Advertising and marketing services
Ended Awarded Last action
- Contract number
- 0002
- Awardee
-
Wunderman Thompson LLC UEI SF2NA13BJQU4
- Awarding agency
-
Marine Corps
Department of the Navy, Department of Defense
- Obligated
- $1,673,076
Award facts
- Opportunity
-
- M0026414R0020 Solicitation number
- Marine Corps Recruiting Command Advertising Services Program Support. Award Notice · Posted Feb 19, 2014
- Contract value 78% obligated
- $2,143,388.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 1 offer Negotiated Proposal / Quote
- Pricing
- Cost Plus Fixed Fee
- Place of performance
- Atlanta, GA 30326, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | -$470,312 | |
| Other Administrative Action | $0 | |
| Original award | $2,143,388 |
About this award
The U.S. Marine Corps awarded a delivery order contract to Wunderman Thompson LLC, doing business as J. Walter Thompson USA, for advertising and marketing services. The $2,143,388.00 cost-plus-fixed-fee contract has a completion date of February 19, 2016. Wunderman Thompson LLC is a foreign-owned, for-profit organization that provides strategic marketing solutions to federal agencies, particularly for the Marine Corps' recruitment efforts. The company holds a significant $1,914,649,378.37 Indefinite Delivery Contract (IDV) with the Marine Corps Recruiting Command to support a broad range of advertising and marketing services through December 2034. This single-award IDV covers digital marketing, social media campaigns, awareness media, lead generation, and recruiting materials across multiple channels and demographics to attract potential Marine Corps recruits.
Quick answers
Who was awarded contract 0002?
0002 was awarded to Wunderman Thompson LLC by Marine Corps (Department of the Navy) on February 20, 2015.
How much is contract 0002 worth?
The government has obligated $1,673,076 on 0002. Its current value, with exercised options, is $2,143,388.
Is contract 0002 an order under another contract?
Yes. 0002 is a delivery order under M0026415D0008, an indefinite delivery contract.
Was contract 0002 competed?
The extent of competition for 0002 was full and open competition. The government received 1 offer.
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