UIL_125K_Justification.pdf
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- UIL Marketing- Sole Source
- Solicitation number
- W912L1-16-T-0236
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Sole Source MFR
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| File | Type | Posted |
|---|---|---|
| J A-Sole_Source_UIL.pdf | ||
| 16-T-0236.pdf |
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1. Organization/Contracting Office
2. Description of Action Being Taken:
If needed, continue on a separate piece of paper
3. Description of Product, Supplies or Services:
If needed, continue on a separate piece of paper
4. An identification of the statutory authority permitting other than full and open competition (Requesting activity completes with the assistance of the Contracting Specialist)
P&C Form 0005 (26 Dec 13) 1 If needed, continue on a separate piece of paper
USPFO For Texas Purchasing and Contracting Office
PR Number:
Requesting Activity:
BRAND NAME JUSTIFICATION AND APPROVAL
Limited Sources Justification and Approval
Enclosure 16
5. Identification of the Justification Rationale:
6. Best Value Determination:
If needed, continue on a separate piece of paper
7. Market Research Conducted If needed, continue on a separate piece of paper
If needed, continue on a separate piece of paper
8. Statement of actions, if any, to remove barriers to competition in the future.
P&C Form 0005 (26 Dec 13) 2
If needed, continue on a separate piece of paper
9. Any other facts supporting justification:
If needed, continue on a separate piece of paper
TECHNICAL CERTIFICATION/ REQUIREMENTS CERTIFICATION: “I certify that the supporting data under my cognizance which are included in the J&A are accurate and complete to the best of my knowledge and belief.”
Name: Date:
Title: Signature:
PROGRAM MANAGER REVIEW: “The requirement herein described is a valid requirement of the activity named in paragraph 3 of this J&A. The technical and requirements information contained in the J&A represent the minimum needs of the government. The only way to satisfy this requirement is by limiting competition as described herein.”
Name: Date:
Title: Signature:
CONTRACTING SPECIALIST: “I certify that this J&A is accurate and complete to the best of my knowledge and belief.” Recommend: Approval Disapproval
Name: Date:
Title: Signature:
APPROVAL
CONTRACTING OFFICER: Based on the forgoing justification, I hereby Approve Disapprove the brand name justification for the requirement listed in paragraph 3 above for limited sources.
Name: Date:
Title:
P&C Form 0005 (26 Dec 13) 3
Signature:
| PR Number: 10914921 |
| Requesting Activity: Recruiting & Retention |
| If needed continue on a separate piece of paper: The Texas Army National Guard seeks approval for $125,000.00 in VIRS funding to begin participation in the University Interscholastic League (UIL) as a recruiting initiative. This awareness program will support Mission Priority #1 in the FY16 Marketing Plan to increase overall strength. |
| If needed continue on a separate piece of paper_2: Program includes substantial, statewide, high visibility branding and heavy social media marketing support. Additionally, it is critical to remember this is an opportunity for showing the Texas Army National Guard supporting the community in which it operates. Reminder: this is funded through the 2065 APPN, OMNG, see DFAS 37-100 for description of VIRS MDEP. | |
| If needed continue on a separate piece of paper_3: FAR 6.302 | |
| If needed continue on a separate piece of paper_4: The advertising initiative between the TXARNG and the Texas UIL has an estimated reach of Seven Hundred Thousand people across the state via participation in UIL Championship meets. Bringing the recognition of local high school athletes and academic champions, will provide the Texas Army National Guard with considerable positive exposure, bolstering our recruiting campaign, and the program will expose a substantial target market, resulting in the enlistment of quality recruits. This will also increase community awareness and improve perception of the benefits the TXARNG has to offer. | |
| If needed continue on a separate piece of paper_5: $125,000.00 per proposal provided on 20160810 | |
| If needed continue on a separate piece of paper_6: The UIL Marketing package is a TXARNG high school marketing initiative. This awareness program will support mission priorities in FY16 marketing plan to increase overall strength and exposure in high schools throughout Texas. Target demographic for this marketing initiative is high school students 16-19 Estimated reach is 700,000 | |
| If needed continue on a separate piece of paper_7: None. UIL has an exclusive partnership. | |
| If needed continue on a separate piece of paper_8: N/A | |
| Name: SFC Strelsky Richard | |
| Date: 20160901 | |
| Title: Marketing NCOIC | |
| 2016-09-01T11:05:02-0500 | |
| STRELSKY.RICHARD.ERIC.1126582397 |
| Name_2: | |
| Date_2: | |
| Title_2: | |
| Approval: On | |
| Disapproval: Off | |
| Name_3: Nicole McCall | |
| Date_3: 1 Sep 2016 | |
| Title_3: Contract Specialist | |
| 2016-09-01T11:39:12-0500 | |
| MCCALL.NICOLE.SHAVONNE.1105407412 |
| Approve: Off |
| Disapprove the brand: Off |
| Name_4: |
| Date_4: |
| Title_4: |
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