FEMA has procured public services advertising (PSA) support services for the ready campaign. The ready campaign includes a "general market" effort to reach individuals and families as well as…
Ended Awarded Last action
- Contract number
- HSFE4015J0212
- Awardee
-
The Advertising Council Inc. UEI JV39FYRGTSF3
- Awarding agency
-
FEMA Support Services Section
Federal Emergency Management Agency, Department of Homeland Security
- Obligated
- $1,327,000
Award facts
- Contract value 100% obligated
- $1,327,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- Set-aside
- No set-aside
- Competition
- Not Competed · 1 offer Only One Source
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Change Order | $0 | |
| Original award | $1,327,000 |
About this award
This federal contract award was made by the Federal Emergency Management Agency (FEMA) to The Advertising Council Inc., doing business as AD Council, a non-profit organization. The contract, valued at $1,327,000.00, is for public services advertising (PSA) support services for FEMA's Ready Campaign, which includes general market efforts to reach individuals and families as well as targeted extensions for specific audiences. The contract is structured as a delivery order under a firm-fixed price contract type.
The AD Council holds several federal contract Indefinite Delivery Vehicles (IDVs) with FEMA and other agencies, such as the National Highway Traffic Safety Administration (NHTSA), that allow for the efficient procurement of their expertise in creating and distributing large-scale public awareness campaigns across various media platforms. This particular award is not associated with a set-aside designation. The AD Council has a history of supporting federal agencies on critical social issues through both contract and grant mechanisms.
Description
FEMA has procured public services advertising (PSA) support services for the ready campaign. The ready campaign includes a "general market" effort to reach individuals and families as well as extensions for specific audiences.
Quick answers
Who was awarded contract HSFE4015J0212?
HSFE4015J0212 was awarded to The Advertising Council Inc. by FEMA Support Services Section (Federal Emergency Management Agency) on September 29, 2015.
How much is contract HSFE4015J0212 worth?
The government has obligated $1,327,000 on HSFE4015J0212.
Is contract HSFE4015J0212 an order under another contract?
Yes. HSFE4015J0212 is a delivery order under HSFE9014D0046, an indefinite delivery contract.
Was contract HSFE4015J0212 competed?
The extent of competition for HSFE4015J0212 was not competed. The government received 1 offer.
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