The purpose of the project proposed by the delaware office of highway safety is to deploy social mediaadvertising and education on commercial motor vehicle awareness

The State of Delaware Department of Safety & Homeland Security was awarded a $255,163 Project Grant by the U.S. Department of Transportation's Federal Motor Carrier Safety Administration (FMCSA) under the Motor Carrier Safety Assistance High Priority Activities Grants and Cooperative Agreements program (CFDA 20.237). The grant will fund social media advertising and public education campaigns to raise awareness of commercial motor vehicle traffic safety, with the goal of achieving 50,000 impressions over the 2-year grant period from September 2023 to September 2025. The Department of Safety & Homeland Security serves as the designated state administering agency for federal highway safety grant programs and partners with organizations like the Delaware Developmental Disabilities Council to support advocacy and independence for individuals with disabilities.

This activity is expected to garnermeasurable objectives such as 10,000 impressionso on social media platforms. An estimated total OF50,000 impressions to raise awareness of commercial motor vehicle traffic safety over the life of the grantis further expected.