J_A_-_Brand_Name_only.pdf

Control No. 18-13

JUSTIFICATION AND APAPROVAL

BRAND NAME ONLY

SMART Notebook Advantage Software Maintenance Subscription

1. Agency/Contracting Activity: Mission and Installation Contracting Command-Presidio of Monterey (MICC-POM)

2. Description of Action:

Nature: New Requirement Follow-On Requirement Mod to Existing Purchase Order/Contract Number

Pricing: Firm-Fixed Price Time and Materials

Funds: FY18 OMA Other Funds:_________

3. Description of Supplies/Services:

The estimated dollar value of the proposed action is (Base plus Four (4) Option Years).

Period of Performance:

Base Year: 15 July 2018 through 14 July 2019 Option Year 1: 15 July 2019 through 14 July 2020 Option Year 2: 15 July 2020 through 14 July 2021 Option Year 3: 15 July 2021 through 14 July 2022 Option Year 4: 15 July 2022 through 14 July 2023

The proposed action is for Commercial Off-The-Shelf (COTS) IT software subscription

Defense Language Institute Foreign Language Center (DLIFLC) requires the procurement of SMART Notebook Advantage site license, subscription, and maintenance. Specifically, the Government requires:

SMART Notebook Advantage Site License/Subscription/Maintenance (Educational Discount):

• CLIN: APSMTNB-ADV-SITE-1

• Quantity: 1,200 licenses (residence and non-residence DLIFLC classrooms)

This Government requires procuring annual subscription, licenses, and software of SMART Notebook Advantage solution. SMART Notebook Advantage software maintenance subscription lets DLIFLC CIO upgrade to newer secure versions of SMART Notebook software, access live technical support and unlock premium features in SMART Notebook software. Standardize on SMART Notebook across all classrooms in a school and/or across the .EDU network. It also allows DLIFLC CIO to install SMART Notebook on student laptops, teachers’ government issued computers and students’ iPAD tablets. As the classroom evolves, SMART is investing heavily in new feature development to allow SMART Notebook software to address the changing training requirements of DLIFLC teachers and students.

SMART Notebook allows DLIFLC educators to create engaging interactive learning experiences while providing the flexibility to respond to the needs of learners in real-time. Plus, it’s to standardize on Notebook software across all brands of interactive hardware in DLIFLC .EDU schools worldwide.

4. Authority:

FAR 6.302-1 (c)(1) Only One Responsible Source - Brand Name: An acquisition or portion of an acquisition that uses a brand-name description or other purchase description to specify a particular brand-name, product, or feature of a product, peculiar to one manufacturer.

IAW FAR 6.302-1(c)(1) Brand Name: the particular brand name, product, or feature is essential to the Government’s requirements, and market research indicates other companies’ similar products, or products lacking the particular feature, do not meet, or cannot be modified to meet, the agency’s needs.

5. Reason for Authority Cited:

This contract action is for the procurement of SMART Notebook Advantage site license support software, subscription, and maintenance for management of DLIFLC 1,200 SMART Boards.

This is a brand name only justification because there are many companies that sell these licenses/subscription but the only one that is compatible to all major IT operating systems manufactures. The only way for this requirement to be full and open would be if the government purchased multiple subscriptions to fulfil all of their requirements which would cost more than simply buying from a single provider, which is not feasible to the Government.

In order for DLIFLC faculty and students to utilize the full benefits of SMART Notebook software is procuring SMART Notebook Advantage site license. This annual subscription ensures that DLIFLC .EDU classrooms will have the latest version of SMART Notebook software, provides access to live technical support, and unlocks exclusive add-ons and plug-ins.

SMART Notebook has been created and refined based on feedback from educators, with features that help deliver engaging and dynamic lessons. SMART Notebook is also built to support a variety of different teaching approaches, from large classes and small groups, to individual student learning.

SMART Notebook includes tools that make creating DLIFLC lessons a simple and intuitive experience. Software will allow DLIFLC faculty to get started instantly and save time creating and teaching lessons.

SMART Notebook Advantage site license will grant instant access to SMART Exchange, an online library that offers over 60,000 free high-quality lessons and teaching resources. Plus, .EDU faculty will enjoy additional content created by over 3 million current SMART Notebook users.

SMART Notebook is compatible with various major brands of interactive hardware, letting DLIFLC CIO to create a single standardized platform that helps DLIFLC students and teachers work more effectively with equipment .EDU already have in various classrooms worldwide.

SMART Notebook Advantage site license will quickly and easily create and aggregate dynamic, interactive content. It will allow for real-time changes in DLIFLC instruction with formative assessment and other interactive tools. Product will ensure that DLIFLC teachers can standardize across interactive displays and operating systems with a flexible, evolving platform. Software will leverage teacher and student devices to drive discussion, assessment and content creation.

DLIFLC educators will have the ability to tailor the experience for every lesson with subject-specific functionality. The procurement of site license will allow all DLIFLC faculty and students to enjoy the benefits of a proven technology developed specifically for education over 22 years, and used in 2.4 million classrooms worldwide.

Brief Summary of Tools & Key Features:

SMART Notebook Math powered by GeoGebra

• Powerful math functionality for all grade levels, including easy equation editing and 55,000+ math content objects and activities for geometry, algebra, calculus and statistics.

Built by math enthusiasts to make math a dynamic subject for students.

SMART Blocks

• Provides a fun and innovative way to explore math concepts. Students write numbers and drop them into the equation block where the answer is automatically formulated. It can be used for simple addition and subtraction up to basic algebra.

SMART Notebook Recorder

• SMART Notebook Recorder allows you to record your lesson from within SMART

Notebook, so students can replay it to learn at their own pace, inside or outside the classroom.

Interactive concept maps

• Map ideas and brainstorm sessions interactively, so students can explore their learning process, together.

Lesson Activity Builder

• Built on the theories of gamification and game-based learning, the Lesson Activity Builder makes it easy to create interactive, fun lessons that your students will love – all in less than 5 minutes.

SMART Notebook for iPad app

• Helps you view and create SMART Notebook lessons, complete assessments on the fly and import files from Dropbox, Google drive, iTunes or the SMART Exchange using your iPad.

SMART Notebook Maestro add-on

• Lead instruction through a single iPad, anywhere in the room. Interact with content on it while students see changes in real-time on the board. Or hand control over to a student who can lead interactions

Failure to obtain the procurement of SMART Notebook Advantage site license support software, subscription, and maintenance will restrict the Government’s ability to provide IT classroom support to residence and non-residence students and faculty members. When SMART Notebook Advantage subscription expires, DLIFLC classrooms may continue to use existing but outdated version of SMART Notebook, but are not eligible for new versions of the software, live technical support or features of Notebook that allow mobile devices to connect to and collaborate with Notebook software. Without purchasing software, it will prevent DLIFLC focus on increasing and protecting classroom assets worldwide.

As the classroom evolves, SMART is investing heavily in new feature development to allow SMART Notebook software to address the changing training requirements of DLIFLC teachers and students. The maintenance fees charged for access to new versions of software ensure that SMART is able to continue investing in making Notebook a valuable tool for learning.

The SMART Notebook Advantage software will provide support to government issued classroom technologies. Only proprietary SMART Notebook Advantage software is compatible and capable of supporting the current .edu network requirements.

6. Actions to Increase Competition: This acquisition action can be fully competed, amongst authorized resellers.

7. Market Research: This requirement can be competed amongst authorized resellers on the open market.

8. Procurement History:

Previous Purchase Orders(s) or Contract(s): Yes No Purchase order or contract number:

• W9124N-16-P-0016

Was action competed? Yes No

9. Additional information to support the justification: N/A

10. Technical/Requirements Certification: I certify that the supporting data under my cognizance which is included in the abbreviated J&A is accurate and complete to the best of my knowledge and belief.

Submitted By:

Position Title:

Email Address:

Signature: ___ ___ Date: _____________________

11. Contracting Officer’s Approval:

I hereby certify that this Justification is accurate and complete to the best of my knowledge and belief. Based on the foregoing, I approve this brand name only justification subject to availability of funds, and provided that the services and supplies herein described have otherwise been authorized for acquisition.

Typed Name:

Signature: ____ ________ Date: _____________________ .KIM. Digitally signed by