574.
Which agency awarded contract 0574?
MICC Fort Knox (Mission and Installation Contracting Command) awarded 0574, with funding from Office of the Secretary (Headquarters).
Is contract 0574 an order under another contract?
Yes. 0574 is a delivery order under W9124D11D0036, an indefinite delivery contract.
Was contract 0574 competed?
The extent of competition for 0574 was full and open competition.
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