Rfto 17-297 kiwanis international amrg funding - labor (FY17)

Ended Awarded Last action

Contract number
0511
Awardee
Awarding agency
Obligated
$572,260

Award facts

Opportunity
Contract value 100% obligated
$572,259.82 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Office of the Secretary Headquarters, Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10017, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Close Out 3 · DE-obligation modification -$26,496
Other Administrative Action 2 · Army marketing and advertising program $0
Supplemental Agreement for work within scope 1 · Army marketing and advertising program rfto 17-297 kiwanis data collection amrg funding - odes (FY17) $4,604
Original award $594,152

About this award

This is a firm fixed-price delivery order awarded by the Office of the Secretary of the U.S. Army to McCann-Erickson USA, Inc., a for-profit marketing and advertising firm. The contract, valued at $572,259.82, is for KIWANIS INTERNATIONAL AMRG FUNDING - LABOR (FY17) services, which likely includes providing marketing, advertising, and media services to support Army recruiting and outreach efforts. The contract has no set-aside designation. Based on the vendor's past performance, the services may include creative development, media planning/buying, market research, event management, and digital marketing to facilitate paid media campaigns, talent booking, social media management, and other engagement platforms for the Army National Guard and general Army recruiting.

Quick answers

Who was awarded contract 0511?

0511 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on November 17, 2016.

How much is contract 0511 worth?

The government has obligated $572,260 on 0511.

Which agency awarded contract 0511?

MICC Fort Knox (Mission and Installation Contracting Command) awarded 0511, with funding from Office of the Secretary (Headquarters).

Is contract 0511 an order under another contract?

Yes. 0511 is a delivery order under W9124D11D0036, an indefinite delivery contract.

Was contract 0511 competed?

The extent of competition for 0511 was full and open competition.

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