2025 Market Access Program

The U.S. Department of Agriculture (USDA) Foreign Agricultural Service (FAS) is offering the 2025 Market Access Program (MAP) grant opportunity to support U.S. agricultural trade organizations, state regional trade groups, agricultural cooperatives, and state agencies in developing, maintaining, and expanding commercial export markets for U.S. agricultural commodities and products. The program requires eligible applicants to contribute a minimum of 10% cost share for generic promotion or equivalent cost share for branded promotion activities. Applications must be submitted through the Unified Export Strategy system by June 14, 2024, and will be evaluated based on program strategic planning, management and implementation, and evaluation and results reporting.

Up to $200 million in funding is anticipated to be available, with 60-70 awards expected to be granted for a 3-year period of performance starting on January 1, 2025. There are no specific quantity or location requirements for the services to be performed under this grant opportunity.