Rfto 16-124 amrg funding - odes (FY16)

Ended Awarded Last action

Contract number
0431
Awardee
Awarding agency
Obligated
$8,624,640

Award facts

Opportunity
Contract value 100% obligated
$8,624,639.79 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Office of the Secretary Headquarters, Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10017, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Other Administrative Action 11 · Army marketing and advertising program $0
Close Out 10 · Army marketing and advertising program rfto 16-124 nhra close out amrg funding - labor and odes (FY16) -$257,163
Supplemental Agreement for work within scope 9 · Amrg funding - odes (FY16) $0
Supplemental Agreement for work within scope 8 · Rfto 16-124 MOD 08 national hot rod association (nhra) amrg funding - odes (FY16) decrement -$137
Supplemental Agreement for work within scope 7 · Rfto 16-124 MOD 07 nhra amrg funding - odes (FY16) decrease -$3,188
Supplemental Agreement for work within scope 6 · Rfto 16-124 MOD 07 national hot rod association amrg funding - odes (FY16) decrement -$65,278
Supplemental Agreement for work within scope 5 · Army ad nhra amrg funding - labor and odes (FY16) $5,624,908
Supplemental Agreement for work within scope 4 · Rfto 16-124 MOD 03 nhra amrg funding - labor & odes (FY16) increase $70,368
Supplemental Agreement for work within scope 3 · Rfto 16-124 MOD 04 nhra amrg funding - odes increase (FY16) for meeting change $273
Supplemental Agreement for work within scope 2 · Rfto 16-124 MOD 02 amrg funding - odes (FY16) $6,570
Supplemental Agreement for work within scope 1 · Rfto 16-124 MOD 01 nhra amrg funding - odes (FY16) $27,736
Original award $3,220,551
Show all 12

About this award

This is a firm fixed-price delivery order contract awarded by the Office of the Secretary of the U.S. Army to Mccann-Erickson Usa, Inc., a for-profit marketing and advertising services company. The contract, valued at $8,624,639.79, will support the Army's recruiting and outreach efforts through various marketing and digital engagement services. The contract is not designated as a set-aside. Based on the vendor's past performance, the services provided under this contract may include creative development, media planning and buying, market research, event management, and digital marketing to support the Army National Guard's outreach and general Army recruiting initiatives. This delivery order is part of a larger, unnamed federal contract vehicle that the vendor has received previous awards from the Army Headquarters Office of the Secretary between 2018-2019, with a total potential value exceeding $24 million.

Quick answers

Who was awarded contract 0431?

0431 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on January 1, 2016.

How much is contract 0431 worth?

The government has obligated $8,624,640 on 0431.

Which agency awarded contract 0431?

MICC Fort Knox (Mission and Installation Contracting Command) awarded 0431, with funding from Office of the Secretary (Headquarters).

Is contract 0431 an order under another contract?

Yes. 0431 is a delivery order under W9124D11D0036, an indefinite delivery contract.

Was contract 0431 competed?

The extent of competition for 0431 was full and open competition.

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