Rfto 17-120 all-american bowl 2018 sponsorship amrg funding - odes (FY17)
Ended Awarded Last action
- Contract number
- 0515
- Awardee
-
Mccann-Erickson Usa, Inc. UEI KK7FF2M8GN14
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $3,575,000
Award facts
- Opportunity
-
- W9124D10R0033 Solicitation number
- U. S. Army Marketing and Advertising Program Award Notice · Posted Jul 27, 2010
- Contract value 100% obligated
- $3,575,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Funding Only Action | $2,575,000 | |
| Supplemental Agreement for work within scope | $0 | |
| Original award | $1,000,000 |
About this award
This is a delivery order for $3,575,000.00 awarded by the Office of the Secretary of the Department of the Army to Mccann-Erickson Usa, Inc., a for-profit marketing and advertising firm. The award is for the RFTO 17-120 ALL-AMERICAN BOWL 2018 SPONSORSHIP AMRG FUNDING - ODES (FY17) requirement, which involves providing services such as creative development, media planning/buying, market research, event management, and digital marketing to support Army recruiting and outreach efforts. This contract does not have a set-aside designation. Mccann-Erickson Usa, Inc. has received multiple prime federal contract awards from the Department of the Army Headquarters Office of the Secretary between 2018-2019, with a total potential value exceeding $24 million, for similar marketing and advertising services in support of Army recruiting.
Quick answers
Who was awarded contract 0515?
0515 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on November 30, 2016.
How much is contract 0515 worth?
The government has obligated $3,575,000 on 0515.
Which agency awarded contract 0515?
MICC Fort Knox (Mission and Installation Contracting Command) awarded 0515, with funding from Office of the Secretary (Headquarters).
Is contract 0515 an order under another contract?
Yes. 0515 is a delivery order under W9124D11D0036, an indefinite delivery contract.
Was contract 0515 competed?
The extent of competition for 0515 was full and open competition.
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