Award of order 012 under 2020 ICC
Ended Awarded Last action
- Contract number
- 1333LB19F00000008
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
US Census Bureau
Department of Commerce
- Obligated
- $66,322,678
Award facts
- Contract value 91% obligated
- $73,085,600.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Suitland, Suitland-Silver Hill, MD 20746, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
- Davis-Bacon Act FAR subpart 22.4
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Close Out | $0 | |
| Funding Only Action | -$3,678,922 | |
| Funding Only Action | -$3,084,000 | |
| Supplemental Agreement for work within scope | $3,692,452 | |
| Supplemental Agreement for work within scope | $1,492,339 | |
| Supplemental Agreement for work within scope | $2,000,000 | |
| Funding Only Action | $1,927,000 | |
| Change Order | $540,502 | |
| Change Order | $19,030,794 | |
| Funding Only Action | $1,250,000 | |
| Funding Only Action | $1,350,000 | |
| Change Order | $12,552,713 | |
| Funding Only Action | $3,143,440 | |
| Other Administrative Action | $0 | |
| Funding Only Action | $13,036,577 | |
| Original award | $13,069,783 |
Show all 16
About this award
The U.S. Department of Commerce awarded a firm-fixed price delivery order to Young & Rubicam LLC, operating through its VMLY&R division, with a potential value of $73,085,600.00. The order was placed under a broader 2020 Indefinite Delivery Contract vehicle. The services to be provided include media planning and buying, web/IT support, direct mail, and event marketing in support of the U.S. Census Bureau's initiatives. Young & Rubicam LLC also holds a General Services Administration Federal Supply Schedule contract for marketing and creative services, as well as a potential 5-year, $550 million Indefinite Delivery Indefinite Quantity contract with the Department of the Navy Recruiting Command for integrated advertising and marketing support. This award did not utilize a small business set-aside.
Quick answers
Who was awarded contract 1333LB19F00000008?
1333LB19F00000008 was awarded to Young & Rubicam LLC by US Census Bureau (Department of Commerce) on November 21, 2018.
How much is contract 1333LB19F00000008 worth?
The government has obligated $66,322,678 on 1333LB19F00000008. Its current value, with exercised options, is $73,085,600.
Is contract 1333LB19F00000008 an order under another contract?
Yes. 1333LB19F00000008 is a delivery order under DOCYA132316CQ0003, an indefinite delivery contract.
Was contract 1333LB19F00000008 competed?
The extent of competition for 1333LB19F00000008 was full and open competition.
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