PWS.pdf

Naval History and Heritage Command National Museum Project Division

National Museum of the United States Navy Statement of Work

TASK

Task Title: Plan, organize, analyze, manage, the development of a comprehensive operational strategic plan and vision for the new National Museum of the U.S. Navy (NMUSN) Campus, ensuring alignment with the institution’s mission, goals, existing studies, and stakeholder community needs.

The plan will provide a strategic roadmap for the museum’s development, operations, and long-term sustainability.

Introduction: The United States Navy has announced that it will construct a new museum in Washington D.C. The National Museum of the United States Navy (NMUSN) aims to tell the Navy’s story and inspire the next generation of sailors, citizens, leaders in the country. The museum aims to raise public awareness about the navy’s role in defending freedom worldwide and preserving American’s economic prosperity.

1.1 SCOPE:

• For this contract, Contractor will help NHHC develop, organize and prepare the creation of a written museum program and operational strategic plan that will be based on review and analysis of previous planning work and updated information provided by NHHC for the following deliverables:

• Confirm the museum’s mission, vision, and core values.

• Establish museum high-level strategic goals and objectives for the next 5-10 years.

• Confirm key audience segments, partnerships, and community engagement strategies.

• Confirm sustainable facility, operational and exhibition requirements that are in line with NHHC processes, procedures, and doctrines.

• Create a project governance framework and risk profile to ensure alignment amongst key stakeholders.

• Create an actionable implementation timeline for the museum’s key stakeholders, with clear priorities, roles, responsibilities, and milestones.

2.0 TASKS

Project Management

Contractor will work with NHHC leadership to ensure that the programmatic and operational requirements of the NHHC will be developed and documented. In addition, this strategic plan will be focused on engagement of key stakeholders, including NHHC staff and Navy leadership and community, through iterative working sessions to appropriately determine the physical, operational, and exhibition requirements of the planned museum.

Organizational Assessment Contractor will research, briefings, and review of existing studies and activities on the New Museum of the United States Navy as well as NHHC operational procedures and processes. Contractor will perform a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) of the existing program and vision plan for the museum. Contractor will provide a benchmarking report that includes the review of similar institutions for benchmarking of museum facilities, exhibits, operational needs, and project budgets. Share expertise and recommended best practice processes.

Stakeholder Engagement Contractor will assist in planning and facilitation of community listening sessions and interviews with key stakeholders – to include board members, Navy staff, the public and partner organizations.

Contractor will identify and document key visitor experience requirements and goals through analysis and restatement of existing studies and interviews. Provide recommendations and a roadmap for implementation processes for the building and exhibit development. Contractor will develop a stakeholder communications plan and governance directive to ensure clarity of roles and responsibilities. Contractor will document a project development process flow chart, and evaluate gaps, redundancies, efficiencies across project stakeholders.

Vision and Mission Development:

Contractor will manage goal setting workshops to ensure a unified mission amongst key stakeholders.

Contractor will update and/or verify the overall project charter and mission statement, based on existing program studies, master planning work, goal setting workshops, and other stakeholder input.

Ensure articulation and documentation of NHHC core goals and requirements to ensure integration into building and exhibit program and experiences. Contractor will provide analysis and confirmation of success factors for operations and exhibitions that adhere to NHHC’s requirements. Contractor will evaluate project risk profile and development of a project governance strategy.

Contractor will consolidate past exhibit visioning work into a single vision and mission statement and perform a project risk assessment and documented project risk profile.

Strategic Goals and Objectives Contractor will document clear and measurable objectives in areas such as exhibits, building program space, education, public engagement, engagement, and operations.

Contractor will establish short- and long-term project development targets and goals.

Contractor will document a facility and exhibition owners’ program of requirements (OPR).

The OPR will be developed based on previous contract work, and shall provide a narrative, outline, and description of program space, exhibit requirements, infrastructure, security, and operational needs. The purpose of this is to ensure that the future design of the museum meets NHHC facility and operational requirements.

The OPR shall reference relevant previous studies and processes (such as past visioning and feasibility studies, prior exhibit and artistic ideas studies) that would inform museum operations and exhibit programming. This includes iterative working sessions with NHHC operations staff and alignment of NHHC requirements and goals to ensure planned facility is built in a way that can operated consistent with NHHC goals.

Implementation Plan Contractor will develop project action plan with a summary project roadmap schedule. Contractor will develop a project budget, tied to the museum’s engagements roadmap (prepared by NHHC) that considers established resource allocation and budget considerations.

Based on previous information, Contractor will assist with confirmation of a museum’s operational strategy, focused on defining core operating strategies, staffing goals, and key operating alignments with other operational considerations available to NHHC. Advise and develop briefing presentations in collaboration with NHHC Staff to high level individuals, Museum Foundation, and senior Navy leadership.

Final Strategic Plan Document Contractor will provide a comprehensive report including executive summary, strategic plan, and supporting research. To include all above mentioned deliverables to include:

• Owner’s Facility Program of Requirements

• Owner’s Exhibition Program of Requirements

• Project Charter, Visioning Statement, Governance Framework, and Project Risk Profile

• Project Action Plan and Roadmap Schedule

• Project Budget and Engagement Roadmap

• Operational Strategic Plan

• Stakeholder Communications Plan including development and production of vision books to generate interest in the new museum project.

3.0 Progress Reports

The contractor shall submit weekly progress and status reports identifying any issues and worked accomplished. Reports will be sent via email, in PDF format to the point of contact.

4.0 Performance Location

The current NMUSN is in at building 76 on the Washington Navy Yard, WDC.

5.0 Period of Performance

The project will be completed over six months, with the following phases:

Month 1-2: Project initiation, organizational assessment, stakeholder engagement Month 3-4: Vision and mission confirmation, draft strategic goals Month 5: Finalize strategic goals and implementation plan Month 6: Deliver final report and presentation to leadership

6.0 Hours of Work

Work shall be accomplished during normal business hours Monday – Friday unless otherwise agreed upon by contractor and NMUSN.