Additional advertising services

Ended Awarded Last action

Contract number
N6671520F0038
Awardee
Awarding agency
Obligated
$318,008

Award facts

Contract value 100% obligated
$318,007.50 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
NAICS code
541810 Advertising Agencies
PSC
R701 Support- Management: Advertising
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10019, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

About this award

This is a delivery order contract awarded by the Department of the Navy Recruiting Command to Young & Rubicam LLC, through its VMLY&R division, for additional advertising services. The fixed-price contract has a potential value of $318,007.50 and was awarded on May 20, 2020, with a completion date of October 19, 2020. The contract is not set aside for any specific business category.

As the Navy's primary marketing and advertising contractor, Young & Rubicam LLC provides a range of services to promote awareness and interest in naval careers, including media planning and buying, web and IT support, direct mail postage, and event marketing. The company also holds an indefinite delivery, indefinite quantity (IDIQ) contract with a potential 5-year, $550 million ceiling to provide integrated advertising and marketing support to the Navy Recruiting Command. Additionally, Young & Rubicam LLC holds a Federal Supply Schedule contract with the General Services Administration for marketing and creative services.

Quick answers

Who was awarded contract N6671520F0038?

N6671520F0038 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on May 20, 2020.

How much is contract N6671520F0038 worth?

The government has obligated $318,008 on N6671520F0038.

Is contract N6671520F0038 an order under another contract?

Yes. N6671520F0038 is a delivery order under N0018915DZ024, an indefinite delivery contract.

Was contract N6671520F0038 competed?

The extent of competition for N6671520F0038 was full and open competition.

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