Columbia farmers market is undertaking a project to expand access to the wednesday market for new and beginning producers in midmissouri aiming to facilitate their growth and eventual participation in…

Columbia farmers market is undertaking a project to expand access to the wednesday market for new and beginning producers in midmissouri aiming to facilitate their growth and eventual participation in the established saturday market. The core of this initiative involves recruiting new vendors and offering them marketing resources to support the expansion of their businesses. Anticipated outcomes include an increase of 10 in vendor revenue at the wednesday market a 55 rise in the number of vendors participating a 25 boost in customer attendance and a reported 25 increase in sales among participating vendors. This project directly benefits farmers ranchers processors and other stakeholders seeking a market to sell their goods as well as consumers in the region. The columbia farmers market seeks to foster a thriving marketplace environment that supports the growth of local agricultural producers. Through targeted marketing efforts utilizing a contracted marketing firm photographer and videographer the project intends to promote resource fairs and wednesday markets to attract new participants and expand the markets reach. The projects success will also positively impact the columbia center for urban agriculture and columbias agriculture park by raising awareness of their work within the community.