Brand_Name_Specification_-_N6660419P2388_redacted.pdf

v1.4_MAY 2019

BRAND NAME SPECIFICATION

Tableau Server-Core Enterprise Licenses and Desktop Professional License Renewals

PR# 1300781117

BACKGROUND:

Naval Undersea Warfare Center Division, Newport (NUWCDIVNPT) Code 25 requires Tableau

Server-Core Enterprise Licenses and Desktop Professional License Renewals to enhance data analysis and reporting processes. Tableau is the leading business intelligence software in their industry and has been utilized to great effect at NUWCDIVNPT to date in support of Codes 00X, 25, 40, and 85. Procuring the Server-Core Enterprise Licenses and renewing current Desktop

Professional Licenses is crucial to continue development and meet the data analytics requirements of the evolving Naval industry.

From a single person looking to explore their data, or a team doing collaborative analysis across large and diverse big data sets, Tableau provides the easiest to use agile visual analytic and dashboard environment. The tool is a desktop and server set of products that quickly imports data from Microsoft Excel, Access or Text Files and allows for rapid drag and drop data exploration and visualization. The software reads data values and assigns them to "Dimensions" or "Measures" that allow for aggregation and disaggregation of data across multiple variables quickly. Similar functionality in Microsoft Excel requires heavy manipulation and advanced complexity in data modeling with a far lower ease of use factor that minimizes the self-service nature of data analysis.

Tableau Server-Core Enterprise will be used to enhance several data analysis and reporting processes. With the implementation of Tableau Desktop Professional, with unlimited seats across the server deployment, analysts will be able to quickly connect to multiple disparate data sources (e.g. Excel, Access, etc.) and perform advanced data blending that is currently outside the capacity of current tools. Specifically, the Server-Core Enterprise software will allow analysts to share and publish generated content to the web or SharePoint site for immediate digestion by end-users, which immediately increases the value of this tool by providing the ability to reach a much broader audience. This data blending will allow the analyst to draw together relevant data fields into consolidated reports that can be quickly distributed to organizational leaders in an automated and user-friendly format. Additionally, a new capability inherent in Tableau Desktop Professional will allow the analyst to more quickly create responses to ad-hoc requests for new reports or information and enhance leadership confidence in analytical output through the use of live interactive data discovery sessions. These data discovery sessions allow acquisition managers to take a tour of their data in a real-time environment, which leads to more rapid turnaround of drill responses and also increases the fidelity of outputs.

The anticipated total value is $178,611.10.

REQUIREMENT:

MFGR Part No. Description Quantity

TABOM-1050411.1703 Tableau Server-Core

Enterprise License

TABOM-1010113.1701 Tableau Desktop

Professional License

Renewal (1-Year)

BRAND NAME SPECIFICATION:

Tableau Desktop Professional software encompasses a full suite of business intelligence analytics software that is unmatched in its industry. By accompanying the Desktop Professional

License seats with unlimited Tableau Server-Core Enterprise License seats, Code 25 will be able to maintain and renew compatibility with existing sources already utilizing the Tableau platform, incoming acquisition platforms, and collaborative technology with other Naval entities using

Tableau, including Deputy Assistant Secretary of Navy (DASN), Space & Naval Warfare

Systems Command (SPAWAR), Philadelphia, Crane, and Corona.

Tableau is already established and utilized on Navy/Marine Crops Intranet (NMCI), Research, Development, Test and Evaluation (RDTE), Secret RDTE, and more across a variety of

Department of Defense (DOD) installations, including NUWCDIVNPT. As such, switching to another type of software would cause compatibility issues with the Navy and NUWCDIVNPT infrastructure. In addition, transitioning from Tableau to another software, such as Microsoft

Power BI, is estimated to cost the Government $359,640.00 per year for only 3,000 users and it would take as long as five (5) years to implement a Cloud environment with the system security to accommodate the new software, implement the software itself, and train personnel. The below table identifies Tableau as the only brand that can meet the Government’s requirement.

Functional Requirement Tableau Microsoft Power BI

Utilized on Navy/Marines Intranet Y Y

Row level security parameters Y Cloud Only

Does not require cloud hosting to operate Y N

Authorized on Secret Networks Y N

File types can connect with all systems utilized at NUWCDIVNPT

Y N

RESELLERS:

There are multiple authorized resellers who can meet the requirement.

Requiring Department:

Based on the above, I recommend this acquisition be conducted on a Brand Name Specification basis. I certify the technical data which form the basis of this justification are complete and accurate.

Kim Hawko Vitiello, Principal Investigator Date

Code 2532

APPROVAL:

Contracting Officer:

Based on the above, I have determined that the circumstances of the contract action deem only this brand can fulfill the requirements. I certify that this justification is accurate and complete to the best of my knowledge and belief.

Neil Santos, Contracting Officer Date

Code 0221