Citywide Digital Display Program

The City of Carson is requesting qualifications from firms or teams with demonstrated experience in planning, design, engineering, furnishing, installation, integration, operation, and maintenance of digital displays, electronic signage, digital gateways, interactive kiosks, billboards, and supporting infrastructure, along with content programming, marketing, branding, advertising, and sponsorship services, with responses due November 19, 2026 at 10:00 a.m. PDT. This is a two-part procurement process structured as an RFQ.

The program aims to enhance citywide communications to residents, businesses, and visitors while integrating design and placemaking elements throughout Carson, with particular consideration for Carson's role as a host city for five Olympic and Paralympic sports during the 2028 Games. The City has intentionally retained flexibility regarding digital display technologies, locations, implementation strategies, ownership structures, and financial models to evaluate alternative approaches during the second phase of procurement.

The City is exploring financial sustainability opportunities including sponsorships, advertising partnerships, revenue-sharing arrangements, and other approaches to generate revenue or offset program costs. Responses must include EXHIBIT A and EXHIBIT B as required attachments. Award will be structured as a lump sum with no bond requirements specified.

A pre-bid meeting is scheduled for October 29, 2026 at 2:00 p.m. PDT via Microsoft Teams; attendance is not required. An online question-and-answer period closes November 5, 2026 at 10:00 a.m. PDT. Inquiries should be directed to Josilla Togiola at 310-952-1758 or jtogiola@carsonca.gov. The procurement spans multiple service codes including architectural services, engineering services, graphic design services, management consulting, marketing consulting, advertising agencies, and communications equipment repair and maintenance.