The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in paragraph 3.0 as government furnished, to perform…
Ended Purchase Order Awarded Last action
- Contract number
- W912R125PA025
- Awardee
-
Bluf Agency LLC UEI XCHLCZ79MB26
- Awarding agency
-
National Capital Region IADS
Army National Guard, Department of Defense
- Obligated
- $150,000
Award facts
- Contract value 100% obligated
- $150,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Department of the Army Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R499 Support- Professional: Other
- Set-aside
- No set-aside
- Competition
- Not Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- 168, 2713 Mitscher Rd #200, Washington, DC 20373, USA
Award details come from SAM.gov/FPDS.
About this award
The Department of the Army awarded a $150,000 firm fixed price purchase order to Bluf Agency LLC, a woman-owned small business based in Atlanta, Georgia, for marketing program services. Under the contract, which runs through September 14, 2026, Bluf Agency will provide all necessary personnel, equipment, tools, materials, supervision, and quality control to execute marketing services as defined in the Performance Work Statement, with work to be performed in Washington, DC. The contract was awarded without a set-aside designation, though the contractor holds SBA certification as a Women-Owned Small Business.
Bluf Agency specializes in military recruitment and retention marketing services, with established experience supporting multiple state National Guard organizations including those in Arkansas, Alabama, New Mexico, Arizona, and Maryland. The company's service portfolio encompasses comprehensive marketing program development, lead generation and management, digital asset organization, search engine optimization, and branding/engagement campaigns. This contract aligns with Bluf Agency's core competency in supporting military recruiting initiatives and represents a continuation of the company's strategic partnership with Army National Guard organizations for recruitment-focused marketing efforts.
Description
The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in paragraph 3.0 as government furnished, to perform marketing program services, as defined in the PWS.
Quick answers
Who was awarded contract W912R125PA025?
W912R125PA025 was awarded to Bluf Agency LLC by National Capital Region IADS (Army National Guard) on September 15, 2025.
How much is contract W912R125PA025 worth?
The government has obligated $150,000 on W912R125PA025.
Which agency awarded contract W912R125PA025?
National Capital Region IADS (Army National Guard) awarded W912R125PA025, with funding from Department of the Army (Department of Defense).
Was contract W912R125PA025 competed?
The extent of competition for W912R125PA025 was not competed under sap. The government received 1 offer.
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