DOD alcohol counter-mktg prog

Ended Awarded Last action

Contract number
W81XWH16F0319
Awardee
Awarding agency
Obligated
$3,742,544

Award facts

Opportunity
Contract value 100% obligated
$3,742,544.36 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Defense Health Agency Department of Defense
NAICS code
541820 Public Relations Agencies
Set-aside
No set-aside
Competition
Full and Open Competition · 1 offer Multiple Award, Fair Opportunity
Pricing
Firm Fixed Price
Place of performance
Washington, DC 20036, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Close Out P00004 · DOD alcohol counter-mktg prog - DE-obligation of expired funding. -$67,066
Exercise an Option P00003 · DOD alcohol counter-mktg program supporting "that GUY" campaign, an integrated worldwide marketing and education campaign for responsible alcohol consumption. $1,269,870
Exercise an Option P00002 $1,269,870
Other Administrative Action P00001 $0
Original award $1,269,870

About this award

This is a federal contract award to Fleishman-Hillard Inc., a global public relations and marketing agency, by the Defense Health Agency (DHA), a defense agency. The contract, valued at $3,742,544.36, is a delivery order under the General Services Administration's (GSA) Professional Services Schedule (PSS) contract vehicle. The contract is for the DOD Alcohol Counter-Marketing Program, providing services such as social media marketing, public relations, media strategy, and creative production. The contract does not have a set-aside designation. As a subcontractor, Fleishman-Hillard has previously supported similar advertising and marketing efforts for the U.S. Army.

Quick answers

Who was awarded contract W81XWH16F0319?

W81XWH16F0319 was awarded to Fleishman-Hillard Inc. by Medical Command (Department of the Army) on March 28, 2016.

How much is contract W81XWH16F0319 worth?

The government has obligated $3,742,544 on W81XWH16F0319.

Which agency awarded contract W81XWH16F0319?

Medical Command (Department of the Army) awarded W81XWH16F0319, with funding from Defense Health Agency (Department of Defense).

Is contract W81XWH16F0319 an order under another contract?

Yes. W81XWH16F0319 is a delivery order under GS23F0117K, a federal supply schedule, on The Professional Services Schedule (PSS).

Was contract W81XWH16F0319 competed?

The extent of competition for W81XWH16F0319 was full and open competition. The government received 1 offer.

On GovTribe

See this award's full record

  • Every transaction and funding action
  • The awardee's other awards and teaming partners
  • Similar awards and recompete opportunities
  • Ask GovTribe AI about this award