Space charges, media placement
Ended Awarded Last action
- Contract number
- N0018920FZ407
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Naval Supply Systems Command
Department of the Navy, Department of Defense
- Obligated
- $10,395,003
Award facts
- Opportunity
-
- N0018914RZ004 Solicitation number
- Navy Advertising and Marketing Services Award Notice · Posted Jun 4, 2015
- Navy Advertising and Marketing Services Award Notice · Posted May 13, 2014
- Contract value 100% obligated
- $10,395,003.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Navy Recruiting Command Department of the Navy, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | -$4,997 | |
| Original award | $10,400,000 |
About this award
The Department of the Navy Recruiting Command awarded a $10.4 million firm fixed price delivery order contract to Young & Rubicam LLC, doing business as VMLY&R, for space charges and media placement services. As part of its broader advertising and marketing efforts to recruit personnel for the Navy, this contract will leverage VMLY&R's expertise in media buying and placement across various channels to promote Navy careers from May to September 2020. No subcontractors or set aside designations were identified. The place of performance will be VMLY&R's New York City office as it supports the Navy Recruiting Command's goal of attracting talented individuals to naval service through targeted outreach and recruitment campaigns.
Quick answers
Who was awarded contract N0018920FZ407?
N0018920FZ407 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on May 5, 2020.
How much is contract N0018920FZ407 worth?
The government has obligated $10,395,003 on N0018920FZ407.
Which agency awarded contract N0018920FZ407?
Naval Supply Systems Command (Department of the Navy) awarded N0018920FZ407, with funding from Navy Recruiting Command (Department of the Navy).
Is contract N0018920FZ407 an order under another contract?
Yes. N0018920FZ407 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N0018920FZ407 competed?
The extent of competition for N0018920FZ407 was full and open competition.
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