Space charges, media placement
Ended Awarded Last action
- Contract number
- N6671521F0006
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $80,000
Award facts
- Contract value 100% obligated
- $80,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
About this award
This is a federal contract award to Young & Rubicam LLC, operating through its VMLY&R division, by the U.S. Navy Recruiting Command. The contract, valued at $80,000.00, is for space charges and media placement services. The award is a delivery order contract with a firm fixed price pricing type. The contract has no set-aside designation, indicating it was competed on an open basis.
VMLY&R is an experienced marketing and advertising agency that has supported the Navy's recruitment efforts through various contract awards, providing services such as media planning and buying, digital marketing, web development, and event support. The award is part of a larger $550 million single-award Indefinite Delivery Indefinite Quantity (IDIQ) contract with the Navy Recruiting Command, which allows the agency to issue task orders for integrated advertising, marketing, and recruitment support services. VMLY&R also holds a $3 million Federal Supply Schedule (FSS) contract with the General Services Administration for marketing, advertising, and communications services.
Quick answers
Who was awarded contract N6671521F0006?
N6671521F0006 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on November 23, 2020.
How much is contract N6671521F0006 worth?
The government has obligated $80,000 on N6671521F0006.
Is contract N6671521F0006 an order under another contract?
Yes. N6671521F0006 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N6671521F0006 competed?
The extent of competition for N6671521F0006 was full and open competition.
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