ST john & partners advertising

The Florida Department of the Lottery Master Agreement A0933 provides comprehensive creative development and media placement services for general market advertising. This Indefinite Delivery Vehicle (IDV) enables the procurement of advertising services, including consultation with lottery retailers, media and public relations sponsorship determination, and digital consulting. The contract covers a range of advertising-related commodities and services specifically tailored to support the Florida Lottery's marketing and communication objectives.

The master agreement was initially awarded to St. John & Partners Advertising and Public Relations, Inc. on August 26, 2009, with a three-year initial term and potential for three additional one-year renewals. The contract operates statewide in Florida and is classified as a Master Agreement. The compensation structure is performance-based, with agency commission rates ranging from 8.885% to 9.8% of the Lottery's annual advertising expenditures. The contract includes provisions for a $500,000 performance bond and specific insurance requirements, with the most recent extension documented through August 25, 2015, and subsequent short-term extensions to facilitate ongoing services while a competitive procurement process was conducted.