FY25 F41C3 recruiting AF9 mall billboard advertising basic panngb 25 p 0000 012894

Ended Purchase Order Awarded Last action

Contract number
W50SLF25PA008
Awardee
Awarding agency
Obligated
$157,920

Award facts

Opportunity
  • W50SLF25QA010 Solicitation number
Contract value 100% obligated
$157,920.00 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
Funding agency
Air Force Department of Defense
NAICS code
541810 Advertising Agencies
PSC
R701 Support- Management: Advertising
Set-aside
No set-aside
Competition
Not Competed under SAP · 1 offer Simplified Acquisition
Pricing
Firm Fixed Price
Place of performance
Honolulu, HI 96816, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

About this award

The U.S. Air Force awarded a $157,920 firm fixed-price purchase order to AD Walls LLC on August 28, 2025, for recruiting-focused billboard advertising services in the Honolulu, Hawaii area. The contract, which carries no set-aside designation, is scheduled for completion by June 30, 2026, and supports the Air Force's recruiting and retention efforts through mall and outdoor advertising placements. AD Walls LLC, a for-profit limited liability company registered in SAM.gov since 2005, brings relevant experience in this domain, having previously executed similar advertising campaigns for both the Air Force and Army, including a prior three-month Hawaii-based recruiting campaign valued at approximately $33,000.

This purchase order represents part of the Air Force's broader recruiting strategy, leveraging commercial advertising channels to reach potential service members in high-traffic retail locations. The contract aligns with the Department of Defense's continued investment in recruitment initiatives, particularly in strategic geographic markets. As a competitive award without set-aside designation, this contract demonstrates AD Walls LLC's ability to compete effectively in the open market for federal advertising services and further establishes the vendor's track record supporting military recruiting missions.

Quick answers

Who was awarded contract W50SLF25PA008?

W50SLF25PA008 was awarded to AD Walls LLC by Department of the Army (Department of Defense) on August 28, 2025.

How much is contract W50SLF25PA008 worth?

The government has obligated $157,920 on W50SLF25PA008.

Which agency awarded contract W50SLF25PA008?

Department of the Army (Department of Defense) awarded W50SLF25PA008, with funding from Air Force (Department of Defense).

Was contract W50SLF25PA008 competed?

The extent of competition for W50SLF25PA008 was not competed under sap. The government received 1 offer.

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