Siat-AAB prep and game week tour: amrg funding - labor (FY14)

Ended Awarded Last action

Contract number
0276
Awardee
Awarding agency
Obligated
$511,903

Award facts

Opportunity
Contract value 100% obligated
$511,903.07 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Office of the Secretary Headquarters, Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10017, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Supplemental Agreement for work within scope 3 · 14-134 MOD 2 siat-AAB prep and game week tour amrg funding - ODE (FY14) decremt for closeout -$75,743
Other Administrative Action 2 · Army marketing and advertising program $0
Close Out 1 $114
Original award $587,532

About this award

This is a delivery order contract awarded by the Office of the Secretary of the Army to Mccann-Erickson Usa, Inc., a for-profit marketing and advertising firm, for $511,903.07. The contract is for SIAT-AAB PREP AND GAME WEEK TOUR: AMRG FUNDING - LABOR (FY14), which likely involves services such as creative development, media planning, market research, event management, and digital marketing to support Army recruiting efforts. There is no set-aside designation for this contract. Based on the vendor's past awards, Mccann-Erickson Usa, Inc. has received multiple prime contracts from the Department of the Army Headquarters Office of the Secretary between 2018-2019, with a total potential value exceeding $24 million, for objectives like paid media campaigns, market research, event production, and digital engagement platforms to support Army National Guard outreach and general Army recruiting.

Quick answers

Who was awarded contract 0276?

0276 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on December 16, 2013.

How much is contract 0276 worth?

The government has obligated $511,903 on 0276.

Which agency awarded contract 0276?

MICC Fort Knox (Mission and Installation Contracting Command) awarded 0276, with funding from Office of the Secretary (Headquarters).

Is contract 0276 an order under another contract?

Yes. 0276 is a delivery order under W9124D11D0036, an indefinite delivery contract.

Was contract 0276 competed?

The extent of competition for 0276 was full and open competition.

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