Rfto 17-121 college leadership amrg funding - labor (FY17)
Ended Awarded Last action
- Contract number
- 0539
- Awardee
-
Mccann-Erickson Usa, Inc. UEI KK7FF2M8GN14
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $972,095
Award facts
- Opportunity
-
- W9124D10R0033 Solicitation number
- U. S. Army Marketing and Advertising Program Award Notice · Posted Jul 27, 2010
- Contract value 100% obligated
- $972,094.63 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Close Out | -$23,821 | |
| Supplemental Agreement for work within scope | -$4,045 | |
| Supplemental Agreement for work within scope | $0 | |
| Other Administrative Action | $0 | |
| Supplemental Agreement for work within scope | $95,137 | |
| Supplemental Agreement for work within scope | $463,531 | |
| Original award | $441,293 |
About this award
This is a $972,094.63 firm fixed-price delivery order awarded by the Office of the Secretary of the Army to Mccann-Erickson Usa, Inc., a for-profit marketing and advertising services provider. The contract was issued under Request for Task Order (RFTO) 17-121 for "COLLEGE LEADERSHIP AMRG FUNDING - LABOR (FY17)" and supports the Army's recruiting and outreach efforts. Services may include creative development, media planning/buying, market research, event management, and digital marketing. The contract has an ultimate completion date of January 31, 2018 and was not set aside for any socioeconomic categories. Based on the vendor details provided, Mccann-Erickson Usa, Inc. has a history of supporting the Army through similar prime contract awards focused on objectives like paid media campaigns, market research, event production, and digital engagement platforms to support Army National Guard outreach and general Army recruiting.
Quick answers
Who was awarded contract 0539?
0539 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on February 3, 2017.
How much is contract 0539 worth?
The government has obligated $972,095 on 0539.
Which agency awarded contract 0539?
MICC Fort Knox (Mission and Installation Contracting Command) awarded 0539, with funding from Office of the Secretary (Headquarters).
Is contract 0539 an order under another contract?
Yes. 0539 is a delivery order under W9124D11D0036, an indefinite delivery contract.
Was contract 0539 competed?
The extent of competition for 0539 was full and open competition.
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