20170519_SOW_LAMP-newspaper.docx
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Attachment 1 Statement of Work
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W91QF4-17-R-0027
Attachment 1 19 May 2017
STATEMENT OF WORK
FORT LEAVENWORTH GARRISON PUBLIC AFFAIRS OFFICE
CIVILIAN ENTERPRISE NEWSPAPER CONTRACT
The Commander, Combined Arms Center and Fort Leavenworth, Kansas, considers it in the best interest of personnel to permit distribution of a Civilian Enterprise (CE) newspaper on post. The Contractor agrees to print and distribute the Fort Leavenworth Lamp. The Commander and Contractor agree to the following:
SECTION C-1
GENERAL
C.1.1 SCOPE OF WORK: The Contractor shall provide all personnel, equipment, labor, supplies, tools, materials, supervision and other items necessary to assemble, print and deliver a minimum of 4,000 and a maximum of 8,000 copies of a weekly CE broadsheet newspaper to distribution points on post and other designated locations, using editorial material and instructions supplied by the Government. Each edition shall contain a minimum of 16 pages total, unless otherwise agreed to by the Fort Leavenworth Public Affairs Office (PAO).
C.1.2 PERSONNEL:
C.1.2.1 Contract Manager: The Contractor shall provide a Contract Manager or alternate(s) who shall be responsible for the performance of the work. The name of this person and an alternate(s), who shall act for the Contractor when the manager is absent, shall be designated in writing to the Contracting Officer within 15 days after contract award.
C.1.2.1.1 The Contract Manager or alternate(s) shall have full authority to act for the Contractor on all contract matters relating to the operation of this contract.
C.1.2.1.2 The Contract Manager or alternate(s) shall be available during normal duty hours (8 a.m. to 5 p.m.) within two (2) hours to meet on the installation with the Government personnel designated by the Contracting Officer to discuss problem areas. After normal duty hours the Contract Manager or designated alternate(s) shall be available by telephone within three (3) hours to address any further problem areas with PAO personnel.
C.1.2.1.3 The Contract Manager and alternates shall fluently read, write, speak and understand English.
C.1.2.1.4 The Contractor’s organizational chart that shows the chain of command and coordination lines, down to the first-line supervisor and below, is incorporated and made a part of this contract.
C.1.2.1.5 The Contractor’s list of current CE newspapers printed by the Contractor, with points of contact is incorporated and made a part of this contract.
C.1.2.1.6 The Contractor’s list of personnel who will perform the work detailed in this contract, along with required qualifications of position(s), is incorporated and made a part of this contract.
C.1.2.2 Employees. Within 15 days after award date, the Contractor shall provide personnel who are fully competent to perform the work indicated below. Work of employees indicated in Para. C.1.2.2.1, C.1.2.2.2 and C.1.2.2.3 are to be performed at assignment locations as designated by the Government.
C.1.2.2.1 Photographer. Contractor shall provide up to 40 hours a week an experienced Photographer to produce color photographs on assignment and process images for publication. The photographer shall have extensive knowledge of digital photography equipment and techniques. The photographer shall have experience shooting photos on assignment for a community newspaper, using contemporary cameras, lenses and filters, and also possess the skills and experience necessary to prepare the photos for publication. The photographer shall work under the supervision of the Contract Manager. All photos (whether used or not) shall become the property of the PAO. The PAO will determine which photos are to be printed in the Lamp.
C.1.2.2.2 Reporter-Writer. Contractor shall provide up to 40 hours a week an experienced Reporter-Writer to produce articles and photographs on assignment from the Contract Manager. The Reporter-Writer shall have experience covering, reporting and writing news, features and sports on assignment for a community newspaper. The Reporter-Writer shall work under the supervision of the Contract Manager. All articles and photos (whether used or not) shall become the property of the PAO. The PAO will determine which articles and photos are to be printed in the Lamp.
C.1.2.2.3 Production Assistant. The Contractor shall provide a Production Assistant a minimum of 16 hours each week, in accordance with the needs of the editorial staff. The Production Assistant shall have knowledge of contemporary newspaper layout-and-design and have experience working with desktop publishing systems, with emphasis on the program (such as InDesign or Quark Express) provided on the Contractor’s equipment furnished to PAO.
C.1.2.2.4 Web Editor. Contractor shall provide a person knowledgeable in the Hypertext Markup Language (HTML) and other techniques used on the World Wide Web. This position may be combined with one of the other Contractor-provided positions. The Web Editor shall code material in fulfillment of services contemplated in Para. 4.1.14.
C.1.2.2.5 Production Staff. The Contractor shall maintain a production department and staff on site at Contractor’s premises. As may be deemed necessary by PAO, the Contractor’s production staff shall assist in typesetting on-site at the Contractor’s location. For all production functions the Contractor shall provide back-up capabilities in case of equipment or power failure and arrangements shall be made to handle copying if the Contractor’s equipment at PAO is down. The Contractor shall provide a method for the high-speed transfer of pages and images from the Lamp editorial offices to the production personnel at the Contractor’s site. Within 15 days after award date, the Contractor shall provide personnel fully competent in the following areas of duty assignment under the contract.
C.1.2.2.5.1 Advance Design and Planning: Able to understand and implement modern newspaper design techniques and plan production requirements of future issues of the Lamp.
C.1.2.2.5.2 Provide technical assistance in the design and layout of the Lamp to facilitate communication of information objectives as provided by the PAO.
C.1.2.2.5.3 Produce final page proofs with coordination and approval of Government representatives. The Commander or designated representative sets communication objectives. The PAO has the responsibility to determine final layout and design to communicate to the audience for which the publication is intended.
C.1.2.3 Training. The Contractor shall provide an experienced, professionally trained staff, fully versed in all phases of the operation of the system, and able to provide training and support to PAO. Contractor’s in-house staff shall provide basic training necessary in the operation of the pagination system. The inhouse staff gives the Contractor the ability to provide an efficient, customized program of instruction for editorial office requirements, and allows the Contractor to respond immediately to individual problems and user questions. Contractor shall provide a comprehensive training schedule, mutually agreed upon by the PAO and the Contractor.
C.1.2.3.1 The Contractor shall provide complete training upon installation of its editorial system (computers/software/cameras, etc.) and shall provide ongoing training as needed for new, incoming personnel to the PAO. The Contractor shall provide a comprehensive schedule, mutually agreed upon by the PAO and Contractor, for installation and training on the computer equipment to the PAO. The Contractor’s training is planned in several stages to coincide with the phases of equipment installation. Training for new personnel can be done as needed when personnel are assigned to PAO. Continual telephone and on-site support shall be available during PAO’s regular working hours (8 a.m.-5 p.m.) each day. The Contractor shall institute regular training for editorial personnel any time equipment, software or procedures change. The Contractor’s complete description of equipment is outlined in C-4.
C.1.2.4 Qualified Supervisor. The Contractor shall provide a qualified supervisor who is responsible for all contractor employees in all phases of the design and printing of the Lamp. The Contract Manager may perform these supervisory duties off site, but will be available to the PAO during normal business hours.
C.1.2.5 Conduct of Contractor Staff. Neither the Contractor nor Contractor representative shall solicit advertising in the name of the Fort Leavenworth military community or the United States Army. The Contractor and his representatives shall conduct all business operations on an ethical and business-like basis, dealing honestly and fairly with all advertisers or others coming in contact with the Lamp. The Contracting Officer will provide the Contractor and his representatives a letter of authorization, which can be shown to potential advertisers in order to establish the proper relationship between the Government and the Contractor’s firm.
C.1.2.6 Off-Duty Employment. The Contractor shall not hire any person whose employment would result in a conflict of interest under Department of Defense DOD 5500.7-R, Joint Ethics Regulation and Army Regulation AR 360-1 (Army Public Affairs). These include persons with any relationship with the Lamp staff, the senior staff of the command and those who could benefit from a relationship with the Contractor’s organization. No Government personnel may be hired by the Contractor without the written approval of the Contracting Officer.
C.1.3 QUALITY CONTROL.
C.1.3.1 Editorial Material. The editorial staff of the PAO is responsible for proofreading all editorial material of the Lamp and for checking security and accuracy of content. The Contractor shall be responsible for the production of each page and printing of the Lamp.
C.1.3.2 Quality of Advertising. The Contractor shall accept for publication in print or on the website only advertisements that conform with the principles of good taste. The Contractor shall not accept or print advertising that is objectionable or obscene in nature, advertising which reflects adversely upon the Government of the United States or any of its components, or advertising which is detrimental to its internal audience. The Contractor shall transmit a copy of any advertisement deemed to be questionable in nature to the PAO at least 24 hours prior to publication for approval or disapproval by PAO.
C.1.3.3 “Off Limits Advertisement”. Under no condition shall the Contractor allow a business establishment listed as “off limits” by the military community to advertise in the Lamp. A list of “off limits” establishments will be provided to the contractor by the Government at least annually, with interim updates provided as establishments may be designated “off limits.”
C.1.3.4 Government Clearance. The Contractor shall have all content, including advertisements, reviewed by the Government prior to publication in print or on the website. Pages shall be sent electronically to the PAO with completed advertisements in place for review and approval. Failure to do so shall constitute a violation of the contract.
C.1.3.5 Advertisement Accuracy. The Contractor shall be responsible for the accuracy of any advertisement appearing in the Lamp in print or on the website. Advertisers shall be notified that their advertisements shall not conflict with maintaining the morale, welfare and discipline of the Command.
C.1.4 QUALITY ASSURANCE.
C.1.4.1 The printing and distribution of newspapers will be monitored by the Contracting Officer Representative (COR). Only those photographs, news stories, editorials, headlines, captions, and any other editorial material approved by the PAO will be used in any edition of the Lamp.
C.1.4.2 Notwithstanding the requirement for Government inspection, the Contractor shall perform or have performed the inspections/tests required to substantiate that the services provided under this Contract conform to the specifications and contract requirements listed herein.
C.1.4.3 The inspection and acceptance point for effort to be provided under this contract will be the COR.
C.1.5 Information Control. The Government may make specific items of command information printed in the Lamp available to anyone who requests it, following distribution of the Lamp. Such requests shall be referred to the PAO. Under no circumstances shall the Contractor make such material available to third parties without the consent of the PAO.
C.1.6 Disclaimer. The Lamp shall not state or imply that it is an official publication of the Department of the Army (DA). The Contractor shall print the following disclaimer within the first five pages of each copy of every edition, in type no smaller than 8-point bold: “This civilian enterprise newspaper is an authorized publication for all the members of the U.S. Army. Contents of the Lamp are not necessarily the official views of, or endorsed by, the U.S. Government, the Department of Defense, the Department of the Army or Fort Leavenworth. The appearance of advertising in this publication, including inserts and supplements, does not constitute endorsement of products or services advertised by the Department of the Army or (Contractor) of the firms, products or services advertised."
C.1.7 Use of Seals, Insignia or Emblems. Any statement that implies that the Lamp is an official publication of the Department of the Army is prohibited. Official Department of the Army seals, insignia, or emblems shall not be used in the flag or masthead.
C.1.8 Government Funds. Neither U.S. Government Appropriated Funds, nor Non-appropriated Funds, nor stationery, nor other materials shall be used to print or distribute the Lamp. The revenue the Contractor receives from the sale of advertisements in the Lamp shall constitute full payment to the Contractor.
C.1.9 Cost, Profit and Debt. Printing and distribution shall be financed entirely by the Contractor. The Government will not be responsible for debts that may be incurred in the printing and distribution of the Lamp. The Contractor shall not charge for the Lamp; it shall be distributed for free.
C.1.10 Use of Mails. The Contractor shall not use DOD postage and fees-paid indicia labels for distribution of copies of the Lamp.
C.1.11 First-Use Rights and Distribution Rights. First use of command information material produced by the PAO and exclusive distribution rights on the installation are granted to the Contractor, as contractual consideration for producing the Lamp.
C.1.12 Trademarked Name: The Fort Leavenworth Lamp name is the property and registered trademark of the Government and will not be subject to registration as a trademark for the Contractor’s exclusive use. The Contractor has no authority to authorize other firms or persons to use said name. (Registration number 1,691,502 – 9 June 1992).
C.1.13 CONTINGENCIES.
C.1.13.1 Should the Commander determine that an emergency situation demands such action, the Contractor will respond to necessary adjustments in the publishing cycle. To fulfill internal information requirements, the Lamp may have to be published on an accelerated or delayed basis. The Contractor will comply with the PAO’s directive to accelerate or delay publication. The same requirements apply toward disaster relief.
C.1.13.2 Should the Contracting Officer determine that situations demand such action, the publication can be suspended or the contract terminated upon written notice to the Contractor.
C.1.14 PROHIBITING CIRCULATION. If the Contractor does not comply with the provisions of this contract, the Contracting Officer responsible for the contract has the authority and responsibility to prohibit distribution of any issue of the publication. The Contracting Officer agrees to notify the Contractor, no later than 8 p.m. the day of printing, of a decision to exercise this right.
C.1.15 PERIOD OF CONTRACT.
C.1.15.1 Effective Dates. The contract is effective for one year from October 1, 2017, or date of contract award (whichever is later), through September 30, 2018, with four (4) additional option periods, unless sooner terminated under other provisions of the contract.
C.1.15.2 Renewal. A modification signed by the Contracting Officer may automatically renew this contract annually without rebid, provided all terms and conditions have been met. In no case will renewals extend this contract beyond five (5) years, which includes the base year plus four (4) options from the date of award.
C.1.16 TERMS FOR TERMINATION.
C.1.16.1 This contract is subject to Army regulations and is intended to conform in all respects with the principles of the Department of the Army or its agencies. When such a contract is in conflict with such regulations, principles, and/or policies, this contract is to be amended to conform therewith. If the Contractor does not agree to such a provision, this contract shall be terminated.
C1.16.2 Failure by the Contractor to comply with the terms of this contract shall be grounds for immediate termination.
C.1.16.3 The Government may terminate this contract at any time for cause or other Department of Defense commitments. Written notice will be given at least 30 days in advance unless an emergency situation exists as provided in Para. C.1.13 above. The Contractor is responsible for reimbursement of fees paid for advertising not distributed.
SECTION C-2
DEFINITIONS
C.2.1 STANDARD DEFINITIONS.
C.2.1.1 Contracting Officer. A person duly appointed with the authority to enter into and administer contracts on behalf of the Government.
C.2.1.2 Contractor: The term as used herein refers both to the individual prime contractor and any subcontractor.
C.2.1.3 Contracting Officer Representative (COR). An individual designated in writing by the Contracting Officer to perform specific contract administration functions. The COR does not have the authority to enter into or change the contract. The COR has the right to exercise contract-related administrative details concerning those administrative aspects. In this context, the COR will establish audience and command-related control over the content of the publication.
C.2.1.4 Commander: The term as used herein refers to the Commander, or the Commander’s designated representative.
C.2.1.5 Civilian Enterprise (CE) Newspapers. Newspapers printed and distributed by civilian printers under contract with Army components or their subordinate commands. The news and editorial content is approved and provided by the PAO. These newspapers contain advertising sold by the civilian printer and may include supplements or inserts. They become the property of the command, installation or intended recipient upon delivery in accordance with the terms of the contract.
C.2.1.4. The Fort Leavenworth Lamp: A command information newspaper printed to provide timely, accurate communication between the Commander and internal audiences, to include soldiers, civilian employees, family members, retirees, and other members of the military community.
C.2.2 ACRONYMS
C.2.2.1 COR. Contracting Officer Representative C.2.2.2 DOD. Department of Defense C.2.2.3 PAO. Public Affairs Office
SECTION C-3
GOVERNMENT FURNISHED ITEMS AND SERVICES
C.3.1 Facilities. The Government will furnish and/or make space for the Lamp office within the PAO.
C.3.2 Equipment. The Government will provide only normal office furnishings, i.e., workstations; telephones with local and long-distance lines; chairs; and, access to normal office equipment such as copier and fax machine. Lockers will also be provided for securing portable equipment and software.
C.3.3 The Government will approve and electronically forward to Contractor (on a weekly basis) all editorial copy and photographs which will be printed in the Lamp.
SECTION C-4
CONTRACTOR FURNISHED ITEMS AND SERVICES
C.4.1 General. The Contractor shall furnish all necessary supplies, repair parts, materials, tools and support equipment required to perform all services.
C.4.1.1 The Contractor shall provide a library of type consisting of a wide range of different typefaces of both serif and sans serif styles, ranging in size from six to 96 points.
C.4.1.2 The Contractor shall provide a high-speed Internet connection between the PAO and the Contractor. The connection shall be provided to the PAO the first week of this contract. Any routers, telephone or cable lines, or other hardware or software needed to transmit data electronically shall also be provided.
C.4.1.3 If the ability to transmit electronically does not exist or if computers and modems break down, the Contractor shall provide a courier (minimum three times per week) to pick up all layout dummies, photographs and copy from the PAO.
C.4.1.4 The Contractor agrees to cover the cost of all color separations.
C.4.1.5 Editorial Computer System. The Contractor shall provide, bail and deliver to the Government an up-to-date, six-unit networked editorial computer system (5 units and 1 file server). The system should contain hardware that will accept word-processing and graphics software designed for newspaper production. All workstations will be electronically connected to allow for sharing of copy files with fileserver communication, as well as connecting to peripherals like modems and printers. Editorial features shall include composition, split-screen editing, search and replace, spell check, font, point size and leading assignments, definition of copy blocks for transposition and deletion, italic and bold capabilities, headline composition and headfit, alphabetical, reverse alphabetical and chronological directories, hyphenation and justification control, margin control, spacing control, automatic file backup, and a daily whole-system backup capability. The system provided will be capable of accessing, uploading and downloading text and graphic files to and from DoD and Army Public Affairs Web sites. The system shall include a minimum of five personal workstations, each with keyboard and at least 17-inch monitors; one central fileserver with a minimum of 100 gigabytes of editorial storage; connecting hardware; a letter quality (laser) printer capable of printing full-size page proofs; a data backup system; and a high-speed Internet connection with dedicated data line and service. The Contractor shall provide quality and timely service upon and after installation of the system. Hardware and software installation shall be provided on the first day of the contract, and working-level training shall be completed within three (3) days of installation date. The system should include appropriate networking software and hardware to connect them to the editorial LAN and the Printer Wide Area Network (WAN). Additionally, the system should provide e-mail service and Internet access from each Contractor-provided terminal.
C.4.1.6 Desktop Publishing System: The Contractor will provide the PAO with a computer desktop publishing system on a minimum of three (3) page-production work stations for page design and layout on the PAO premises, and electronic transfer of pages to a compatible system on the Contractor’s premises. Hardware will include keyboard, 19-inch monitor and mouse. The system will have enough storage memory and random access memory to store a library of graphics and digital photographs, store up to 100 pages of text and photographs, and scan photographs and display page elements quickly. The system will network with editorial fileserver and access the letter-quality (laser) printer.
C.4.1.7 The Contractor shall provide a flatbed scanner with compatible software. The software/scanner package shall include top-of-the-line speed, accuracy interactive preview, spell check, multi-page document handling and training. The system must be capable of recognizing a wide variety of fonts with a high degree of accuracy and provide the highest quality of halftone and color reproduction.
C.4.1.8 The Contractor shall provide delivery, installation and training for all automation equipment provided PAO under the provisions of this contract. Further, the Contractor shall be responsible for repair and maintenance within one week of request and provide substitute equipment within one business day while such repair and maintenance is performed. The Government will assume no responsibility for the Contractor-provided equipment.
C.4.1.9 The Contractor shall provide a library of clipart on CD-ROM. The clipart must be of high quality graphics and must be approved by the PAO.
C.4.1.10. The Contractor shall provide two (2) digital single-lens-reflex cameras with flash including 18mm, 50mm and 70-210mm lenses or equivalent acceptable to the PAO. The Contractor shall provide hardware and software necessary to the interface between the cameras and the Contractor-provided ADP equipment.
C.4.1.11 Web pages. Contractor shall code all approved articles in the HyperText Markup Language (HTML) and upload them weekly to a site on the World Wide Web. All photographs from each issue shall be adjusted to 72 dpi digital images and uploaded to the Web page alongside the article they support. (Uploading scanned pages to the Web as PDF files would NOT satisfy this requirement.) As part of maintaining a Web site, the Contractor shall construct a search engine usable by visitors to the site capable of locating all archived articles or photos from past issues of the Lamp. The Web site will include a feature to allow reader feedback.
C.4.1.12 The Contractor shall maintain and provide an archive on CD-ROM of each issue’s photographs, copy and PDFs of pages.
SECTION C-5
SPECIFIC TASKS
C.5.1 General. The Contractor shall print and deliver weekly a minimum of 4,000 and a maximum of 8,000 copies of the Lamp on the scheduled production day. The PAO will select two (2) weeks during the year when the Lamp will not be published.
C.5.1.1 The number of copies of the Lamp to be delivered each week is subject to change by the Government when necessitated by significant increases or decreases of personnel at the post. Number of copies delivered and retrieved will be reviewed quarterly by the COR and the Contractor. Adjustments to the delivery schedule can be made as needed for the sake of efficiency. Such increases or decreases will not exceed ten percent (10%) of the maximum of 10,000 copies unless previously agreed to by both parties of this contract. Prior to exercise of the option period the delivery schedule will be reviewed and revised accordingly. A list of current specific locations for delivery is at Attachment 2 in Section J of the contract.
C.5.1.2 The Lamp shall not be distributed either as a supplement or insert to any privately produced civilian newspaper or publication. Privately produced newspapers or publications shall not be distributed as inserts to the Lamp.
C.5.1.3 The name of the publication resulting from this contract shall be the Fort Leavenworth Lamp. Said name, property of the Government, shall not be subject to registration as a trademark by the Contractor (see Para. C.2.1.4 – Definitions). The use of said name is loaned to the Contractor for the Contractor’s exclusive use for the period of the contract. The Contractor has no authority to permit or authorize other firms or persons to use said name.
C.5.1.4 Color. The Contractor shall provide four-color process and spot color on at least 80% of the pages of each 20-page issue and 66 % of each 24-page issue. The Contractor shall prepare all color overlays, masks or keys for each issue for which color is used. PAO will notify Contractor when fullcolor will not be used. All available color positions shall be noted on dummies supplied to the PAO no later than noon Friday prior to publication. Color screens shall be available in ten-percent (10%) increments.
C.5.1.4.1 Color Separations. The Contractor shall provide a color key to the PAO for review on all fourcolor process photos. The color key shall be used for press registration. Press inspections may be conducted by the PAO staff at Contractor’s plant at the start of each press run.
C.5.1.4.2 The Contractor’s standard samples of spot color shall be incorporated and made part of the contract. These colors may be used in 10% increments from 10% to 100% for both spot color and duotone purposes.
C.5.1.5 Paper Stock. The Lamp shall be printed on 30-lb. post-consumer recycled newsprint on web offset presses.
C.5.1.6 The Contractor shall notify the PAO of the number of pages for the issue in production not later than 4 p.m. on the Friday preceding publication. The Contractor shall notify the PAO of editorial “page holes” not later than 9 a.m. on the Monday before publication.
C.5.1.7 The Contractor cannot require additional editorial copy from the PAO, beyond that required for the Command Information mission as determined by the PAO, regardless of the amount of advertising the Contractor sells.
C.5.1.8 The Contractor shall furnish extra, ad-free pages throughout the year for special editorial issues or supplements.
C.5.1.8.1 At least four supplements will be published each year – a Medical Supplement in March and October, and Newcomers Guide and Services Directory Supplement in January and July. Additional supplements may be published upon mutual agreement of the Contractor and PAO.
C.5.1.9 The Contractor will produce a folding map of the installation and surrounding area, with installation information supplied by PAO. 10,000 maps will be delivered to PAO for distribution to visitors and newcomers. No more than fifty percent (50%) of the map will be advertisements.
C.5.1.10 Legal Public Holidays: When the publication date falls on a holiday, the Lamp will be published on the preceding workday. Any federal holiday falling on a Saturday will be observed on the preceding Friday; holidays falling on a Sunday will be observed on the following Monday.
C.5.2 CONTENT.
C.5.2.1 Ad-to-Editorial copy ratio shall not be larger than sixty percent (60%) advertising to forty percent (40%) editorial per single issue. Four issues during the year may have a maximum of seventy percent (70%) advertising to thirty percent (30%) editorial, which will be jointly agreed upon by the Contractor and PAO. Ad-to-Editorial ratio shall not exceed fifty-fifty percent (50%-50%) on an overall annual basis.
C.5.2.1.1 Any advertising insert or supplement shall not count in the total ad-to-copy ratio as advertising. Also, the PAO shall be notified prior to and approve the insertion of all such inserts and supplements. Advertising supplements shall have “Paid Advertising” in 8- or 10-point type on the top or bottom of each page.
C.5.2.1.2 A minimum of seven (7) newspaper pages shall be kept free of advertising. These shall include pages A1, A2, A3, one other page in the A section, B1, B2, and one other page in the B section before the classified ads.
C.5.2.1.3 No editorial material will appear on or after the first classified-advertising page of an issue.
C.5.2.1.4 The editor will have the option to move ads and ad-free pages, unless ads are necessarily dummied “do not move,” for layout purposes. The editor understands this option will be exercised with discretion and will coordinate any move with the Contractor first.
C.5.2.2 The Lamp shall include only material, which reflects the standards of decency characterizing the U.S. Army, as determined by the Government. The Commander reserves the right to prohibit distribution of the Lamp when, as determined by the Commander, it includes advertising that undermines the command’s successful mission performance and preservation of morale and discipline or that is otherwise contrary to the best interests of the command.
C.5.2.3 The Public Affairs Office shall ensure that all material appearing in the Lamp will be factual, objective, accurate, balanced, impartial, and as timely as practical. Present and future tense materials will have priority over other materials.
C.5.2.4 Each completed page will be reviewed by both the Contractor and the PAO staff representative prior to shipment to the printing facility. (The contractor is responsible for providing and maintaining the means for the PAO to review completed pages at the Public Affairs Office prior to shipment to the printing facility.)
C.5.2.5 Nameplate. The nameplate of each issue shall include the statement: “Serving the Fort Leavenworth, Kansas, community.”
C.5.2.6 Masthead. The masthead shall include the name and telephone number of the PAO as the Commander’s liaison with the Contractor, the name of the Printing firm, frequency of publication, method of reproduction, and total amount of circulation. The names of PAO personnel will be carried under a section of the masthead entitled “Editorial Staff.” The Contractor may include a listing of production staff in the masthead.
C.5.2.6.1 Disclaimers: The following disclaimers will be printed in the masthead on Page 2 of each copy of every issue of the paper in type no smaller than 6-point bold: “The appearance of advertising in the Fort Leavenworth Lamp, including inserts or supplements, does not constitute endorsement by Department of the Army or (Contractor’s firm name) of the products or services advertised. All editorial content is prepared, edited, provided and approved by the Fort Leavenworth Public Affairs Office. The Lamp is printed by (Contractor’s firm name), a private firm in no way connected with the Department of the Army, under exclusive written contract with Fort Leavenworth. The civilian printer is responsible for commercial advertising. Everything advertised in this publication shall be made available for purchase, use, or patronage without regard to race, color, religion, sex, national origin, age, marital status, physical handicap, political affiliation or any other non-merit factor of the purchaser, user or patron. A confirmed violation of this policy of equal opportunity by an advertiser will result in the refusal to print advertising from that source.”
C.5.2.7 No opinion poll, survey, or straw vote on political campaigns, candidates, or issues shall be conducted for publication in the Lamp. The Lamp shall not contain political campaign news, editorials, cartoons or other items which are partisan in nature and not within the mission of the organization and its command information objectives. The Lamp shall not carry partisan political advertising or advertising which is political in nature. The Commander reserves the right to prohibit the distribution of the Lamp when, as determined by the Commander, the Lamp includes prohibited political advertising. The Contractor may print or insert into the Lamp a short survey on buying habits of the readership to aid in ad sales, with the understanding that the PAO would have approval authority for such a survey.
C.5.2.8 Bingo Games and Lotteries: Bingo Games and Lotteries conducted by a commercial organization whose primary business is conducting lotteries may not be advertised in the Lamp. Non-lottery activities (such as dining at a restaurant or attending a musical performance) of a commercial organization whose primary business is conducting lotteries may be advertised. State lotteries, such as those administered by the State of Kansas, as well as lotteries conducted by a not-for-profit organization or governmental organization, or conducted as a promotional activity by a commercial organization and clearly occasional and ancillary to the primary business of that organization, may be included in the paper in accordance with “18 U.S. Code 1307”.
C.5.2.9 Unless otherwise authorized by the PAO editorial staff, advertising on all pages will be blocked across the top of the ad block, if horizontal in format, or along a vertical line the length of the page, if vertical format, to facilitate contemporary modular design of editorial material. Ads within ad space shall fill the entire ad space. An alley of one pica between ads will be the standard. All published ads shall be rectangular forms. Purchased ad space must be filled by either enlarging ads or by bordering ads around the perimeter of purchased space.
C.5.2.9.1 Ads shall not be run sideways nor upside down to attract attention. Ads will be sold only in 2-, 3-, 4-, 5- and 6-column widths. Ads will not be horizontally combined to form widths other than 2, 3, 4, 5, and 6 columns.
C.5.2.10 The PAO will specify layout and design of the editorial content of the Lamp. Column width for 8-, 9-, 10-, 11- and 12-point body type will be no less than 12 picas and not greater than 24 picas. Columns or blocks of less that 12-picas width will appear as white space.
C.5.3 ADVERTISING.
C.5.3.1 General Advertising.
C.5.3.1.1 The Lamp shall not carry an advertisement in print or on the website, which implies discrimination with regard to race, creed, age, color, sex, or national origin of the purchaser, user, or patron. The Contractor shall not include advertising in the Lamp from any advertiser that the Contractor knows is practicing such discrimination even if the advertising for the Lamp does not state or imply such discrimination. Under no condition will a business establishment listed by Fort Leavenworth as “Off Limits” be permitted to advertise in the Lamp.
C.5.3.1.2 The Contractor shall ensure that commercial businesses soliciting military personnel through advertising in print or on the website are ethical in describing goods, services, commodities and sale terms (including guarantees, warranties, etc.).
C.5.3.1.3 Advertisements offering credit terms shall carry a clear statement of the total cash price, as well as the total credit costs, including all charges. If payments are shown, the number amount of each, and the time period shall also be shown. These shall be shown clearly in the advertisements in type no smaller than 6-point.
C.5.3.2 Advertising Restrictions.
C.5.3.2.1 Any advertisement, which appears to be editorial copy, shall be clearly marked at top and bottom in no smaller than 8-point bold or 10-point type “paid advertisement.”
C.5.3.2.2 The Contractor shall ensure that all prospective advertisers are aware that the paper is an unofficial publication. In addition, any letters or brochures designed to procure the sale of advertising space shall state that it is an unofficial publication.
C.5.3.2.3 The Contractor shall not accept for publication in print or on the website advertisements that are worded or phrased to give the reader the impression the Army in any sense endorses, guarantees or sponsors any product or service.
C.5.3.3 The Contractor shall accept for publication in print or on the website only those advertisements that are in conformance with the principles of good taste. The Contractor shall not accept or print advertising of an obscene nature or that reflects adversely upon the Government of the United States or any of its components.
C.5.3.4 Real Estate Advertising. Advertising for off-post housing available for rent, sale, or lease by an owner, manager, rental agency, agent, or individual shall include only those available on a nondiscriminatory basis for all personnel. No facility shall be advertised without the Contractor having been notified in writing that open-housing practices are enforced by the owner, manager, rental agency, agent or individual.
C.5.3.4.1 The Contractor shall print the following disclaimer near real estate advertising in the publication: “All real estate advertised in the Fort Leavenworth Lamp is subject to the Federal Fair Housing Act of 1968, which makes it illegal to advertise any preference, limitation or discrimination based on race, color, religion, or national origin, or an intention to make such preference, limitation or discrimination. The Contractor shall not knowingly accept any advertisement for real estate that is in violation of the law. All dwellings advertised in this publication are available on an equal opportunity basis.” Further, the Contractor shall not accept for publication any real estate sale or rental ad that specifies that only certain military grades, to the exclusion of others, are invited to buy or rent.
C.5.3.5 Allotting and filling ad space: The Contractor shall assume full responsibility for filling all space set aside on the advertising page dummies for advertising. In the event tentative advertising does not materialize, the Contractor shall give the editor the option to fill the reserved space. Should the contractor fill the space with public service or “house” advertising, the space will not be counted as editorial space.
C.5.3.6 The Lamp shall not carry advertising that contains photographs of individuals in uniform, which could imply endorsement by the Department of the Army or Fort Leavenworth, in print or on the website. Excluded from this prohibition are Government appropriated fund advertisers and pictures of actors or story characters in advertising for movies, plays or books.
C.5.3.7 The Contractor agrees not to enter into any exclusive advertising agreement with any firm, broker or individual for the purpose of selling advertising associated with this contract.
C.5.3.8 The Contractor shall ensure advertising in print or on the website complies with all requirements of Federal laws. This includes credit disclosure requirements and restrictions on advertising by persons not licensed in a particular profession or occupation.
C.5.3.9 Page Dummies: The Contractor agrees to furnish to the PAO one hundred percent (100%) of the complete advertising-page dummies no later than 9 a.m. each Monday prior to the date of publication. When holidays occur affecting the makeup or distribution deadlines contained herein, the Contractor agrees to adjust the delivery date accordingly. Unless otherwise previously agreed to by both parties, those pages designated in Para. C.5.2.1.2 shall be assumed by the PAO as always available for editorial material.
C.5.3.10 Ads Reviewed: The Contractor shall have all advertisements reviewed by a member of the PAO staff no later than 3 p.m. the day prior to publication in print or on the website.
C.5.4 DISTRIBUTION.
C.5.4.1 News Stands. The Contractor shall provide racks labeled for locations and quantities named by PAO within 30 days of signing of the contract. The Contractor shall maintain the racks and replace damaged, destroyed or lost racks, as PAO may deem necessary. Contractor is solely responsible for all such damage and loss.
C.5.4.2 The Contractor shall deliver one hundred fifty (150) copies of the Lamp to the PAO in the headquarters building no later than 10:30 a.m. the day of publication. This is in addition to regular newsstand delivery.
C.5.4.2.1 The Contractor shall deliver a copy of each week’s Lamp to each set of occupied family quarters on post (there are approximately 2,000 sets of occupied quarters) no later than 2 p.m. the day of publication. These copies shall be placed at the entrance of the quarters secured by rubber band and shall be covered with protective wrap.
C.5.4.2.2 The Contractor shall deliver 1,000 overrun copies of the semi-annual Newcomers Guide and Services Directory Supplement to the PAO for distribution through Army Community Service.
C.5.4.3 Delivery to other locations. The Contractor agrees to make bulk deliveries of the Lamp to various other points in the area in accordance with the distribution list furnished and periodically updated by the PAO. Delivery to such facilities as the post exchanges, commissaries, bowling alleys, cafeterias, and post exchange concessions will be made after they are open so that newsstands inside such establishments can be serviced. Delivery to these locations will be completed by 2 p.m. on the day of publication.
C.5.4.4 Conditions of Delivery. The Contractor shall open all newspaper bundles and place all papers front page up toward the viewer in all locations to which delivery personnel have access. The Contractor will remove previous issues. Locations that are inaccessible shall have their bundles dropped at specified location near the entrance, under cover if possible, and wrapped in a plastic bundle bag during inclement weather.
C.5.4.5 Mail Distribution. The Contractor shall pay for mailing up to 200 copies of the Lamp to selected addresses provided by the PAO.
C.5.4.5.1 Separate from, and in addition to, the mail distribution paid for by the Contractor, the Contractor may mail additional Lamp copies to subscribers who agree to reimburse the Contractor for mailing expenses.
C.5.4.5.2 Restriction on distribution. Except as authorized by the PAO, the Lamp may not be distributed outside its intended audience. The Contractor may provide copies of the Lamp to advertisers whose advertisements are carried therein.
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