Market fresh DIV

Coca-Cola Southwest Beverages LLC, a Dallas-based subsidiary of The Coca-Cola Company, holds a single-award Blanket Purchase Agreement (BPA) valued at $1 with the Defense Logistics Agency (DLA) Troop Support Subsistence division, awarded on September 25, 2019, with an ultimate completion date of September 23, 2024. The contract was awarded without set-aside designation through competitive procurement to provide beverage products supporting Defense Department subsistence and military feeding programs. Performance is conducted at the contractor's Dallas, Texas facility, with the BPA serving as an indefinite delivery vehicle enabling the DLA to issue firm fixed-price call orders as operational requirements arise without competitive re-solicitation. The extremely low ceiling value appears to reflect a data entry anomaly or administrative designation rather than the actual contract value, as evidenced by the substantially higher task order values issued against the agreement.

The BPA establishes a framework for procurement of Coca-Cola branded beverages in commercial formats, including carbonated soft drinks (Coca-Cola, Diet Coke, Coke Zero, Cherry Coke, Sprite, Dr Pepper), bottled water (Dasani), sports drinks (Powerade in Mountain Blast and Fruit Punch varieties), juices (Minute Maid lemonade, Cranberry Apple Raspberry, orange juice), and iced teas (Gold Peak). Products are supplied in 20-ounce plastic bottles and 12-ounce aluminum cans, with typical case configurations of 24 units. The forty-eight task orders reviewed, awarded between August 22 and September 24, 2024, demonstrate consistent utilization of this vehicle, with individual call order values ranging from $16 to $9,183.05 and completion timeframes typically spanning two to seven days from award date. This procurement structure supports the Defense Department's continuous beverage supply requirements across military installations and subsistence operations nationwide.