Origo-OCCC_Contract_FY26_Vendor_Signed.pdf

AGREEMENT

BETWEEN THE

OHIO CASINO CONTROL COMMISSION

AND

ORIGO BRANDING COMPANY

THIS AGREEMENT is between the Ohio Casino Control Commission (“Commission”), 100 E. Broad Street, 20th Floor, Columbus, Ohio 43215, and Origo Branding Company (“Contractor”), 34 W. Gay St., 3rd Floor, Columbus, Ohio 43215 (the “Agreement”).

The parties agree as follows:

I. NATURE OF AGREEMENT

A. Contractor shall be employed as an independent contractor, to fulfill the terms of this Agreement and to act as a Contractor to the Commission. It is specifically understood that the nature of the services to be rendered under this Agreement are of such a personal nature that the Commission is the sole judge of the adequacy of such services.

B. The Commission enters into this Agreement in reliance upon Contractor’s representations that Contractor has the necessary expertise and experience to perform the obligations hereunder, and Contractor warrants that Contractor does possess the necessary expertise and experience.

C. Contractor shall perform the services to be rendered under this Agreement and the Commission shall not hire, supervise, or pay any assistants to Contractor in Contractor’s performance of services under this Agreement. The Commission shall not be required to provide any training to Contractor to enable Contractor to perform services required hereunder.

II. SCOPE OF WORK

Contractor shall perform the services (the “Work”) set forth in Exhibit 1, Scope of Work, attached hereto and made a part hereof.

III. TIME OF PERFORMANCE

The Work shall be commenced on or after the date of an approved purchase order. This Contract shall expire on June 30, 2026, or when the Work has been satisfactorily completed and accepted by the Commission, whichever is earlier.

IV. COMPENSATION

A. The total amount payable under this Contract shall not exceed $324,000 in State Fiscal Year 2026. Compensation will be paid described in “Payment Details” in Exhibit 1.

B. Contractor shall not be reimbursed for travel, lodging, or any other expenses incurred in the performance of the Work.

C. Contractor must receive a purchase order from the Commission prior to filling an order or performing any of the Work.

D. After Contractor receives a purchase order, Contractor shall submit an invoice for the Work performed consistent with this Article. Each invoice shall contain an itemization of the Work performed, including dates the Work was performed and total hours worked, if applicable, the location or address where the Work was performed, and the sum due at that time pursuant to this Agreement. All invoices shall contain Contractor's name and address and shall reference the Commission's Office and list the billing address as 100 E. Broad St., 20th Floor, Columbus, Ohio, 43215. After receipt and approval by the Commission of a proper invoice, payment will be made.

Unless otherwise directed by the Commission, invoices should be directed via email to fiscal@casinocontrol.ohio.gov.

E. Contractor must submit final invoices for payment no later than ninety (90) days after the ending date of this Agreement. Failure to do so will be deemed a forfeiture of the remaining compensation due hereunder.

V. CERTIFICATION OF FUNDS

It is expressly understood and agreed by the parties that none of the rights, duties, and obligations described in this Agreement shall be binding on either party until all relevant statutory provisions of the Ohio Revised Code, including, but not limited to, R.C. 126.07, have been complied with, and until such time as all necessary funds are available or encumbered and, when required, such expenditure of funds is approved by the Controlling Board of the State of Ohio.

VI. TERMINATION OF CONTRACTOR’S SERVICES

A. Either party may, at any time prior to completion of the Work, suspend or terminate this Agreement, with or without cause, by giving written notice to the other party.

B. Contractor, upon receipt of notice of suspension or termination, shall cease working on the suspended or terminated activities under this Agreement, suspend or terminate all subcontracts relating to the suspended or terminated activities, take all necessary or appropriate steps to limit disbursements and minimize costs, and, if requested by the Commission, furnish a report, as of the date Contractor receives notice of suspension or termination, describing the status of all Work, including, without limitation, results, conclusions resulting therefrom, and any other matters the Commission requires.

C. Contractor shall be paid for services rendered up to the date Contractor received notice of suspension or termination, less any payments previously made, provided Contractor has supported such payments with detailed factual data containing the Work performed and hours worked. In the event of suspension or termination, any payments made by the Commission for which Contractor has not rendered services shall be refunded.

D. In the event this Agreement is terminated prior to completion of the Work, Contractor shall deliver to the Commission all work products and documents that have been prepared by Contractor in the course of performing the Work. All such materials shall become, and remain the property of, the Commission, to be used in such manner and for such purpose as the Commission may choose.

E. Contractor agrees to waive any right to, and shall make no claim for, additional compensation against the Commission by reason of any suspension or termination.

mailto:fiscal@casinocontrol.ohio.gov

F. Contractor may terminate this Agreement upon sixty (60) days’ prior written notice to the Commission.

VII. RELATIONSHIP OF PARTIES

A. Contractor shall be responsible for all of Contractor’s own business expenses, including, but not limited to, computers, email and internet access, software, phone service, and office space.

Contractor will also be responsible for all licenses, permits, employees’ wages and salaries, insurance of every type and description, and all business and personal taxes, including income and Social Security taxes and contributions for Workers’ Compensation and Unemployment Compensation coverage, if any.

B. While Contractor shall be required to render services described hereunder for the Commission during the term of this Agreement, nothing herein shall be construed to imply, by reason of Contractor’s engagement hereunder as an independent contractor, that the Commission shall have or may exercise any right of control over Contractor with regard to the manner or method of Contractor’s performance of services hereunder.

C. Except as expressly provided herein, neither party shall have the right to bind or obligate the other party in any manner without the other party’s prior written consent.

D. It is fully understood and agreed that Contractor is an independent contractor and neither Contractor nor its personnel shall at any time, or for any purpose, be considered as agents, servants, or employees of the Commission or the State of Ohio. Unless Contractor is a “business entity” as that term is defined in Section 145.037 of the Ohio Revised Code (“an entity with five or more employees that is a corporation, association, firm, limited liability company, partnership, sole proprietorship, or other entity engaged in business”), Contractor shall have any individual performing services under the Agreement complete and submit to the Ordering Agency the Independent Contractor/Worker Acknowledgement form, available at https://www.opers.org/forms-archive/PEDACKN-Non-Member-Acknowledgment.pdf.

Contractor’s failure to complete and submit the Independent Contractor/Worker Acknowledgement form at the time Contractor executes this Agreement shall serve as Contractor’s certification that Contractor is a “business entity” as that term is defined in Section

145.037 of the Ohio Revised Code.

VIII. RECORD KEEPING

During performance of this Agreement and for a period of three years after its completion, Contractor shall maintain auditable records of all charges pertaining to this Agreement and shall make such records available to the Commission as the Commission may reasonably require.

IX. RELATED AGREEMENTS

A. All Work is to be performed by Contractor, who may subcontract without the Commission’s approval for the purchase of articles, supplies, components, or special mechanical services that do not involve the type of work or services described in Exhibit 1, Scope of Work, but which are required for satisfactory completion of the Work.

1. Contractor shall not enter into subcontracts related to the Work without prior written approval by the Commission. All work subcontracted shall be at Contractor’s expense.

2. Contractor shall furnish to the Commission a list of all subcontractors, their addresses, tax identification numbers, and the dollar amount of each subcontract.

B. Contractor shall bind Contractor’s subcontractors to the terms of this Agreement, so far as applicable to the work of the subcontractor, and shall not agree to any provision that seeks to bind the Commission to terms inconsistent with, or at variance from, this Agreement.

X. RIGHTS IN DATA AND COPYRIGHTS/PUBLIC USE

The Commission shall have unrestricted authority to reproduce, distribute, and use (in whole or in part) any reports, data, or materials prepared by Contractor pursuant to this Agreement. No such documents or other materials produced (in whole or in part) with funds provided to Contractor by the Commission shall be subject to copyright by Contractor in the United States or any other country.

XI. CONFIDENTIALITY

Contractor shall not discuss or disclose any information or material obtained pursuant to its obligations under this Agreement without the prior written consent of the Commission.

XII. LIABILITY

A. Contractor agrees to indemnify and to hold the Commission and the State of Ohio harmless and immune from any and all claims for injury or damages arising from this Agreement that are attributable to Contractor’s own actions or omissions or those of Contractor’s trustees, officers, employees, subcontractors, suppliers, third-party agents, or joint venturers while acting under this Agreement. Such claims shall include any claims made under the Fair Labor Standards Act or under any other federal or state law involving wages, overtime, or employment matters and any claims involving patents, copyrights, and trademarks.

B. Contractor shall bear all costs associated with defending the Commission and the State of Ohio against any claims.

C. In no event shall either party be liable to the other party for indirect, consequential, incidental, special or punitive damages, or lost profits.

XIII. CONTRACTOR’S REPRESENTATIONS AND WARRANTIES

A. COMPLIANCE WITH LAWS. Contractor, in the execution of Contractor’s duties and obligations under this Agreement, agrees to comply with all applicable federal, state, and local laws, rules, regulations, and ordinances. Contractor represents and certifies that Contractor and Contractor’s employees engaged in the administration or performance of this Agreement are knowledgeable of and understand the Ohio Ethics and Conflict of Interest laws. While Contractor is not an employee of the Commission, Contractor nevertheless agrees to be subject to the same restrictions found in R.C. 102.03(M), as are Commission employees.

B. DRUG FREE WORKPLACE. Contractor agrees to comply with all applicable federal, state, and local laws regarding smoke-free and drug-free work places and shall make a good-faith effort to ensure that none of Contractor’s employees or permitted subcontractors engaged in the Work purchase, transfer, use, or possess illegal drugs or alcohol, or abuse prescription drugs in any way.

C. NONDISCRIMINATION OF EMPLOYMENT. Pursuant to R.C. 125.111 and the Commission’s policy, Contractor agrees that Contractor, any subcontractor, and any person acting on behalf of Contractor or a subcontractor, shall not discriminate, by reason of race, color, religion, sex, sexual orientation, age, disability, military status, national origin, or ancestry against any citizen of this state in the employment of any person qualified and available to perform the Work. Contractor further agrees that Contractor, any subcontractor, and any person acting on behalf of Contractor or a subcontractor shall not, in any manner, discriminate against, intimidate, or retaliate against any employee hired for the performance of the Work on account of race, color, religion, sex, sexual orientation, age, disability, military status, national origin, or ancestry.

D. CONFLICTS OF INTEREST. No personnel of Contractor who exercise any functions or responsibilities in connection with the review or approval of this Agreement or carrying out of any of the Work shall, prior to the completion of the Work, voluntarily acquire any personal interest, direct or indirect, which is incompatible or in conflict with the discharge and fulfillment of his or her functions and responsibilities with respect to the carrying out the Work. Any such person who acquires an incompatible or conflicting personal interest on or after the effective date of this Agreement, or who involuntarily acquires any such incompatible or conflicting personal interest, shall immediately disclose in writing his or her interest to the Commission’s General Counsel. Thereafter, he or she shall not participate in any action affecting the Work, unless the Commission shall determine in its sole discretion that, in light of the personal interest disclosed, his or her participation in any such action would not be contrary to the public interest.

E. QUALIFICATIONS TO DO BUSINESS. Contractor affirms that Contractor has all of the approvals, licenses, or other qualifications needed to conduct business in Ohio and that all are current. If at any time during the term of this Agreement Contractor, for any reason, becomes disqualified from conducting business in the State of Ohio, Contractor will immediately notify the Commission in writing and will immediately cease performance of the Work.

F. CAMPAIGN CONTRIBUTIONS. Contractor hereby certifies that neither Contractor nor any of Contractor’s partners, officers, directors, or shareholders, nor the spouse of any such person, has made contributions in excess of the limitations specified in R.C. 3517.13.

G. FINDINGS FOR RECOVERY. Contractor warrants that it is not subject to an “unresolved” finding for recovery under R.C. 9.24.

H. DEBARMENT. Contractor represents and warrants that Contractor is not debarred from consideration for contract awards by the Director of the Department of Administrative Services, pursuant to either R.C. 153.02 or R.C. 125.25.

I. REPAYMENT. If the representations and warranties in paragraphs E, F, G, or H of this Article are found to be false, this Agreement is void ab initio and Contractor shall immediately repay to the Commission any funds paid under this Agreement.

J. PROHIBITION OF THE EXPENDITURE OF PUBLIC FUNDS FOR OFFSHORE

SERVICES. Contractor is aware of and in compliance with Ohio Executive Orders 2019-12D and 2022-02D. The Commission will not enter into any contract or agreement to purchase services provided outside of the United States or that allows State data to be sent, taken, accessed, tested, maintained, backed-up, stored, or made available remotely outside (located) of the United States, unless a duly signed waiver from the State has been attained. Notwithstanding any other terms of this Agreement, the State reserves the right to recover any funds paid for services the

Contractor performs outside of the United States for which it did not receive a waiver. The State does not waive any other rights and remedies provided to the State in the Agreement.

Further, the Commission will make no purchase from or investment in any Russian institution or company. Notwithstanding any other terms of this Contract, the State reserves the right to recover any funds paid to Contractor for purchases or investments in a Russian institution or company in violation of this paragraph. The provisions of this paragraph will expire when the applicable Executive Orders are no longer effective.

The Contractor must complete the Contractor/Subcontractor Affirmation and Disclosure Form affirming the Contractor understands and will meet the requirements of the above prohibition.

During the performance of this Agreement, if the Contractor changes the location(s) disclosed on the Affirmation and Disclosure Form, Contractor must complete and submit a revised Affirmation and Disclosure Form reflecting such changes.

L. TRADE. Pursuant to Section 9.76(B) of the Ohio Revised Code, Contractor warrants that Contractor is not boycotting any jurisdiction with whom the State of Ohio can enjoy open trade, including Israel, and will not do so during the Agreement period.

The State of Ohio does not acquire supplies or services that cannot be imported lawfully into the United States or transact business with any entity or individual subject to financial sanctions imposed by the United States. The Contractor certifies that it, its subcontractors, and any agent of the Contractor or its subcontractors, will acquire any supplies or services in accordance with all trade control laws, regulations or orders of the United States, including the prohibited source regulations set forth in subpart 25.7, Prohibited Sources, of the Federal Acquisition Regulation and any sanctions administered or enforced by the U.S. Department of Treasury’s Office of Foreign Assets Control. A list of those entities and individuals subject to sanctions can be found at https://home.treasury.gov/policy-issues/financial-sanctions/specially-designated-nationals-and-blocked-persons-list-sdn-human-readable-lists. These sanctions generally preclude most transactions involving Cuba, Iran, and Sudan, and most imports from Burma or North Korea.

XIV. MISCELLANEOUS

A. CONTROLLING LAW. This Agreement and the rights of the parties hereunder shall be governed, construed, and interpreted in accordance with the laws of the State of Ohio. Contractor consents to jurisdiction in a court of proper jurisdiction in Franklin County, Ohio.

B. WAIVER. A waiver by any party of any breach or default by the other party under this Agreement shall not constitute a continuing waiver by such party of any subsequent act in breach of or in default hereunder.

C. SUCCESSORS AND ASSIGNS. Neither this Agreement nor any rights, duties, or obligations hereunder may be assigned or transferred in whole or in part by Contractor, without the prior written consent of the Commission.

D. NOTICES. All notices, consents, and communications required hereunder (each, a “Notice”) shall be in writing and shall be deemed to have been properly given when: 1) hand delivered with delivery acknowledged in writing; 2) sent by U.S. Certified mail, return receipt requested, postage prepaid; 3) sent by overnight delivery service (Fed Ex, UPS, etc.) with receipt; or 4) sent by email. Notices shall be deemed given upon receipt thereof and shall be sent to the addresses first set forth above. Notwithstanding the foregoing, Notices sent by email shall be effectively given only upon acknowledgement of receipt by the receiving party. Any party may change its address for receipt of Notices upon notice to the other party. If delivery cannot be made at any address designated for Notices, a Notice shall be deemed given on the date on which delivery at such address is attempted.

E. CONFLICT. In the event of any conflict between the terms and provisions of the body of this Agreement and any exhibit hereto, the terms and provisions of the body of this Agreement shall control.

F. HEADINGS. The headings in this Agreement have been inserted for convenient reference only and shall not be considered in any questions of interpretation or construction of this Agreement.

G. SEVERABILITY. The provisions of this Agreement are severable and independent, and if any such provision shall be determined to be unenforceable in whole or in part, the remaining provisions and any partially enforceable provision shall, to the extent enforceable in any jurisdiction, nevertheless be binding and enforceable.

H. ENTIRE AGREEMENT. This Agreement contains the entire agreement between the parties hereto and shall not be modified, amended, or supplemented, or any rights herein waived, unless specifically agreed upon in writing by the parties hereto. This Agreement supersedes any and all previous agreements, whether written or oral, between the parties.

I. EXECUTION. This Agreement is not binding upon the Commission unless executed in full and is effective as of the last date of signature by the Commission.

J. COUNTERPARTS. This Agreement may be executed in any number of counterparts, each of which shall be deemed an original, and all of which shall constitute but one and the same instrument.

K. FACSIMILE SIGNATURES. Any party hereto may deliver a copy of its counterpart signature page to this Agreement via fax or e-mail. Each party hereto shall be entitled to rely upon the signature of any other party delivered in such a manner as if such signature were an original.

(remainder of page intentionally left blank)

IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be executed by their duly authorized representatives.

ORIGO BRANDING COMPANY

By:

Name:

Title:

Date:

OHIO CASINO CONTROL COMMISSION

By:

Name: Matthew Schuler

Title: Executive Director

Date: June 12, 2025

Alessandro Ciaffoncini

President

June 11, 2025

EXHIBIT 1

Scope of Work

Submitted By Origo Branding Company

June 10 �0��

PROPOSAL FOR:

Ohio Casino Control Commission

FY26 College Athlete Anti-Harassment Awareness Campaign

FY26 MORE THAN A BET CAMPAIGN PROJECT BRIEF

Client: Ohio Casino Control Commission Project: FY26 College Athlete Anti-Harassment Awareness Campaign Date: 05.13.25 Page: 2

Executive Summary As we approach FY 2026, the Ohio Casino Control Commission (OCCC) is looking to continue its collaboration with Origo Branding to develop new creative, media, and marketing strategies in the coming State Fiscal Year (July 1st, 2025 – June 30th, 2026). In this partnership, Origo will work to continue expanding awareness of the college athlete anti-harassment campaign, titled More Than A Bet, to combat harassment of student athletes by sports bettors when losing a wager. This will include the planning, management, optimization, and reporting of media tactics, as well as the development of new and updated creative and outreach assets and informative resources.

FY26 Campaign Goals Origo has outlined the following goals to achieve with the More Than A Bet campaign in FY26 based on planning and strategy sessions with the OCCC team:

1. Continue growing awareness and prevention around the issues surrounding harassment of college athletes by sports bettors who lost a wager through the More Than A Bet campaign by developing new PSA and creative strategies that will be implemented into targeted media tactics.

2. Develop sub-campaign messaging and outreach strategies for influencers – targeting individuals who are adjacent to would-be harassers, like friends and family, with the goal of social norming anti-harassment athlete sentiment.

3. Create and disseminate a pledge for Ohioans to adopt when showing their opposition to athlete harassment, furthering not only the social norming efforts, but organically promoting the More Than A Bet campaign and its message.

4. Further the exploration of strategies and tactics that elevate the POV of student athletes, humanizing our message to connect with sports bettors on an emotional level in the pursuit of curbing sports betting-related harassment.

5. Develop new content for the More Than A Bet website that features useful, educational resources – both newly created and existing – that all Ohioans can use to address mental health challenges, manage anger, bet on sports responsibly, and engage family and friends who can help in someone in need.

FY25 Initiatives & Results To craft recommendations for the coming fiscal year that build upon current and previous strategies, below is a summary of development and achievements DFFRPSOiVKHG in FY25:

• Campaign Asset Development: After receiving approval for the main campaign concept in late FY24, Origo and OCCC built out the campaign through the development of various assets, including the following:

o Website: Hosted at morethanabet.org, this new site is the main call-to-action for our campaign, built with stats, prevention tips, toolkit materials, and the self-assessment quiz to assess risk of gambling harm.

o Explainer Video & PSAs: Our first video series of the campaign features actors posing as student-athletes, reading harassing messages received on social media. The long-form explainer video describes the issue facing Ohio’s college athletes, and three (3) PSAs feature seasonal athletes imploring would-be harassers to remember that athletes are humans, friends, and ultimately, more than a bet.

o Media Assets: Origo developed digital tactics, like social media content for Meta, X, Snapchat, and Reddit, as well as display content for geo-targeted locations, environmental assets for sports bars and college campuses, and a whole suite of other ads and assets that were placed in statewide paid media strategies.

• Advertising: Launched in August 202�, Origo planned, placed, optimized, and reported on diverse paid media strategies to generate over 25 million impressions in just 8 months. Strategies included:

o Cable and streaming TV o Social media advertising o Digital display advertising o Podcasts and streaming audio o Sports radio advertising o In-stadium placements at various D1 campuses o Sports bar packages during the 202� 1&$$ college basketball tournament

• Content Marketing: Origo managed the organic social media calendars for the campaign, developing messaging and creative content to maintain fresh and relevant posts throughout the year.

• Earned Media Engagement: Origo and Irvin PR collaborated with OCCC on outreach efforts to generate a strong campaign presence across the state in various forms of media. (ex. radio interviews, op-eds, etc.)

• Speaking Engagements & Partnerships: Origo shared the More Than A Bet campaign, along with Change the

Game Ohio, during the Ohio Problem Gambling Conference and the Indiana Problem Gambling Council’s Emerging Adults Summit. The campaign was also selected for a session at the upcoming NCPG National Conference in July.

https://morethanabet.org/ https://vimeo.com/1017654284 https://vimeo.com/1038687207

Project: FY26 College Athlete Anti-Harassment Awareness Campaign

Date: 05.13.25 Page: 3

FY26 Strategies & Deliverables Based on learnings from FY25, multiple planning and strategy sessions with OCCC team, and insights gathered at the state problem gambling conferences in both Ohio and Indiana, Origo has outlined the following campaign recommendations and strategies to grow this initiative for the coming fiscal year. Origo will coordinate consultation meetings the OCCC team to conduct deeper planning and develop a more finalized plan for media strategies and outreach tactics for each quarter of FY26.

• Influencer Sub-Audience Research & Messaging Strategy: Identified as the key audience for the FY26 More Than A Bet campaign, influencers will be the focus of our messaging and creative development in the coming year.

o To inform our new messaging and tactics, Origo will work with OCCC to define the preferred research exercises to conduct to gather primary information from influencers about their understanding of the issue, experiences with family or friends who bet on sports and/or contributing to sports betting-related harassment, ways they engage with media, and the types of messages that are most likely to make an impact.

o Using the research findings, Origo will develop messaging recommendations for this group (and any clear sub-groups that may become apparent during research), including positioning statements, effective headlines and body copy, and clear calls-to-action for both engaging their loved ones and navigating our campaign website for more information.

• Influencer Video and Audio PSA: Using findings gathered through research and the approved messaging strategies, Origo will develop and test PSA concepts that are to engage influencer audiences through video and audio media.

o After confirming the most effective concept, Origo will produce and edit a series of 30- and 15-second video and audio PSAs for use in our paid and organic media tactics.

• Influencer Creative Asset Suite: To further engage this audience in tactics beyond video and audio, Origo will develop a suite of media assets and collateral. This may include:

o Static or GIF social media ads o Digital display ads o Environmental assets (billboards or IKE kiosk displays) o College campus digital signage o In-stadium/in-arena assets o print resources (posters, palm cards, brochures, coasters, etc.)

• Influencer Toolkit Materials, Resources, and Educational Content: To further engage this key audience and provide them with packaged resources for making positive social change, Origo would work with OCCC to develop an Influencer Toolkit. This may include magnets or stickers to promote their alignment with our goals, discussion guides, or one-pagers on how to have conversations with sports-betting friends, and other information that may be valuable for partner organizations to access to further reach this audience.

• Athlete POV (“I’m a person, not a parlay”) Creative Asset Suite: This strategy employs a specific positioning of our campaign message as opposed to being targeted to a specific audience.

o A main goal of the FY25 launch of More Than A Bet was to humanize student athletes and remind Ohioans that athletes are people, not simply things to bet on. Building upon this idea, Origo will work with OCCC to create refreshed campaign assets, along with new collateral, that can further this athlete POV message.

o Topics of this strategy could include debunking the myth that all college athletes have NIL deals or will go to pro, juxtaposing college athletes with other non-athlete college students, and highlighting the personal, direct-to-viewer nature of athletes speaking to Ohioans and reminding them that they are people, not parlays.

o Assets in this creative suite could include assets like the Influencer Creative Asset Suite.

• Anti-Harassment Pledge Development & Implementation Strategy: A successful tactic for social norming is to build a social network of support for your mission.

o In partnership with OCCC, Origo will work to develop an anti-athlete harassment pledge that Ohioans can sign/take to show their support for athletes and opposition to harassment.

o Origo will then build an implementation strategy for this pledge, potentially creating a pin, sticker, or other physical symbol that signers can receive after taking the pledge, along with dissemination tactics, such as social media outreach, university partnership, or other digital-based strategies.

Project: FY26 College Athlete Anti-Harassment Awareness Campaign Date: 05.13.25 Page: 4

FY26 Strategies & Deliverables (Cont.)

• Anti-Harassment Pledge Online Experience Development & Implementation: As a way to further expand the reach and impact of the Anti-Harassment Pledge, Origo would work with OCCC to develop an online experience, perhaps a templated landing page, that could serve as a central access point to taking the pledge and accessing resources and could be co-branded with partner organizations, such as individual universities, to promote the pledge in a format that positions our partners and collaborators as the main messengers, not just OCCC and the State of Ohio.

• Website Resource Content Development: Through conference learnings and campaign planning, the need for resources and content around adjacent topics to athlete harassment has been identified as a main need for the More Than A Bet online experience.

o These topics can include anger management, gambling harm reduction, digital detoxing, and many others.

o Origo will work with OCCC and other SMEs to identify existing resources and content that can be curated on the campaign site or new content and resources that need to be developed to ensure that More Than A Bet is providing not only strong awareness but also information for holistic wellness and prevention.

• Paid Media & Earned Media: To ensure that our campaign message is shared across Ohio with the goal of making an impact and driving anti-harassment social normalization, Origo will continue to develop and place diverse paid media and earned media strategies. Currently this scope includes seven (7) months of paid media, Sep 2025 – Mar 2026.

o Media tactics and strategies could potentially include (final mix TBD with client once engaging in the project):

§ Broadcast advertising § Digital advertising § In-stadium advertising

§ Environmental advertising § Print advertising § Strategic partnerships o Earned media pitches will continue to position OCCC as the authority on this topic for speaking opportunities and interviews. Currently this scope includes seven (7) months of paid media, Sep 2025 – Mar 2026.

• Media Management and Organic Content: Each month of active paid media, Origo will plan, optimize, and report on tactics to measure impact and identify ways to enhance our strategies. Additionally, for each month of management, Origo will develop 4-8 organic social media posts, and place them on all channels following OCCC approval.

Additional Objectives - Not In Current Scope The following objectives and deliverables have been identified as important to the campaign but currently fall outside of the initial budget and scope IRU FY26. If wanting to include these elements into the scope, Origo can work with OCCC to adjust the included deliverables of the outlined scope of work (or) expand the budget to accommodate the requested tactics.

• Athlete POV (“I’m a person, not a parlay”) Video and Audio PSA: To expand upon the creative asset suite on this topic, and to provide fresh creative that differs from the existing athlete POV PSA developed in FY25, Origo would work with OCCC to develop and test concepts for a new PSA, and then produce a series of video and audio assets that can be leveraged in paid and organic media opportunities.

• University Toolkit Materials, Resources, and Educational Content: Like the influencer audience toolkit, this toolkit would allow university professionals, from athletics to campus life to student wellness, to access relevant campaign information and weave it into their regular outreach and programming.

o Resources could include fact sheets, templated PowerPoint decks, prepared social content, printable resources, pledge information, and more.

• Additional Paid Media & PR Spend: Within the current scope, Origo is recommending seven (7) months of paid media activation during the key months of college sports, September 2025 – March 2026. However, this scope represents just ¼ of the paid media outreach implemented in FY25.

o To expand the impact of our messaging over additional months or with greater budgets during key months, Origo would work with OCCC to increase the paid media spend to elevate our quarterly paid media plans.

• Additional Media Management & Reporting W/ Organic Social: In line with the additional paid media investment, Origo would increase our media management and reporting to ensure that we are providing impact statistics for all placed content. If additional months are added to the paid media plan, Origo will also develop and manage additional months of organic social content.

Project: FY26 College Athlete Anti-Harassment Awareness Campaign

Date: 05.13.25 Page: 5

FY26 Process & Approach To achieve the deliverables outlined above, Origo will enact the following processes in FY26:

• Consultation & Research: Origo will work with OCCC to identify the research needed to create effective media and outreach tactics for FY26. Origo will review research findings from past surveys, focus groups, and conferences, as well as conduct new research to help us learn how to connect our outreach tactics with all identified populations.

• Budget & Timelines: After identifying the goals and needs for FY26, Origo will work with OCCC to finalize the budget allocation and develop a work plan and timeline for all activities.

o PLEASE NOTE: While a preliminary budget is presented in this proposal, budget allocations and tactics are subject to change as new goals and strategies are identified with the client for each quarter’s activities.

• Creative Tactics: Utilizing our findings and our approved work plan, Origo will develop new tactics and refresh existing tactics to fulfill our strategies to effectively address any new insights and findings from our research efforts.

o This includes the development of video/audio PSAs, social media content (both paid and organic), digital assets, in-stadium assets, environmental assets, collateral materials, toolkit content, and other activations.

• Partner Consultation & Asset Coordination: As SMEs are identified for collaboration and as new stakeholder groups are enrolled in partnership opportunities, Origo will distribute assets and files, work with them to develop messaging and/or co-brand and optimize assets and provide media placement consultation as needed.

• Web Updates: Origo will implement content and functionality updates to the campaign website, ensuring it remains an effective and engaging main call-to-action and informational resources for our campaign.

o Origo plans to evolve the features and functionality of the site to deliver updated and new content and measure any newly identified conversion goals for our media tactics. We will also evolve the toolkit offerings.

• Media Plan: Origo will create an integrated media plan each quarter of the fiscal year (currently scoped for seven (7) months: Sept, Oct-Dec, and Jan-Mar) that spans various media touchpoints to reach our target populations in all 88 counties in metropolitan and rural locations alike, potentially focusing on radiuses around major college areas.

o By creating a media plan each quarter, we will be able to monitor our strategies and optimize our approach to media tactics in future flights.

• Public Relations: Origo will continue to engage our PR partner Irvin PR to help create a strategic and systematic statewide approach to content strategies for our earned media and grassroots efforts. Our goal in will be to engage rural counties where digital and other mainstream media may not reach.

• Campaign Reporting: Origo will monitor and provide monthly reports on the metrics from our media activities and website analytics, including traffic, quiz participation, and toolkit downloads. From these metrics, we will recommend ways to optimize our strategies. Following the completion of the fiscal year, Origo will produce a final report with successes, learnings, and opportunities for advancement in future years.

Target Audiences This campaign will target diverse audiences to share our campaign message with those affected by harassment, those who have or might participate in harassment, and influencers and stakeholder organizations that can positively share our message:

• Influencers (Friends, Families & Spouses): This groups, composed of additional sub-groups, have the access and ability to create positive, social norming change among their social networks, including among those who have the potential to or history of harassing student athletes. By providing preferred social interactions and information on helping the sports bettors in their lives, we can promote organic social change.

• Stakeholder Organizations: Groups like regional prevention and wellness organizations, universities, student life groups and Greek organizations, and even pro sports teams are all stakeholders in this ecosystem, and therefore can be engaged with campaign messaging and resources for prevention and mitigation.

• Would-Be Harassers: Having received direct messaging and outreach in the first flight of the campaign, this group will be a secondary audience in FY26. We can leverage existing materials and outreach assets in targeted media placements at key times throughout the year.

Project: FY26 College Athlete Anti-Harassment Awareness Campaign Date: 05.13.25 Page: 6

FY26 Budget** Below is a preliminary budget allocation to achieve the goals and strategies outlined above. Once in deeper planning, we will provide a more thorough outline of the fees for each tactic.

Out-of-Pocket (OOP) Paid Media & PR Spend (7 Months: Sep 2025-Mar 2026)^^ .................................................... $150,000.00 Media Planning, Optimizing, Management & Reporting (W/ Organic Social Management, Sep 2025-Mar 2026) ........ $22,500.00 Creative Asset & Resource Development .................................................................................................................... $151,500.00

• Influencer Sub-Audience Research & Messaging Strategy .............................................................................. $18,000.00

• Influencer Video and Audio PSA ...................................................................................................................... $60,000.00

• Influencer Creative Asset Suite ........................................................................................................................ $15,000.00

• Influencer Toolkit Materials, Resources, and Educational Content .................................................................. $15,000.00

• Athlete POV (“I’m a person, not a parlay”) Creative Asset Suite ...................................................................... $15,000.00

• Anti-Harassment Pledge Development & Implementation Strategy ................................................................... $4,500.00

• Anti-Harassment Pledge Online Experience Development & Implementation ................................................... $9,000.00

• Website Resource Content Development ......................................................................................................... $15,000.00

PROJECT TOTAL (FY�6 OCCC CAMPAIGN) .�����..................................................................................................... $324,000.00

** Budget allocation is subject to change, as this is a preliminary plan. Origo will present final work plans and media plans for each quarter of the fiscal year.

^^ This OOP Paid Media spend represents ¼ of the FY25 paid media spend ($600,000).

ADDITIONAL OBJECTIVES (NOT IN CURRENT SCOPE)

These items are additional objectives that align with the goals developed in partnership with OCCC for FY26 but are not included in the $324,000 scope of work outlined above. If wanting to replace items in the current scopes for any of these tactics (or) add to the budget to accommodate additional strategies, Origo can develop a revised scope at the client’s request.

Additional Creative Asset & Resource Development

• Athlete POV (“I’m a person, not a parlay”) New Video and Audio PSA ............................................................ $60,000.00

• University Toolkit Materials, Resources, and Educational Content ................................................................... $15,000.00

Additional Paid Media & PR Spend ($21,500 /mo for 5 Months: Jul – Aug 2025 + Apr – Jun 2026) ........................... $107,500.00 Additional Media Management & Reporting W/ Organic Social ($3,300/mo for 5 Months) ........................................... $16,500.00

ADDITIONAL OBJECTIVES SUBTOTAL (IF INCLUDING ALL ADDITIONAL ITEMS) ............................................ $199,000.00 GRAND TOTAL (IF INCLUDING MAIN SCOPE + ALL ADDITIONAL ITEMS) ......................................................... $523,000.00

Payment Details Origo will invoice OCCC no later than the 9th day of the month, covering the work completed in the previous month. All out-of-pocket media costs and associated media management fees will be invoiced prior to placement. Payments are due Net 30 days from time of invoice. Should project parameters change and additional resources be needed, a revised estimate will be presented for your approval. All approved overages will be added to the final invoice or will be invoiced separately, based on our mutual agreement.

The authorized signature below indicates agreement for Origo Branding to proceed with the project as outlined above.

Client Signature

Client Name (print)

Client Title

Date

Origo Signature

Origo Name (print)

Origo Title

Date

EXHIBIT 2

STATE OF OHIO

STANDARD AFFIRMATION AND DISCLOSURE FORM

EXECUTIVE ORDERS 2019-12D and 2022-02D

Banning the Expenditure of Public Funds on Offshore Services and State of Ohio's Response to Russia's Unjust War on the Country of Ukraine March 2022

CONTRACTOR/SUBCONTRACTOR AFFIRMATION AND DISCLOSURE:

By the signature affixed to this response, the CONTRACTOR/SUBCONTRACTOR affirms, understands and will abide by the requirements of Executive Order 2019-12D and 2022-02D. If awarded a contract, the CONTRACTOR/SUBCONTRACTOR becomes the Contractor and affirms that both the Contractor and any of its subcontractors shall perform no services requested under this Contract outside of the United States.

The CONTRACTOR/SUBCONTRACTOR shall provide all the name(s) and location(s) where services under this Contract will be performed in the spaces provided below or by attachment. Failure to provide this information as part of the response will deem the CONTRACTOR/SUBCONTRACTOR not responsive the contract will not be executed. If the CONTRACTOR/SUBCONTRACTOR will not be using subcontractors, indicate “Not Applicable” in the appropriate spaces.

1. Principal location of business of Contractor

(Address) (City, State, Zip)

(Name) (Address, City, State, Zip)

(Name) (Address, City, State, Zip)

2. Location where services will be performed by Contractor:

(Address) (City, State, Zip)

Name/Location where services will be performed by subcontractor(s)

(Name) (Address, City, State, Zip)

(Continued)

34 W Gay St., 3rd Floor

34 W Gay St., 3rd Floor

Irvin PR 595 1/2 S 3rd St., Columbus, OH 43215

Columbus, OH 43215

Columbus, OH 43215

3. Location where state data will be stored, accessed, tested, maintained or backed-up, by Contractor:

(Address) (City, State, Zip)

Name/Location(s) where data will be stored, accessed, tested, maintained or backed-up by subcontractor(s)

(Name) (Address, City, State, Zip)

4. Location where services to be performed will be changed or shifted by Contractor:

(Address) (City, State, Zip)

Name/Location(s) where services to be performed will be changed or shifted by subcontractor(s)

(Name) (Address, City, State, Zip)

(Name) (Address, City, State, Zip)

Contractor also affirms, understands and agrees that Contractor and its subcontractors are under a duty to disclose to the State any change or shift in location of services performed by Contractor or its subcontractors before, during and after execution of any contract with the State. Contractor agrees it shall so notify the State immediately of any such change or shift in location of its services. The State has the right to immediately terminate the contract, unless a duly signed waiver from the State has been attained by the Contractor to perform the services outside the United States.

On behalf of the Contractor, I acknowledge that I am duly authorized to execute this Affirmation and Disclosure Form and have read and understand that this form is a part of any Contract that Contractor may enter into with the State and is incorporated therein.

By: ________________________________________ Contractor

Print Name: _________________________________

Title: _______________________________________

Date: ____________

34 W Gay St., 3rd Floor Columbus, OH 43215

Irvin PR 595 1/2 S 3rd St., Columbus, OH 43215

34 W Gay St., 3rd Floor Columbus, OH 43215

Irvin PR 595 1/2 S 3rd St., Columbus, OH 43215

Alessandro Ciaffoncini

President, Origo Branding Company, Inc.

June 11, 2025