This is a definitive contract awarded by the United States Marine Corps to Wunderman Thompson LLC, doing business as J. Walter Thompson USA, to provide advertising services support. The contract has a ceiling value of $669,143,216.52 and is a firm fixed-price arrangement. Wunderman Thompson is a foreign-owned, for-profit organization that holds a Multiple Award Schedule contract with the General Services Administration, allowing federal agencies to efficiently obtain specialized marketing, advertising, and communications services. The contract is not designated as a set-aside. The original contract opportunity was a pre-solicitation notice seeking to modernize the Marine Corps Recruiting Command's marketing approach to meet evolving recruitment challenges. Wunderman Thompson has also provided advertising and integrated marketing services as a subcontractor to Booz Allen Hamilton Inc.
Generated 1/28/25, 12:10 PM