Option 3 of 4 - broker advertising service for the USCG academy faculty advertising contract. Project: 2321391PDD485 contract #: 70Z03921PPDD48500. Final option 1-AUG-2025 thru 31-JUL-2026.
Ended Purchase Order Awarded Last action
- Contract number
- 70Z03924PCGA00094
- Awardee
-
Buyer Advertising Inc. UEI P1WXLDDWK4A6
- Awarding agency
-
Coast Guard
Department of Homeland Security
- Obligated
- $3,875
Award facts
- Contract value 100% obligated
- $3,875.35 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 516210 Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Competed under SAP · 3 offers Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- New London, CT 06320, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Close Out | -$36,125 | |
| Original award | $40,000 |
About this award
Buyer Advertising Inc., a woman-owned strategic communications agency, was awarded a firm fixed-price purchase order valued at $3,875.35 on August 1, 2024, for broker advertising services supporting the U.S. Coast Guard Academy faculty advertising contract. This award represents Option 3 of 4 under project 2321391PDD485, with performance scheduled through July 31, 2026. The contract, funded by the U.S. Coast Guard, will be performed in New London, Connecticut, where the Coast Guard Academy is located. No set-aside designation was applied to this award.
This purchase order continues Buyer Advertising's established relationship with the Coast Guard Academy, following previous advertising service contracts awarded in 2021 and 2022. The company specializes in digital recruitment branding and marketing solutions that support the academy's faculty recruitment and advertising initiatives. As a civilian agency within the Department of Homeland Security, the Coast Guard utilizes such advertising services to enhance institutional visibility and support human capital recruitment objectives. The relatively modest contract ceiling reflects the specific scope of broker advertising support being procured under this particular option year.
Quick answers
Who was awarded contract 70Z03924PCGA00094?
70Z03924PCGA00094 was awarded to Buyer Advertising Inc. by Coast Guard (Department of Homeland Security) on August 1, 2024.
How much is contract 70Z03924PCGA00094 worth?
The government has obligated $3,875 on 70Z03924PCGA00094.
Was contract 70Z03924PCGA00094 competed?
The extent of competition for 70Z03924PCGA00094 was competed under sap. The government received 3 offers.
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