Media Buying Services (Statewide)

The New York State Service IDV (PS68897) provides comprehensive media buying services across a wide range of media platforms for state and non-state agencies. The contract encompasses strategic media planning, buying, and placement capabilities, including video, digital, audio, social media, print, out-of-home, sports, and arena-stadium advertising solutions. With specific Minority and Women-owned Business Enterprise (MWBE) goals of 15% for both MBE and WBE categories, this IDV is designed to offer flexible and diverse media procurement options for governmental entities.

Kivvit, LLC has been awarded this statewide service contract, which is effective from September 27, 2019, through September 26, 2029. The contract is structured as a service-based indefinite delivery vehicle with a ten-year performance period, enabling all state agencies and non-state agencies to leverage its media buying capabilities. As a state-level contract for New York, this IDV provides a standardized procurement mechanism for media-related services, offering agencies a pre-qualified vendor solution for strategic media communications and advertising needs.