Space charges, media placement
Ended Awarded Last action
- Contract number
- N6671519F0005
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $4,888,326
Award facts
- Contract value 100% obligated
- $4,888,326.44 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | -$7,674 | |
| Original award | $4,896,000 |
About this award
This is a firm fixed price delivery order awarded by the Department of the Navy Recruiting Command to Young & Rubicam LLC, through its VMLY&R division, for $4,888,326.44. The contract is for a range of marketing, advertising, and communications services to support the Navy's recruiting efforts, including media planning and buying, web and IT support, direct mail, and event marketing. The award does not mention a set-aside designation. Young & Rubicam LLC holds a potential 5-year, $550 million Indefinite Delivery Indefinite Quantity (IDIQ) contract with the Navy Recruiting Command, as well as a Federal Supply Schedule contract with the General Services Administration, to provide marketing and creative services to federal agencies. The company has a history of providing similar services to other federal entities, including the Census Bureau and the Department of Defense.
Quick answers
Who was awarded contract N6671519F0005?
N6671519F0005 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on November 29, 2018.
How much is contract N6671519F0005 worth?
The government has obligated $4,888,326 on N6671519F0005.
Is contract N6671519F0005 an order under another contract?
Yes. N6671519F0005 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N6671519F0005 competed?
The extent of competition for N6671519F0005 was full and open competition.
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