STC marketing services

The State of South Carolina, through the State Fiscal Accountability Authority (SFAA), Division of Procurement Services, is seeking to establish a Statewide Term Contract (STC) for Marketing Services. The solicitation aims to pre-approve multiple vendors capable of providing comprehensive marketing services across nine distinct service lots, including graphic design, videography, photography, public relations, crisis communications, freelance writing, marketing strategy, social media services, digital marketing content, and search engine optimization. Vendors must be able to develop content, manage social media, conduct media buying, and provide strategic communication support while maintaining the aesthetic and brand standards of Using Governmental Units. The solicitation requires detailed pricing submissions through an attached Excel spreadsheet, with hourly rates ranging from $120 to $185 per hour for different professional roles. Vendors will be evaluated on their ability to demonstrate expertise, provide work samples, and meet comprehensive marketing service requirements. The pre-bid conference is scheduled for 08/18/2025 at 10:00 AM via Microsoft Teams, with proposal submissions due by 09/24/2025 at 11:00 AM. The initial contract term is projected from 12/21/2025 to 12/20/2028, with potential for two optional one-year renewals.

The contract does not explicitly mention specific set-aside designations or restrictions for disadvantaged enterprises. Each vendor must be capable of providing services across multiple marketing categories and will be required to pay a 1.25% administrative fee on total contract sales. The contract is limited to single projects with a maximum dollar value of $250,000.00, and vendors must enter a symbolic unit price of $0.01 into the SCEIS system. Contractors are not considered employees and receive no additional benefits beyond the agreed-upon daily rates. The engagement includes provisions for terminating the contract with seven days' notice and requires compliance with South Carolina Ethics Law. Created materials will become the property of the Using Governmental Unit, and the contract includes a save harmless clause protecting the State of South Carolina from potential patent, trademark, or copyright infringement claims. While specific incumbent vendors are not mentioned, the solicitation suggests a competitive process for selecting multiple marketing service providers to support various government entities across the state.