Title: texting and distracted driving social norming campaign action: issue task order under an indefinite delivery indefinite quantity contract awarded to the advertising council INC.
Active Awarded Last action
- Contract number
- 693JJ922F00103N
- Awardee
-
The Advertising Council Inc. UEI JV39FYRGTSF3
- Awarding agency
-
National Highway Traffic Safety Administration
Department of Transportation
- Obligated
- $5,755,872
Award facts
- Opportunity
-
- 693JJ922R000044 Solicitation number
- Contract value 100% obligated
- $5,755,872.00 Current and potential, with all options
- Completion date 82% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Not Competed Only One Source
- Pricing
- Cost No Fee
- Place of performance
- New York, NY 10017, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Exercise an Option | $800,000 | |
| Other Administrative Action | $1,849,998 | |
| Other Administrative Action | $0 | |
| Exercise an Option | $789,850 | |
| Exercise an Option | $735,869 | |
| Original award | $1,580,155 |
About this award
The National Highway Traffic Safety Administration issued a delivery order to The Advertising Council Inc. on August 30, 2022, for a texting and distracted driving social norming campaign under an Indefinite Delivery Indefinite Quantity contract with a ceiling value of $5.755 million.
The parent IDIQ supports development and distribution of traffic safety public service campaigns. Place of performance is New York, NY. The order runs through September 29, 2027, and is priced on a cost, no-fee basis.
Per Service Contract Inventory reporting, actual government-invoiced labor in FY2024 (the most recent reported fiscal year) totaled $671 thousand across 0.6 FTEs and 1,209 contractor hours, reflecting a derived hourly rate of $555.40. FY2023 invoicing was $1.2 million across 0.8 FTEs and 1,734 hours at $681.54 per hour. The Advertising Council self-performed all reported hours with no subcontractors. Pricing has declined year-over-year.
Quick answers
Who was awarded contract 693JJ922F00103N?
693JJ922F00103N was awarded to The Advertising Council Inc. by National Highway Traffic Safety Administration (Department of Transportation) on August 30, 2022.
How much is contract 693JJ922F00103N worth?
The government has obligated $5,755,872 on 693JJ922F00103N.
Is contract 693JJ922F00103N an order under another contract?
Yes. 693JJ922F00103N is a delivery order under 693JJ922D000020, an indefinite delivery contract.
Was contract 693JJ922F00103N competed?
The extent of competition for 693JJ922F00103N was not competed.
On GovTribe
See this award's full record
- Every transaction and funding action
- The awardee's other awards and teaming partners
- Similar awards and recompete opportunities
- Ask GovTribe AI about this award