Space charges, media placement
Ended Awarded Last action
- Contract number
- N0018919FZ158
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Naval Supply Systems Command
Department of the Navy, Department of Defense
- Obligated
- $7,501,961
Award facts
- Opportunity
-
- N0018914RZ004 Solicitation number
- Navy Advertising and Marketing Services Award Notice · Posted Jun 4, 2015
- Navy Advertising and Marketing Services Award Notice · Posted May 13, 2014
- Contract value 100% obligated
- $7,501,961.20 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Navy Recruiting Command Department of the Navy, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | -$58,039 | |
| Original award | $7,560,000 |
About this award
The Department of the Navy Recruiting Command awarded a firm-fixed-price delivery order worth $7,501,961.20 to Young & Rubicam LLC, through its VMLY&R division, for space charges and media placement services. This order is part of a larger 5-year, $550 million indefinite delivery, indefinite quantity (IDIQ) contract the agency holds with Young & Rubicam for integrated advertising and marketing support. The contract does not have a small business set-aside. As the Navy's primary marketing and advertising contractor, VMLY&R provides a range of services to promote awareness of and interest in naval careers, including media planning and buying, web/IT support, direct mail, and event marketing. VMLY&R also holds a General Services Administration Federal Supply Schedule contract to provide marketing and creative services to other federal agencies.
Quick answers
Who was awarded contract N0018919FZ158?
N0018919FZ158 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on March 1, 2019.
How much is contract N0018919FZ158 worth?
The government has obligated $7,501,961 on N0018919FZ158.
Which agency awarded contract N0018919FZ158?
Naval Supply Systems Command (Department of the Navy) awarded N0018919FZ158, with funding from Navy Recruiting Command (Department of the Navy).
Is contract N0018919FZ158 an order under another contract?
Yes. N0018919FZ158 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N0018919FZ158 competed?
The extent of competition for N0018919FZ158 was full and open competition.
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