Additional advertising services
Ended Awarded
- Contract number
- N6671521F0025
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $11,073
Award facts
- Contract value 100% obligated
- $11,073.20 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
About this award
This federal contract award is for Additional Advertising Services provided by Young & Rubicam LLC, operating through its VMLY&R division, to the U.S. Navy Recruiting Command. The contract, valued at $11,073.20, is a Delivery Order under a larger Indefinite Delivery Indefinite Quantity (IDIQ) contract between VMLY&R and the Navy Recruiting Command, worth up to $550 million over five years. VMLY&R, a global marketing and advertising agency, provides a range of services to support the Navy's national outreach and recruitment efforts, including media planning and buying, digital services, web development, event marketing, and creative consulting. This contract is not set aside for any specific business type, and VMLY&R serves as the prime contractor. Additionally, VMLY&R holds a Federal Supply Schedule contract with the General Services Administration, valued at up to $3 million, which allows other federal agencies to acquire marketing, advertising, and communications services from the company.
Quick answers
Who was awarded contract N6671521F0025?
N6671521F0025 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on February 19, 2021.
How much is contract N6671521F0025 worth?
The government has obligated $11,073 on N6671521F0025.
Is contract N6671521F0025 an order under another contract?
Yes. N6671521F0025 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N6671521F0025 competed?
The extent of competition for N6671521F0025 was full and open competition.
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