Space charges, media placement
Ended Awarded Last action
- Contract number
- N6671517F0003
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $2,595,300
Award facts
- Contract value 100% obligated
- $2,595,299.91 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | -$4,700 | |
| Other Administrative Action | $0 | |
| Original award | $2,600,000 |
About this award
This is a delivery order contract awarded by the U.S. Navy Recruiting Command to Young & Rubicam LLC, operating through its VMLY&R division, for "SPACE CHARGES, MEDIA PLACEMENT" services. The contract has a ceiling value of $2,595,299.91 and a period of performance ending on September 30, 2017. The contract is a firm fixed-price arrangement and does not have a set-aside designation, indicating it was competitively awarded.
VMLY&R is a global marketing and advertising agency that has extensive experience providing integrated marketing, advertising, and communications services to federal government customers, including the U.S. Navy. The company holds two significant federal contract vehicles - a $3 million Federal Supply Schedule contract with the General Services Administration and a $550 million single-award Indefinite Delivery Indefinite Quantity contract with the Navy Recruiting Command. Under these contracts, VMLY&R provides a wide range of marketing services, such as brand strategy development, media planning and execution, digital marketing, web development, event marketing, and program evaluation, primarily focused on supporting military recruitment and outreach efforts.
Quick answers
Who was awarded contract N6671517F0003?
N6671517F0003 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on February 24, 2017.
How much is contract N6671517F0003 worth?
The government has obligated $2,595,300 on N6671517F0003.
Is contract N6671517F0003 an order under another contract?
Yes. N6671517F0003 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N6671517F0003 competed?
The extent of competition for N6671517F0003 was full and open competition.
On GovTribe
See this award's full record
- Every transaction and funding action
- The awardee's other awards and teaming partners
- Similar awards and recompete opportunities
- Ask GovTribe AI about this award