FY17 national television - cpff
Ended Awarded Last action
- Contract number
- FA300217F0086
- Awardee
-
Gsd&M LLC UEI XYJXY3CL7K87
- Awarding agency
-
Air Education and Training Command
Air Force, Department of Defense
- Obligated
- $28,829,625
Award facts
- Opportunity
-
- FA300206R0025 Solicitation number
- Contract value 100% obligated
-
- $28,829,625.00 Current, with exercised options
- $28,945,625.00 Potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Cost Plus Fixed Fee
- Place of performance
- Austin, TX 78703, USA
- Legislative mandates
-
- Walsh-Healey Public Contracts Act FAR subpart 22.6
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Supplemental Agreement for work within scope | $5,000,000 | |
| Supplemental Agreement for work within scope | $9,831,000 | |
| Funding Only Action | $40,600 | |
| Original award | $13,958,025 |
About this award
This is a cost-plus-fixed-fee contract awarded by the Department of the Air Force Air Education and Training Command to Gsd&M LLC, an advertising and marketing agency based in Austin, Texas. The $28,945,625.00 contract is for national television marketing and advertising services to support the Air Force's recruiting efforts, including the Air National Guard, Air Force Reserve Command, and Air Force Academy. Gsd&M LLC has served as a prime contractor on delivery orders issued under multiple indefinite delivery/indefinite quantity contract vehicles to provide a range of services such as marketing, advertising, public engagement, digital engagement, website development and maintenance, video production, mobile tour operations, and leads management. No small business set-aside was used for this award, and no subcontractors were listed.
Quick answers
Who was awarded contract FA300217F0086?
FA300217F0086 was awarded to Gsd&M LLC by Air Education and Training Command (Air Force) on July 24, 2017.
How much is contract FA300217F0086 worth?
The government has obligated $28,829,625 on FA300217F0086. Its potential value, with all options, is $28,945,625.
Is contract FA300217F0086 an order under another contract?
Yes. FA300217F0086 is a delivery order under FA300208D0019, an indefinite delivery contract.
Was contract FA300217F0086 competed?
The extent of competition for FA300217F0086 was full and open competition.
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