The U.S. Department of Agriculture's Agricultural Marketing Service awarded a $317,362.15 Project Grant under the Farmers Market and Local Food Promotion Program (CFDA 10.175) to support the development of local and regional food systems. The project will equip local agricultural producers with knowledge, practical experience, and continued guidance needed to successfully market, sell, and scale their products at farmers markets. The 4-month program will be offered twice yearly to a cohort of 10...
The Department of Agriculture Agricultural Marketing Service awarded a $316,077 Project Grant under the Farmers Market and Local Food Promotion Program to Pajaro Valley Community Health Trust. The grant will sustain and build the capacity of El Mercado farmer's market over three years by doubling foot traffic, agricultural producers, and average gross sales. Activities will focus on increasing foot traffic through consumer marketing and engagement and growing the number of participating...
The Center for Land-Based Learning was awarded a $495,095 Project Grant from the United States Department of Agriculture Agricultural Marketing Service to improve and strengthen its Mobile Farmers Market operations in West Sacramento, California. The grant funding will support the Center's work under the Farmers Market and Local Food Promotion Program (FMLFPP) to develop, coordinate and expand local and regional food systems through September 2025. Specifically, the Center will use the grant...
The U.S. Department of Agriculture's Agricultural Marketing Service awarded a $3,970,397 Project Grant under the Organic Market Development Grant (OMDG) Program (CFDA 10.188) to The Ecology Center (TEC), a non-profit farm and education center in Southern California. The grant funding will enable TEC to expand its processing and distribution capacity for value-added organic products made from corn, legumes, and fruit. Specifically, TEC will renovate its on-site processing warehouse, acquire new...
The Agricultural Institute of Marin was awarded $844,515.25 under a Project Grant from the US Department of Agriculture Agricultural Marketing Service's Farmers Market and Local Food Promotion Program (FMLFPP) to strengthen regional mobile farmers market (MFM) service in Northern California from September 2021 through September 2024. Specifically, AIM will leverage its experience operating MFMs in the Bay Area along with sub-awardee Fresh Approach to expand MFM areas served across Northern...
The Pacific Coast Farmers' Market Association (PCFMA) received a $536,434 Project Grant award from the United States Department of Agriculture Agricultural Marketing Service under the Farmers Market and Local Food Promotion Program (FMLFPP) to develop and implement video marketing strategies promoting home cooking and farmers' market purchases. PCFMA operates 30 farmers' markets in California and will use live and recorded recipe demonstration videos distributed through email, social media,...
The Department of Agriculture's Agricultural Marketing Service awarded Planting Justice $703,025 under the Farmers Market and Local Food Promotion Program to establish new market access opportunities for small local growers in the Bay Area through September 2024. The project will operate a farmers' market truck serving stops in Oakland and Richmond, establishing market access for at least five growers and serving an estimated 15,600 customers annually. A weekly farmers' market will also be...
This $250,000.00 Project Grant was awarded on Sep 13, 2023 by the U.S. Department of Agriculture's Rural Business Cooperative Services under the Farmers Market and Local Food Promotion Program (CFDA 10.175). The grant funding will support the development, coordination, and expansion of direct producer-to-consumer marketing channels and local/regional food business enterprises for beginning and socially disadvantaged farmers or ranchers in California over a 24-month period. Planned initiatives...
The Central Coast Agnetwork will receive $312,419.95 through September 2029 to scale and expand farmer collaborative partnerships in San Luis Obispo County, California under a Project Grant from the US Department of Agriculture Agricultural Marketing Service. The funding supports the Farmers Market and Local Food Promotion Program, which aims to develop, coordinate and grow local and regional food systems. Specifically, the Central Coast Agnetwork will measurably address major barriers faced...
The U.S. Department of Agriculture's Rural Business Cooperative Services awarded a $250,000 Farmers Market and Local Food Promotion Program (CFDA 10.175) project grant to Alexandre Family Ecodairy Farms in California on September 13, 2023. The grant will support initiatives to develop, coordinate, and expand direct producer-to-consumer marketing channels and local/regional food business enterprises. Funded activities may include supporting farmers markets, roadside stands, community-supported...