Media buying services

The Ohio Department of Administrative Services (DAS) Competitive Selection IDV OT901619 provides comprehensive media buying services for state agencies, with a specific focus on advertising and communication strategies. The contract enables participating state entities, particularly the Ohio Department of Education, to procure professional media planning, coordination, and purchasing services. Under this vehicle, contractors can develop targeted media approaches across multiple platforms including print, radio, television, and social media, with a standardized media buying commission rate of 0.50% of total media purchase costs.

Singleton & Partners LTD serves as the prime contractor for this mandatory use contract, which is geographically limited to the State of Ohio. The IDV was originally established on September 1, 2018, and has undergone multiple extensions, with the current contract period running through August 31, 2025. As a competitive selection and minority set-aside contract, it was issued by the DAS General Services Division, Office of Procurement Services. The contract type allows for flexible media buying services with predetermined terms, conditions, and pricing, providing a streamlined procurement mechanism for Ohio state agencies seeking professional media communication support.