Attachment_F.xlsx

XLSX spreadsheet 18 KB Posted

Attached to
MCV Magazine Fulfillment Services
Solicitation number
2000018474
Issued by
Minnesota

About this file

This is a fiscal year 2026 operational data attachment for the Minnesota Department of Natural Resources' Minnesota Conservation Volunteer (MCV) magazine fulfillment services contract. The document provides monthly performance metrics and activity records spanning July through June, tracking subscriber management, print production, donation processing, and customer service operations. Key operational data includes average active subscriber counts of 117,394 records and 120,919 copies per month, with total annual print orders of 744,493 copies distributed across U.S., Canadian, international, and bulk fulfillment channels. The data encompasses monthly order volumes averaging 8,170 transactions, donor acknowledgment mailings totaling 49,021 annually across email, postcard, letter, and gift letter formats, and customer service interactions including 3,079 phone calls and 325 emails handled throughout the fiscal year.

The document details financial performance showing total contributions of $1,784,731 across 49,021 donations with an average contribution of $36.41, supported by both check/cash and credit card payment methods. Operational activities include subscriber attrition tracking with 5,999 new additions and 3,820 removals, renewal efforts organized into regular and gift series with four contact attempts each (two electronic and two mailed), and customer service metrics averaging 284 total interactions monthly. The fulfillment operations require ongoing merge/purge activities for direct mail campaigns utilizing 20 to 30 lists annually, with miscellaneous bulk distribution created by the publisher and supplied to the printer. Expiration group estimates total approximately 21,405 regular and 3,125 gift renewal efforts annually, representing the scope of subscription lifecycle management required for the magazine fulfillment contract.

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Other files

File Type Posted
ATTACHMENT_C.docx DOCX document
RFP-_Final.docx DOCX document
Sample_Contract.docx DOCX document
MCV_Magazine_Fulfillment_Services.pdf PDF
Attachment_G.docx DOCX document
RFP_Attachments.docx DOCX document

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Text version

FY26 information

Attachment F
FY26 InformationJulyAugustSeptemberOctoberNovemberDecemberJanuaryFebruaryMarchAprilMayJuneFY26 TotalFY26 Avg.
Active Subscribers:
Records116,035116,556116,377116,725116,666117,357117,276118,535118,107118,513118,181118,4001,408,728117,394
Copies119,383119,905119,728120,196120,912120,912120,840122,111121,422121,951121,625122,0471,451,032120,919
Print Order Counts (Copies):
US116,002116,350116,606117,251118,077118,115702,401117,067
Canadian111110788559
International1515151210107713
Bulk Copies3,6233,3453,5103,5283,3133,49120,8103,468Avg 128 recs
Supplement Copies5005001,0001,0007005004,200700
Misc Bulk (not on sub file)*3,5232,6362,4362,4543,2152,68616,9502,825avg 278 recs
Print Order Total:123,674122,857123,577124,252125,323124,810744,493124,082
Subscriber Attrition:
Add6536941,0471,6285731,4045,9991,000
Remove/Cancelled6164033314297331,3083,820637
120,196120,912122,111121,951122,047
Monthly Orders by Payment Source:
Check/Cash Donations2,7271,0702,3623,0443,5544,2874,1831,7533,5401,9712,4941,34432,3295,388
Credit Card Donations1,3279501,2451,1751,3632,0832,0841,1051,6811,1401,4831,05616,6922,782
Total orders received:40542,0203,6074,2194,9176,3706,2672,8585,2213,1113,9772,40049,0218,170
% By CC33%47%35%28%28%33%33%39%32%37%37%44%34%34%
Monthly Donations:
Regular3,8971,9433,4422,4933,0254,3855,6552,7214,9512,9953,8282,32041,6553,471
Gift157771651,7261,8921,985612137270116149807,366614
Total Contributions40542,0203,6074,2194,9176,3706,2672,8585,2213,1113,9772,40049,0214,085
Total Contributions Amounts$146,294$64,501$131,408$138,415$167,471$225,152$240,480$106,115$209,897$116,322$154,110$84,566$1,784,731$297,455
Average contribution$36.09$31.93$36.43$32.81$34.06$35.35$38.37$37.13$40.20$37.39$38.75$35.24$36.41$36.41
Donor Acknowledgement mailings:
Via Email1,7857561,6882,0082,1163,3712,4951,3232,2311,5841,3331,25921,9491,829
Postcards (list only) **1,7589941,4241,2231,4951,7632,3031,0972,2171,1211,97882918,2021,517
Regular Letters4252203853253753407903155903355502404,890408
Gift Letters865011066393189667912318371116723,980332
Total Acknowledgements:4,0542,0203,6074,2194,9176,3706,2672,8585,2213,1113,9772,40049,0214,085
Expire Groups Estimates***:
Regular1,0002,3251,0751,8151,3252,5751,9252,2601,2252,0301,9501,90021,4051,784
Gift2402351,3256402351752,850475
Customer Service:
Phone Calls:2151202502053553703501353852352452143,079257
Emails:203515405545302045353032527
Customer Service Totals:2351552652453603753951654052802802443,404284
Merge/Purge for Direct Mail:There can be 1-3 direct mails per year using 20 - 30 lists. They will need to be deduped against each other and the active subscriber file.
* The miscellaneous bulk file is created by publisher and supplied to printer for distribution.
**Fulfillment vendor would supply list of donation under $50 to mailhouse for lettershop and mailing.
***There are 4 efforts for both the regular and gift renewal series - 2 eblasts and 2 mailed efforts.
- Regular renewal groups are based on the date of the latest donation so started monthly.
- Gift renewal groups are based on the expire issue so started every other month.

FY21 MCV Counts

File details come from the government source that posted it. Updated .