Market fresh DIV

Active Indefinite Delivery Contract Awarded Last action

Contract number
SPE30025D9281
Awardee
Awarding agency
Task orders
754 $861,061 obligated

Award facts

Opportunity
Combined order value
$861,061 Current and potential, with all options
Last date to order 21% complete
IDV ceiling 18% used
$4,900,000.00
Award type
Single award
Who can order
Only the awarding agency
Set-aside
No set-aside
Competition
Full and Open Competition · 1 offer Negotiated Proposal / Quote
Pricing
Fixed Price with Economic Price Adjustment

Award details come from SAM.gov/FPDS.

About this IDV

Buffalo Rock Co, a PepsiCo subsidiary headquartered in Birmingham, Alabama, was awarded a single-award Indefinite Delivery Contract (IDC) by the Defense Logistics Agency (DLA) Troop Support Subsistence division on September 28, 2025, with a ceiling value of $4.9 million and performance extending through September 27, 2030. The contract supports the Market Fresh Division and authorizes procurement of a comprehensive portfolio of PepsiCo-branded beverage products, including Gatorade sports drinks in multiple flavors (fruit punch and orange), Pepsi-Cola sodas in five-gallon bag-in-box format, specialized beverage bases (lemon-lime, cola, lemonade, and sugar-free variants), bottled drinking water, and carbon dioxide for beverage production. All delivery orders are issued on a firm fixed-price basis without small business set-asides, reflecting Buffalo Rock Co's status as an established large manufacturer. Performance occurs at the contractor's manufacturing and distribution facility in Mountain Brook, Alabama, supporting the Department of Defense's subsistence supply operations and military food service logistics nationwide.

The contract exemplifies the Defense Logistics Agency's streamlined procurement approach for essential consumables supporting military installations and federal facilities. From December 1, 2025, through December 29, 2025, the government issued numerous task orders under this IDC, with individual delivery order values ranging from approximately $38 to $2,318.40 for single-product replenishments with typical completion periods of two to seven days. These frequent, small-value orders demonstrate the government's reliance on Buffalo Rock Co as a foundational supplier within the federal defense subsistence supply chain, enabling rapid fulfillment of operational beverage needs essential to troop sustainment and readiness. The company serves as the sole awardee on this vehicle with no identified subcontractors, positioning it as a critical vendor for Defense Logistics Agency beverage procurement across the military enterprise.

Task orders

Task order Ordering agency Obligated Awarded
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGJ Subsistence (DLA) $541
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGD Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YG9 Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGZ Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGE Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGC Subsistence (DLA) $1,233
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGH Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGB Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGA Subsistence (DLA) $1,391
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGF Subsistence (DLA) $155
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1YGG Subsistence (DLA) $2,395
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XE7 Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XE8 Subsistence (DLA) $1,739
MUG root beer, 3 GL BIB, soda SPE30026F1XHQ Subsistence (DLA) $38
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XED Subsistence (DLA) $773
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XEB Subsistence (DLA) $773
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XEC Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XEA Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XE9 Subsistence (DLA) $693
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1XE6 Subsistence (DLA) $1,546
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1WJX Subsistence (DLA) $1,815
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1VV7 Subsistence (DLA) $580
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1VV5 Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1VV9 Subsistence (DLA) $116
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1VVB Subsistence (DLA) $541
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1VV6 Subsistence (DLA) $1,739
BEV base, cola, SF SPE30026F1VV8 Subsistence (DLA) $764
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1VVA Subsistence (DLA) $232
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1VV4 Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0D Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0E Subsistence (DLA) $346
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0J Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0G Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0H Subsistence (DLA) $693
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0K Subsistence (DLA) $502
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0F Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1U0C Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1T0T Subsistence (DLA) $1,159
Gatorade, orange SPE30026F1T0W Subsistence (DLA) $384
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1T0X Subsistence (DLA) $657
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1T0V Subsistence (DLA) $2,318
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1T0Y Subsistence (DLA) $927
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1T0U Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1RAN Subsistence (DLA) $2,318
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1RAR Subsistence (DLA) $1,159
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1RAM Subsistence (DLA) $696
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1RAP Subsistence (DLA) $1,739
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1RAS Subsistence (DLA) $464
BEV base, lemon-lime SPE30026F1RAQ Subsistence (DLA) $385
Gatorade fruit punch, 3 GL BIB, soda SPE30026F1PDP Subsistence (DLA) $580
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Quick answers

Who was awarded contract SPE30025D9281?

SPE30025D9281 was awarded to Buffalo Rock Co by Subsistence (Troop Support) on September 28, 2025.

How much is contract SPE30025D9281 worth?

Orders under SPE30025D9281 have obligated $861,061. SPE30025D9281's own ceiling is $4,900,000.

How many orders have been placed under contract SPE30025D9281?

754 orders have been placed under SPE30025D9281, the latest on July 23, 2026.

Who can order from contract SPE30025D9281?

SPE30025D9281 is a single award indefinite delivery contract. Only the awarding agency can place orders on it.

Was contract SPE30025D9281 competed?

The extent of competition for SPE30025D9281 was full and open competition. The government received 1 offer.

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